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Agency
Natasha Valerie On Why Creator Management’s Next Phase Demands Cultural Fluency And Infrastructure
February 19, 2026Natasha Valerie believes the Creator Economy has outgrown inbox management. “I think this industry is finally...
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Tech
Manychat Earns WhatsApp Technical Certification From Meta
February 19, 2026Manychat has earned WhatsApp Technical Certification from Meta, the company announced on LinkedIn. The designation marks...
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Influencer
Influencer Darla Bundus On Why She Decided To Slow Down, Sell Less, And Protect Audience Trust
February 19, 2026Darla Bundus has reached a stage in her career as a creator where growth is no...
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Tech
AI Startup Hightouch Launches AI Tool To Repurpose Existing Marketing Creative
February 19, 2026Hightouch, a marketing technology startup, has launched Content Assembly, a tool that enables marketers to generate...
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Agency
Glossy Launches Campus Creator Network To Connect Beauty Brands With Gen-Z University Influencers
February 19, 2026Glossy has launched Glossy Campus, a creator network connecting beauty and wellness brands with university-based influencers...
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Agency
Nonsensical’s London TikTok Event Sells Out, Draws Speakers From BBC, British Vogue, And Channel 4
February 19, 2026Nonsensical, a UK-based TikTok agency, will host its TikTok Sauce event in London on March 4,...
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Brand
Frito-Lay Taps TikTok Shop, Influencers To Push Flavor-Swapped Chips To Gen Z
February 19, 2026PepsiCo’s snack division launches limited-edition cross-brand flavors exclusively on TikTok Shop ahead of national retail rollout...
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Platform
Louvre Deploys Snapchat AR Technology To Reveal Hidden Details In Six Iconic Works
February 19, 2026The Musée du Louvre and Snapchat have launched “The Incredible Unknowns of the Louvre,” a free...
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Influencer
Kailey Anna’s Next Chapter: Confidence Content, Non-Exclusive Deals, And A Bid For Reality TV
February 18, 2026What happens when a creator realizes the algorithm is not the hardest system she has had...
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Tech
TopFan And The Long Bet On Creator Ownership
February 18, 2026Jeffrey Kohn believes creators should operate like Fortune 100 companies. “To achieve long-term predictable success in...
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Commentary
Live Streaming Viewership Hits Four-Year High As Kick Surges And Twitch Loses Ground
February 18, 2026Stream Hatchet’s 2025 annual report shows over 36 billion hours watched across platforms, with platform fragmentation...
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Commentary
Where Live Streaming Advertising Is Heading: 3 Findings Brand Marketers Need To Know
February 18, 2026Stream Hatchet‘s “2025 Live Streaming Trends Report,” which covers 36.4 billion hours watched across all major...
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Brand
Dick’s Sporting Goods Doubles Down On Creator Program Amid Growing Demand For Sports Storytelling
February 18, 2026Dick’s Sporting Goods received 10,800 applications for its Varsity Team creator program in 2026 (up from...
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Platform
Snapchat Introduces Creator Subscriptions To Drive Fan Engagement, Recurring Revenue
February 18, 2026Snapchat will begin testing a paid creator subscription feature on February 23, starting with a small...
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Talent Collectives
Night Raises $70M To Expand Creator Management Into Gaming, Music, And Live Events
February 18, 2026Creator-focused talent management firm Night has raised $70 million in a new financing round, per The...
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Platform
Apple Podcasts Adds Video Support With Dynamic Ad Insertion For Creators
February 18, 2026Apple has announced that it will bring a new integrated video podcast experience to Apple Podcasts...
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Brand
Fallen Media Creates Dedicated Dating Content Division To Streamline Brand Integrations
February 18, 2026New York-based studio Fallen Media has launched The Love Network, a content division that consolidates the...
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Agency
Sassy Chap Games Signs With CAA To Expand Creator-Led Gaming IP Across Film, TV, And Beyond
February 18, 2026Sassy Chap Games has signed with Creative Artists Agency (CAA) to represent its portfolio of gaming...
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Tech
Pocket.watch Adds 8 YouTube Creators With Over 130M Subscribers To Global Distribution Network
February 18, 2026Digital-first studio pocket.watch has announced the expansion of its creator-led content lineup, adding eight new digital...
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Influencer
Pro Shop Partners With Influencer Paige Spiranac To Expand Golf Media, Consumer Products
February 18, 2026Pro Shop, a golf media and commerce company, has formed a long-term joint venture with golf...
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Commentary
Brand Activity In Virtual Worlds Is Consolidating Around Integrations, Major Platforms
February 18, 2026Brand activity in virtual worlds is entering a more selective phase, with marketers moving away from...
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Influencer
Aba Asante On Rebuilding After Virality And Turning Gen Z Storytelling Into A Business
February 17, 2026At 16, Aba Asante uploaded a TikTok that she still describes as “so foolish,” a simple...
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Commentary
UK Media Agencies Shift YouTube Strategy Toward CTV, Brand Suitability
February 17, 2026UK media agencies increased investment in YouTube advertising in 2025 and plan to maintain or expand...
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Influencer
MrBeast Partners With Naruto Shippuden For Limited-Edition Merchandise Collection
February 17, 2026YouTube creator MrBeast, whose real name is Jimmy Donaldson, has launched a merchandise collaboration with the...
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Tech
Long-Tail Creator Supply Meets Retention-Driven Platforms, Report Finds
February 17, 2026The Creator Economy remains structurally dominated by smaller creators, even as major social platforms increasingly prioritize...

