-
Inside The Rise Of SMITH&SAINT: The Female-Led Powerhouse Redefining Talent Representation And Brand-Building
April 22, 2024SMITH&SAINT is a female-led talent and brand-building agency, founded in 2018 by Britt St. George and...
-
Meghan Markle’s Bold Move: Lifestyle Brand Launch With Influencers Ignites Controversy In Royal Circles
April 19, 2024Meghan Markle, the Duchess of Sussex, has launched her lifestyle brand American Riviera Orchard, stoking controversy...
-
The Making Of ‘Passion’: Behind MyMuse And Influencer Dixie D’Amelio’s Soda Collaboration
April 19, 2024MyMuse, a beverage brand focused on delivering better-tasting, functional drinks, has partnered with social media influencer...
-
Twitch Just Announced Which 10+ Streamers Are Bringing TwitchCon Europe To Life
April 18, 2024Twitch has unveiled the featured creators attending TwitchCon Europe 2024 in Rotterdam. The two-day live-streaming event...
-
Thinkific’s The Leap Platform Harnesses AI To Streamline Creator Monetization And Unleash Entrepreneurial Potential
April 18, 2024For content creators worldwide, one challenge has remained persistent – converting creative passion into sustainable income....
-
The $12 Pizza A 16 Million-Follower TikTok Star Co-Created With Pizza Hut
April 17, 2024Pizza Hut has announced a partnership with social media influencer Keith Lee to launch the FamiLEE...
-
CAA Signed Multi-Talented TikTok Sensation With 2.5 Million Followers
April 17, 2024Creative Artists Agency (CAA) signed Sarah Lugor (@shreksdumpster), a multi-faceted content creator boasting over 2.5 million...
-
Clothing Brand Taps Influencer Moms To Celebrate Mother’s Day Through Fashion, Charity
April 17, 2024Women’s clothing brand Z SUPPLY has announced the launch of a Mother’s Day campaign. The “To...
-
The End Of An Era? Fashion House Revolve Rethinks Coachella Camps And Influencer Trips
April 16, 2024Revolve once made an all-in bet on influencer marketing and scored big. Known for its influencer...
-
Inside Nedbank’s Campaign To Tackle South Africa’s Financial Problems Through Influencer Marketing
April 15, 2024Nedbank, a South African financial institution, has unveiled a new influencer marketing campaign aimed at addressing...
-
Paramount Global Exploring Selling Creator Economy Convention VidCon
April 12, 2024Paramount Global has hired investment bank Oaklins DeSilva+Phillips to explore the potential sale of VidCon, an...
-
OGIO Taps Golf Influencer To Promote Bag Range Launch In Europe
April 12, 2024OGIO Europe has reinforced its golf ambassador roster by partnering with James Robinson, one of the...
-
Later CEO Scott Sutton Announces Creator Podcast With “Love Is Blind’s” Kwame Appiah
April 12, 2024Later, a social media management and influencer marketing platform is launching “Beyond Influence,” a new podcast...
-
Ziff Davis Shopping Taps Influencer Network Mom Media To Ramp Up Its Retail Business
April 12, 2024Ziff Davis Shopping has announced a strategic partnership with influencer network Mom Media. The collaboration gives...
-
Cannes Lions Unveils A Creator Pass To Lure Influencers To The Advertising Festival
April 12, 2024The Cannes Lions advertising festival announced it has partnered with Viral Nation, a marketing and talent...
-
Uber Eats Enables Its 1 Million Merchants To Showcase Their Food Via A New Short-Video Feed
April 11, 2024Uber Eats has unveiled a short-form video feed similar to TikTok to help restaurants showcase their...
-
Warner Bros. Sold Rooster Teeth’s Roost Podcast to Talent Agency Managing MrBeast, Kai Cenat
April 10, 2024Warner Bros. Discovery has sold Rooster Teeth’s Roost Podcast Network to Night, a talent management company...