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Technology
SoundCloud, Subtext Partner To Give Creators Direct SMS Revenue Channels, Bypassing Social Algorithms
July 16, 2025SoundCloud and Subtext have announced a new partnership that enables artists to build direct fan relationships...
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Platform
YouTube Launches ‘Hype’ Feature In India To Boost Discoverability For Emerging Creators
July 16, 2025YouTube is expanding its “Hype” feature to India, offering a new mechanism for viewers to boost...
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Commentary
China Unveils Initiative To Become Global Digital Content Hub, Tourism Destination
July 16, 2025The municipal government of Shanghai has launched a policy package aimed at transforming China into a...
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Commentary
NOVA Entertainment Secures Exclusive Australian Partnership With Steven Bartlett’s FlightStory
July 16, 2025NOVA Entertainment has signed an exclusive Australian partnership with FlightStory, the UK-based media company behind “The...
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Commentary
‘Ruthless’ Podcast Joins Fox News Media Through New Licensing Deal As Part Of Digital Expansion
July 16, 2025FOX News Media has announced a licensing deal with “Ruthless,” a conservative political podcast launched in...
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Technology
How GRIN Is Unlocking The True Potential Of Influencer Marketing Through AI
July 16, 2025Creator management platform GRIN has introduced Gia, an AI assistant designed to transform how brands run...
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Commentary
Mapping The Creator Economy: Janis Mjartans On The Systems Powering Creator Businesses
July 16, 2025Janis Mjartans, founder of Audience Monetize, a solo venture where he helps content creators and coaches...
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Agency
Dimitar Gougov Breaks Down His Creator-First Mindset That Caught Mādin’s Attention
July 16, 2025Creative agency Mādin recently acquired Great Work Media to address growing client demand for authentic influencer...
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Platform
After YouTube, Meta Cracks Down On Content Recycling On Facebook
July 15, 2025Meta announced stronger measures against unoriginal content on Facebook, following YouTube’s similar enforcement update scheduled for...
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Commentary
Influencer Marketing Trade Body Gains Full Voting Rights At UK Advertising Regulator
July 15, 2025The Influencer Marketing Trade Body (IMTB) has secured full membership status at the Committee of Advertising...
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Commentary
Over Half Of Full-Time Creators Earn Below U.S. Living Wage Despite $250B Industry, NeoReach Finds
July 15, 2025More than half of full-time content creators (56.55%) earn below the U.S. “living wage” threshold of...
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Technology
Kaleidoscope Secures $5M To Expand Into Film, TV While Growing Podcast Portfolio
July 15, 2025Podcast company Kaleidoscope has raised $5 million in Series A funding to develop new audio shows...
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Platform
TikTok CEO Appeals To Canadian Government For Urgent Meeting To Avoid Shutdown
July 15, 2025TikTok CEO Shou Chew is requesting an urgent meeting with Canadian Industry Minister Mélanie Joly regarding...
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Commentary
Brands Prioritize Revenue Over Reach In Shift To Performance-Based Influencer Marketing, Report Shows
July 15, 2025Revenue and sales have emerged as the top performance indicator (31.5%) for influencer marketing campaigns, indicating...
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Technology
‘Unbland Yourself’: Chris Do On Standing Out In The Creator Economy
July 15, 2025Chris Do believes the creator economy has a “blanding” problem. The founder and CEO of The...
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Agency
The Perfect Match: Why gen.video Acquired Lionize To Build The Next-Gen Creator Marketing Platform
July 15, 2025In June, gen.video made headlines by acquiring AI-powered influencer marketing platform Lionize, the brainchild of data...
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Technology
KOMI Group’s Andrew Trotman And Sam Lenehan Say Data Intelligence Is Key To Scaling In A Passion-Driven Industry
July 15, 2025KOMI Group processes over 5 billion monthly social media views not for vanity metrics, but to...
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Talent Collectives
The Bright Side Of Creator Management: Unpacking Bridget Jarecki’s ‘Humanizer’ Approach
July 15, 2025Bridget Jarecki witnessed talented creators being dropped from agency rosters simply because they didn’t generate enough...
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Technology
Soundtrack To Success: How Epidemic Sound Is Powering Creator Content
July 15, 2025For many content creators, music licensing can be a complex and confusing legal minefield with potentially...
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Influencer
‘Mini-Movies’ Creator Maris Jones Signs With CAA To Expand Her Reach
July 14, 2025Creative Artists Agency (CAA) continues its expansion in the digital creator space with its latest signing...
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Influencer
MrBeast Plans ‘Biggest Creator Collab In History’ For August 1
July 14, 2025YouTuber Jimmy Donaldson, also known as MrBeast, is organizing what he calls the “biggest creator collab...
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Technology
FanBasis Secures $20 Million To Build The ‘Amazon For Digital Products’
July 14, 2025FanBasis, a platform helping digital entrepreneurs scale their online businesses, has secured $20 million in Series...
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Platform
EU Launches New Investigation Into TikTok’s Chinese Data Transfers After €530M Privacy Fine
July 14, 2025Ireland’s Data Protection Commission (DPC) opened a fresh inquiry into TikTok‘s transfer of European user data...
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Platform
TikTok’s Bid To Dismiss ‘Addictive Design’ Lawsuit Rejected
July 14, 2025TikTok’s attempt to dismiss a lawsuit alleging the platform employs “addictive design features” targeting children and...
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Influencer
Logan Paul’s ‘Impaulsive’ Podcast Joins WWE’s Official Network
July 14, 2025The WWE has signed a long-term deal with Logan Paul’s “Impaulsive” podcast, adding the show to...