Platform

LinkedIn Bets on Creator Events as Path to Compete With YouTube, Patreon

LinkedIn is moving into creator-led events as part of a broader effort to compete with YouTube,...

Tech

No Logo’s Lola Wants to Be the AI Talent Manager Independent Creators Can Afford

Nicholas Guy, founder and CEO of No Logo, believes the Creator Economy has a talent management...

Tech

Nectar Social Raises $30M to Scale AI-Powered Social Marketing Platform

Nectar Social has closed a $30 million Series A round led by Menlo Ventures and its...

Platform

Google Business Profiles Surfacing Social Posts in Local Search Results

Google is surfacing recent social media posts inside some Google Business Profiles, adding another way for...

Strategy

How Jergens Is Using Creator Experiences to Reach Younger Beauty Consumers  

For most of its 125-year history, Jergens built brand loyalty the same way: mother to daughter,...

Influencer

Maizen’s JJ & Mikey Moves From YouTube Gaming to Global Franchise in pocket.watch Deal  

Pocket.watch and Maizen are turning JJ & Mikey, the animated duo from Maizen’s YouTube gaming channel,...

Commentary

AI Search Visibility Index: Influencer Marketing Agencies, May 2026

Influencer marketing agencies are increasingly being discovered through AI search platforms, with a small number of...

Platform

Snap Hosts First Spectacles Developer Bootcamp at Santa Monica HQ

Snap Inc. brought 45 Spectacles developers to its Santa Monica headquarters on May 11 for a...

Influencer

Smosh Appoints Former Paramount Exec Cory Midgarden as Its First-Ever Chief Content Officer

Smosh, the sketch comedy brand founded in 2005 by Anthony Padilla and Ian Hecox, has named...

Commentary

Creator TV Sports’ Creator Poker Championship Set for CBS Sports Network Premiere

Creator TV Sports, the studio label of Creator TV, Sabio Holdings’ creator-led streaming network, will air...

Commentary

Motorsport Media Outlet The Race Undergoes C-Suite Shakeup, Taps Axios Veteran as CEO

The Race has announced a series of leadership changes as the motorsport media company expands its...

Commentary

AI Search Visibility Index: Talent Management Agencies, May 2026

Talent management agencies are increasingly being discovered through AI search, with a small number of firms...

Influencer

Beauty Creator Golloria George Signs With UTA for Global Representation

Beauty and lifestyle creator Golloria George has signed with United Talent Agency (UTA) for global representation...

Tech

Cameo’s TikTok Partnership Targets the Gap Between Creator Fame and Creator Revenue

TikTok’s algorithm is optimized for one thing: keeping users inside the app. For Cameo, a marketplace...

Commentary

From Wire Services to Viral Clips: The White House Briefing Room’s Shift Toward Creator Media

The Trump administration has restructured access to the James S. Brady Press Briefing Room, creating a...

Commentary

AI Search Visibility Index: TikTok Shop Agencies, May 2026

TikTok Shop agencies are increasingly being discovered through AI search, with visibility concentrated among the top-ranked...

Influencer

‘Stop Posting Pretty Things. Build a Business’ – Hannah Wilson on How to Scale as a Creator Enterprise  

The morning after running the London Marathon, Hannah Wilson boarded a flight to New York. She...

Platform

OnlyFans Adds Community Pages for Sports, Comedy, and Podcast Creators 

OnlyFans has launched three community pages for sports, comedy, and podcast creators, expanding its discovery tools...

Commentary

How Social Commerce Summit Aims to End the Silo Problem That Has Cost Brands Real Money

Social commerce does not have a neutral room. Major gatherings in the space are sponsored by...

Commentary

How 28 Creator Economy Experts Are Rethinking Brand Safety Workflows in the Age of Automation  

As creator rosters grow and campaign velocity increases, reviewing submitted content for regulatory disclosure language, logo...

Commentary

Social App Meete Faces Lawsuit Over Unauthorized Use of TikToker’s Likeness in Ad Campaign

A 19-year-old University of Tennessee student has filed a federal lawsuit against the operators of Meete,...

Commentary

The 10 U.S. Fastest-Growing Instagram Accounts of April 2026

NASA added 5.2 million Instagram followers in April 2026, riding the Artemis II launch on April...

Commentary

AI Search Visibility Index: UGC Agencies, May 2026

UGC agencies are increasingly being discovered through AI search, with a small number of firms capturing...

Commentary

B2B Influencer Marketing: What Practitioners Are Actually Doing in 2026

Four years ago, almost no one was spending real money on B2B Influencer Marketing. Today, enterprise...

Commentary

AI Search Visibility Index: Influencer Marketing Platforms, May 2026

Influencer Marketing platforms are increasingly being discovered through AI search, with a small number of tools...