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New York Startup GLORION MEDIA Enters Podcast, Influencer Space With Social Listening-Powered Model
May 6, 2026GLORION MEDIA launched in March as a New York City-based podcast advertising and influencer media company....
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Creator Commerce Agency SuperOrdinary Opens Creator Shareholder Program Ahead of Planned IPO
May 4, 2026SuperOrdinary, a Los Angeles-based brand accelerator and creator-led commerce agency, is inviting creators, operators, and partners...
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Former Brand Insider Carlo Lupercio Wants To Empower Latino Creators
May 1, 2026Influencer Marketing budgets are growing, but the creators selected for those campaigns often do not reflect...
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L’Oréal Romania Taps SAMY to Manage Creator Marketing Across All 21 Group Brands
April 30, 2026L’Oréal Romania has selected SAMY, a global social-first agency, to manage Influencer Marketing for all 21...
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Creator Authority Joins LinkedIn Marketing Partner Program to Expand B2B Influencer Campaigns
April 29, 2026Creator Authority, a B2B-focused Influencer Marketing agency, has joined the LinkedIn Marketing Partner Program, gaining access...
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SoaR Gaming Spent 15 Years Building a Fanbase. Now Brands Are Coming to It
April 29, 2026Oliver Silverstein, co-founder of Eleven Holdings, has spent more than a decade watching brands struggle to...
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How Of Note Is Building Creator Management Around Intimacy Instead of Scale
April 28, 2026Katy Shah and India Mayer founded Of Note in Nashville, Tennessee, in early 2020, not to...
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Inside the Agency Turning TikTok LIVE Into a Creator Development System
April 28, 2026TikTok’s livestreaming ecosystem has produced millions of creators chasing real-time income, but almost no institutional infrastructure...
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SAMY Named Barilla’s Global Influencer Marketing Partner
April 23, 2026SAMY has secured a global Influencer Marketing partnership with Barilla Group, expanding the social-first agency’s growing...
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Publicis Groupe Acquires UK Social Agency Fabric Social
April 22, 2026Publicis Groupe has announced the acquisition of Fabric Social, a UK-based social-first creative agency, for an...
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From a Facebook Page to a Billion-Strong Audience: How LADbible Outgrew Its Origins
April 22, 2026In 2012, LADbible began as a Facebook page aimed at young men. Today, it operates multiple...
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Social-First Creative Agency Uncovered Taps Ex-Coolr Exec Katie Fieldman to Head New Influence Division
April 22, 2026Social-first agency Uncovered has appointed Katie Fieldman as Director of Influence, tasking her with leading the...
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Kill Boring Dead’s Marcus Willis: The Safest Campaign Is Also the Most Expensive One
April 21, 2026Kill Boring Dead (KBD) built its client model around rejection. Roughly 99% of inbound pitches don’t...
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Dove Awards Seven-Figure Micro-Influencer Brief to PrettyGreen
April 20, 2026Unilever’s Dove division has appointed London-based creative communications agency PrettyGreen to lead its micro-influencer marketing, content...
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Open World’s Justin Smith on Why the Gaming Industry’s Biggest Creator Marketing Problem Isn’t Budget
April 20, 2026What does it mean to do creator marketing well in gaming when most brands still can’t...
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Alex Cooper’s Unwell Appoints Marketing Veteran Joanne Bradford as President, Expands Executive Team
April 20, 2026Unwell, influencer Alex Cooper’s media company targeting Gen Z women, has named Joanne Bradford President, adding...
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Influencer Appoints North America President Jenny Penich as Global CMO
April 16, 2026Creator marketing agency Influencer has named Jenny Penich as Global Chief Marketing Officer, effective immediately. Penich,...
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YMU Group Promotes Five Senior Leaders Across Entertainment Division
April 16, 2026YMU Group, the UK talent agency representing Simon Cowell, Steve Aoki, and Paris Hilton, has promoted...
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Influencer Marketing Platform Vamp Adds 4 Leaders Across Finance, Product, Brand, and Client Delivery
April 16, 2026Influencer Marketing platform Vamp has appointed four executives to its global leadership team as the company...
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BENlabs Shuts Down as Gates Ventures Pulls Funding
April 13, 2026BENlabs, the product placement and Influencer Marketing agency founded by Bill Gates in 1989, is winding...
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Well Spirit Collective Bets That Trust Outlasts Scale in the Wellness Creator Market
April 8, 2026Well Spirit Collective was built around a premise that runs counter to how most influencer agencies...
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How Shady Dnaf Turned a Snapchat Bet Into a $23M Creator Economy Exit
April 8, 2026When Amsterdam-based entrepreneur Shady Dnaf flew to Los Angeles around six years ago with no case...

