All posts tagged "tiktok"
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Platform
TikTok’s New Experiment: 60-Minute Videos for Select Creators
May 20, 2024TikTok is testing videos up to 60 minutes in length, the company confirmed to TechCrunch last...
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Platform
TikTok’s Hail Mary: Asking Court to Rule by December 6 to Avoid Potential App Shutdown
May 20, 2024TikTok and its parent company ByteDance are joining forces with the U.S. Justice Department in an...
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Platform
Bidding Race For TikTok’s U.S. Business Heats Up With Bold “People-Powered” Vision
May 16, 2024The bidding for TikTok’s U.S. operations intensifies as billionaire businessman Frank McCourt announces plans to create...
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Platform
8 TikTok Stars Take On the U.S. Government In First Amendment Battle Royale
May 16, 2024Eight TikTok content creators filed a lawsuit against the U.S. government on Tuesday in a Washington...
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Platform
TikTok Just Flipped the Script On Deepfakes, Starts Auto-Labeling AI Content
May 10, 2024TikTok announced it is beginning to automatically label AI-generated content (AIGC) when uploaded from certain other...
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Platform
Hit “Subscribe” On A Stable Income: Inside Substack’s Strategy To Empower Video Stars
May 10, 2024Substack, the online platform known for empowering writers through direct reader subscriptions, has unveiled a new...
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Influencer
MMA Promotion Signs Mexican TikTok Phenom With 6.8M Followers And Viral Armbar Finish
May 10, 2024Combate Global, top Latino-focused mixed martial arts promotion, signed Mexican social media sensation Luis “Pride” Escudero,...
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Platform
TikTok Sues U.S. Government To Block Historic Ban On “Single Speech Platform”
May 9, 2024TikTok and its parent company, ByteDance, filed a petition with the U.S. Court of Appeals for...
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Platform
TikTok Just Dropped An Update For Advertisers – Pulse Max Unlocks The Top 4% of Red Hot, Brand-Safe Content
May 9, 2024TikTok unveiled new advertising offerings as part of its TikTok Pulse suite. These solutions guarantee that...
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Platform
TikTok Unleashes AI-Powered Ad Targeting And Major Partner Deals
May 9, 2024At NewFronts ‘24, TikTok unveiled major updates to its advertising offerings. The company introduced new features...
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Brand
Holocaust Facts Vs. Fiction: ADL Equips Gen Z To “Spot Lies, Spread Facts” In Viral Initiative
May 8, 2024The Anti-Defamation League (ADL) has launched a new social media campaign aimed at Gen Z consumers...
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Platform
The Surprising Reason TikTok Is A Marketer’s Dream Platform (According To New Data)
May 8, 2024New research from TikTok reveals that the popular video-sharing app is emerging as an unparalleled platform...
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Platform
TikTok’s Letting AI Curate The Hottest Content For Brands – Here’s How The Magic Happens
May 6, 2024TikTok has announced the rollout of “Pulse Custom Lineups,” a new advertising solution that utilizes generative...
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Platform
TikTok And UMG Declare Truce: New Revenue Streams Or Controversial ‘Primacy Of Human Artistry’?
May 3, 2024Universal Music Group (UMG) and TikTok have announced a new licensing agreement, ending their months-long dispute...
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Platform
[REPORT] TikTok Shop Says It Vetted 6 Million Sellers To Protect Brands
May 3, 2024TikTok has released its first-ever TikTok Shop Safety Report, detailing its company’s efforts to maintain a...
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Strategy
Study Reveals The Sweet Spot For Maximum Influencer Engagement (Hint: It’s Not Mega-Stars)
May 2, 2024Wharton marketing professors Ryan Dew and Raghuram Iyengar, along with Zijun Tian of Washington University in...
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Platform
EU Says No To TikTok’s Plan To Literally Pay Users Based On Their Screen Time
May 1, 2024TikTok announced it is shutting down its “TikTok Lite” rewards program after EU officials launched an...
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Commentary
Bracing For Post-TikTok Social: 20 Industry Voices Discuss Creators’ And Users’ Next Destinations
April 30, 2024President Biden has escalated the pressure on TikTok by signing a law that gives its Chinese...
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Platform
How TikTok Collects User Data 600X Faster Than YouTube To Supercharge Its Algorithm
April 29, 2024New research highlights how TikTok’s short video format allows the platform to collect user data up...
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Platform
TikTok’s Chinese Parent Firm Defies U.S. Ban Order: “We Aren’t Going Anywhere”
April 29, 2024ByteDance, the Chinese parent company of TikTok, has no intention of selling the business despite a...