Indie Film Podcast ‘Inside the Arthouse’ Partners With Audience Simulation Platform Chronicle Media to Grow YouTube Reach

“Inside the Arthouse,” the independent film digital series and video podcast hosted by Laemmle Theatres President...

Inside VwD’s Push to Bring Creator Sourcing and Brand Safety Into One Workflow 

VwD was built around the argument that brands partnering with creators were making high-stakes decisions without...

ShopMy Launches ‘Spotlights’ Tool to Turn Organic Creator Posts Into Paid Ads 

Curator commerce platform ShopMy has launched “Spotlights,” a product that converts creators’ best-performing affiliate content into...

RAD Intel’s Lickly Launches to Put Creator Decisions on Defensible Ground Before Brands Spend 

RAD Intel introduced Lickly, its marketing decision intelligence company, at HubSpot UNBOUND in Boston last month....

Reddit Taps Zefr for AI-Powered Ad Suitability Tools

Zefr, a provider of AI-powered brand safety and suitability solutions, has partnered with Reddit to bring...

Audio Advertising Platform Audiohook Acquires Podcast Monitoring Platform Podscan

Audiohook Corporation has acquired Podscan Inc., an AI-powered podcast monitoring and data platform, and will make...

Raptive Launches Free, Ad-Supported Creator Communities to Rival the Paywall Model

Raptive has launched Raptive Community, a free, ad-supported platform that gives creators a dedicated space to...

Upfluence Turns Its Creator Marketing Platform Fully Agentic, Betting AI Can Run Campaigns End to End

Running an influencer campaign has always required someone to find creators, write outreach, handle negotiations, review...

Fairing, Podscribe Partner to Bring Show-Level Attribution to Podcast Advertising

Fairing, a customer attribution platform, and Podscribe, an IAB-certified podcast measurement provider, announced a partnership that...

PubMatic Opens Programmatic Television to Creator Publishers, Starting With Steven Rinella’s MeatEater

PubMatic launched Creator Marketplace in June 2026, a programmatic connected television auction built for independent creator...

Community Platform Circle Promotes Sheel Shah to SVP of Ecosystem

Circle, the community platform behind more than 30,000 businesses, including those built around Jay Shetty, Oprah,...

Trolley’s Tim Nixon on Why Creator Payments Have Become a Talent Retention Issue 

Getting creators paid accurately, on time, and in their preferred currency requires more compliance, tax, and...

Favikon’s AI Agent Favy Arrives in Claude and ChatGPT, Backed by Proprietary Creator Data

Favikon, a Paris-based creator intelligence platform, has launched Favikon MCP, bringing its AI agent Favy into...

Ghost Is Building a Creator Marketing Model Between Agencies and In-House Teams

For brands testing creator marketing, the choice can feel binary: build an internal team to manage...

RAD Amplify Uses Audience Signals to Predict Creator Campaign Performance

RAD Amplify starts creator marketing campaigns where most platforms end: the audience. The New York-based company,...

Creator Content Is Becoming Input for AI Shopping. Artan AI Is Building the Measurement

If AI shopping assistants are citing a brand’s creator content to answer purchase queries, how many...

Deji Oduwole Built Oya Around the Operational Work That Starts After Brands Choose Creators 

Creator marketing software has gotten good at helping brands find creators. The harder problem begins after...

Precisify Joins YouTube’s Creator Partnerships API to Bring Media-Buy Discipline to Influencer Marketing

Brands invest heavily in selecting the right creator and shaping the collaboration. What happens after, and...

Levanta Raises $22M Series B Led by Volition Capital to Expand Creator Affiliate Platform

Levanta, a creator affiliate platform for ecommerce, has raised $22 million in Series B funding led...

Creator Marketing Platform CreatorOS Rebrands to Nutcake

CreatorOS, the London-based creator marketing platform that has run campaigns for McDonald’s, Crocs, Subway, and Samsung,...

Creator Tech Platform HashFame Launches Tool to Verify Creator-Manager Representation in India

HashFame is expanding its product roadmap to build technology specifically for Indian talent managers and agencies,...

Creator Commerce Company Amaze Holdings Explores Minority Stake in Live Social Platform C2

Amaze Holdings, Inc., a creator commerce company, has entered a non-binding letter of intent for a...