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Brand
SharkNinja’s CEO Says Customers Made 98% of the CREAMi’s Billion Social Impressions
October 30, 2026SharkNinja CEO and co-founder Mark Barrocas said customers produced nearly all of the social media attention...
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Platform
Instagram Offers YouTube Creators Up to $500,000 to Post Long-Form Videos, per Report
October 30, 2026Instagram has offered select YouTube creators between $50,000 and $500,000 to publish long-form videos in Features,...
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Platform
Twitch Splits Suspensions Into Streaming and Chat Penalties, Citing Data on Low Reoffense Rates
October 30, 2026Earlier this year, Twitch replaced its all-or-nothing temporary suspensions with separate penalties for streaming and chatting....
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Strategy
Well Over Half Of U.S. Adults Get Midterm Information From Creators, New Survey Finds
October 30, 2026Nearly two in three U.S. adults receive information about the 2026 midterms from online creators, according...
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Talent Collectives
Management Firm HeartRock Partners Signs Former WWE Champion Leah Van Dale
October 30, 2026HeartRock Partners, a management firm that launched on January 1, has signed former WWE Champion Leah...
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Commentary
UAE’s Tetr College of Business Offers $100,000 Scholarships to Turn Creators Into Founders
October 30, 2026Tetr College of Business, a graduate business school running programs across Shanghai, London and Dubai, is...
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Platform
Jonas Brothers Target Guinness World Record With Halloween Concert Inside Roblox Game ‘Steal an Egg’
October 30, 2026The Jonas Brothers will perform a virtual concert inside the Roblox game “Steal an Egg” this...
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Platform
YouTube’s Dynamic Thumbnails Will Shift Traffic Toward Winning Images by Viewer Segment, Discovery Lead Says
October 30, 2026YouTube’s upcoming dynamic thumbnails will move impressions toward whichever image performs best with each audience segment...
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Talent Collectives
Talent Firm Glossary Artists Names Talent Director, Signs Beauty Creator Ashley West
October 30, 2026Glossary Artists, the independent talent management firm founded by former TalentX and YMU Entertainment executives, promoted...
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Strategy
FOX One Launches AI Election Hub as Political News Shifts to Social Platforms, Podcasts
October 30, 2026FOX One, Fox Corporation’s direct-to-consumer streaming service, has unveiled an interactive election experience that pairs live...
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Commentary
39 Industry Experts on What Is Holding B2B Brands Back From Spending on Creators
October 30, 2026Expert creators continue to build audiences on LinkedIn and YouTube, and some enterprise software companies now...
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Commentary
Cannes Lions Unveils 2027 Overhaul, With Creator Economy Among Fields Honored by New Assembly
October 30, 2026Cannes Lions will send award-winning creative work beyond the Palais and into the city of Cannes...
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Commentary
Colin and Samir Got the Instagram Exclusive. Creators Wanted Them to Ask About the Money.
October 30, 2026On October 26, Instagram head Adam Mosseri chose The Colin & Samir Show to unveil Features,...
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Platform
YouTube Tests Cutting Minimum Payment Threshold for Some Creators
October 29, 2026YouTube is running an experiment that lowers the minimum amount creators must earn before receiving a...
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Tech
Former Trade Desk Chief Revenue Officer Joins ShopMy as CRO
October 29, 2026Jed Dederick, who spent nearly 14 years at The Trade Desk and most recently served as...
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Platform
YouTube Lays Out Five-Part Revenue Playbook for Broadcasters and Media Companies
October 29, 2026YouTube is pitching European broadcasters on a way to grow on its platform without moving away...
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Commentary
California Enacts Law Letting Former Child Influencers Require Removal of Paid Family Content
October 29, 2026California has enacted a law that allows adults who appeared as minors in paid social media...
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Platform
Meta, Snap Face Los Angeles Jury in Teen Social Media Addiction Trial
October 29, 2026Jury selection began October 28 in Los Angeles Superior Court in a trial in which two...
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Talent Collectives
Fox-Owned Red Seat Ventures Secures Exclusive Rights to Homecoming Golf
October 29, 2026Red Seat Ventures, a creator-led media company owned by Fox Corporation, has announced an exclusive partnership...
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Tech
AnyMind Group Partners With Meta to Link Facebook, Instagram Live Video Ads to Live Commerce
October 28, 2026AnyMind Group, a BPaaS company for marketing, e-commerce, and digital transformation, announced a partnership with Meta...
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Strategy
TikTok Shop Sellers Are Prioritizing Creator Sales Over Volume, FastMoss Expo Shows
October 28, 2026YFCon, the TikTok Shop expo run by data platform FastMoss, wrapped up in Anaheim in October...
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Strategy
How The Content Code Turned Fenix Flexin’s Viral Hit Into Brand Deals and Media Collaborations
October 28, 2026Rapper Fenix Flexin posted a snippet of his song “RUBBERZ” on Instagram and drew 15 million...
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Brand
Chipotle Is Bringing Back Smoked Brisket With Food Creators, Reality Star in Kitchen Campaign
October 28, 2026Chipotle Mexican Grill has announced that it will bring back its limited-time Smoked Brisket to restaurants...
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Agency
Social Media Agency Spin Appoints Born Social’s Kate Higham as Group CEO
October 28, 2026Spin, the independent social media agency, has named Kate Higham, Managing Director of Born Social, as...
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Platform
Tubi, TikTok Name 12 Creators for Incubator to Develop 10 Original Series
October 28, 2026Tubi, the free streaming service owned by Fox Corporation, and TikTok announced the 12 creators selected...
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