Commentary

California Bill Giving Former Child Influencers the Right to Erase Monetized Content Clears Two Senate Committees

California legislation that would allow adults to demand the removal of compensated social media content featuring...

Commentary

AI Search Visibility Index: Creator Management Agencies, May 2026

Creator management agencies are increasingly being discovered through AI search, with a small number of firms...

Brand

Meta Taps NIL Club to Deploy Hundreds of College Athletes in Ray-Ban Smart Glasses Campaign   

Meta is using NIL Club‘s platform to activate hundreds of college athletes nationwide in a campaign...

Agency

Creator Authority Joins LinkedIn Marketing Partner Program to Expand B2B Influencer Campaigns

Creator Authority, a B2B-focused Influencer Marketing agency, has joined the LinkedIn Marketing Partner Program, gaining access...

Commentary

YouTube Leads Ad Recall, Purchase Influence in U.S. Teen and Millennial Survey

YouTube outperformed competing platforms on ad recall, perceived ad quality, and purchase influence in a U.S....

Strategy

From One Brief to a 50M+ View Franchise: Why Lenovo & Portal A Bet on Creator IP Over Campaigns

Many brands commission creator content and call it a strategy. Lenovo built a franchise. The distinction,...

Influencer

Sixteen Years, One Mission: How Dzung Lewis Built Honeysuckle Into a Food Brand That Lasts

In 2009, Dzung Lewis was sitting at a corporate finance desk she hated, quietly catering parties...

Tech

How Launchpoint Is Using AI to Turn College Campuses Into a Scalable Brand Channel

College campuses are among the most valuable and least efficiently reached consumer markets in the United...

Agency

SoaR Gaming Spent 15 Years Building a Fanbase. Now Brands Are Coming to It

Oliver Silverstein, co-founder of Eleven Holdings, has spent more than a decade watching brands struggle to...

Strategy

How Gigi Robinson Is Using Dog Accounts to Test Creator Economy Strategy

Gigi Robinson® has a theory about why many creators fail. She is also, at this moment,...

Influencer

Fox’s Red Seat Ventures Signs Multiyear Partnership With Comedy Podcast ‘Kill Tony’

Red Seat Ventures, a Fox Corporation creator-led media company, has announced a multiyear partnership with “Kill...

Tech

Nielsen Integrates Triton Digital’s Podcast Metrics Data Into Cross-Media Planning Tool

Nielsen has announced a collaboration with global audio technology and services company Triton Digital to integrate...

Platform

Fox’s Tubi Taps YouTubers Michelle Khare, Scott Mansell for Live F1 Altcasts

Tubi, Fox Corporation’s free streaming service, will air creator-led live altcasts of select 2026 Formula 1...

Talent Collectives

Blink49 Studios Launches Creator Studios Division, Names Mickey Meyer as President

Toronto-based independent TV studio Blink49 Studios is launching a global “Creator Studios” division and has appointed...

Talent Collectives

Sidewalker Daily’s Nina Zadeh Spent a Decade on the Brand Side. Now She Teaches Creators to Fight Back

A few years ago, Nina Zadeh sat across a negotiating table from a creator and got...

Commentary

Weekly Creator Economy Job Radar – April 28, 2026 – MrBeast, CHANEL, and e.l.f. Beauty Hiring Across Beauty, Agency, and Creator Platforms

Creator Economy hiring continues in late April, with Beast Industries posting two roles spanning external communications...

Agency

How Of Note Is Building Creator Management Around Intimacy Instead of Scale

Katy Shah and India Mayer founded Of Note in Nashville, Tennessee, in early 2020, not to...

Agency

Inside the Agency Turning TikTok LIVE Into a Creator Development System

TikTok’s livestreaming ecosystem has produced millions of creators chasing real-time income, but almost no institutional infrastructure...

Commentary

Bryan Barletta Is Merging Podcasting’s Biggest Institutions – Here’s Why

Podcasting has spent a decade building its own institutions. Bryan Barletta thinks it’s time those institutions...

Platform

Spotify Enters Fitness Market With Guided Workouts, Peloton Content for Premium Subscribers

Spotify has launched a dedicated fitness category on its platform, introducing guided workout experiences alongside a...

Platform

beehiiv Expands Creator Monetization Suite With Webinars, AI Podcast Analytics, and Metered Paywalls

Newsletter platform beehiiv has rolled out a suite of product updates, adding webinar hosting, AI-powered podcast...

Strategy

Metricool’s Free Social Media School Bets That Strategy Beats Trial and Error

What separates creators who grow from those who plateau despite posting just as often? Metricool’s answer,...

Platform

Netflix to Roll Out Vertical Video Feed, AI Recommendations in Mobile Redesign

Netflix will launch a vertical video discovery feed within its mobile apps by the end of...

Platform

Instagram Launches Snapchat-Style Disappearing Photo App ‘Instants’ in Europe

Meta launched a standalone Instagram app called “Instants” in Italy and Spain this week, the company...

Commentary

POSSIBLE 2026 Debuts Creator Economy Academy as Issa Rae, Kinigra Deon, and CreatorIQ Join Speaker Lineup

POSSIBLE Conference returns to Miami Beach today and will run until Wednesday (April 29), introducing a...