Strategy

Clipency is Building a Performance-Based Creator Marketing Model Around Dedicated Brand Pages

Clipency, a creator infrastructure platform launched in January 2026, is built on the premise that most...

Strategy

CreatorIQ Connect 2026: The Creator ROI Case Is Settled, Building the Systems Around It Is Not

CreatorIQ Connect 2026 brings more than 1,000 brand practitioners, agency partners, platform representatives, and creators to...

Commentary

LIONS Brings VidCon Into Its Portfolio as Cannes Lions Organizer Restructures Into Regional Platforms

LIONS, the company behind Cannes Lions, Effie, WARC and Contagious, has announced that VidCon will join...

Commentary

Podcast Audiences Move Across Formats, Challenging How Brands Buy, Report Finds  

The long-running argument over whether audio or video is the future of podcasting has ended, not...

Platform

Spotify Expands Podcast Partner Program to More Than 35 New Markets

Spotify is expanding its Partner Program to more than 35 new markets, including Brazil, Colombia, Italy,...

Commentary

European Commission Proposes EU-Wide Social Media Ban for Children U-13

The European Commission has proposed a bloc-wide ban on social media use for children under 13,...

Influencer

HBO Sends Cease-and-Desist to Jake Paul’s Betr Over Ad Echoing ‘Entourage’ Dynamic

HBO has sent a cease-and-desist letter to Betr, the sports betting company co-founded by Jake Paul,...

Influencer

Fox’s Red Seat Ventures Signs Exclusive Ad Sales & Distribution Deal With Caleb Hammer’s ‘Financial Audit’

Red Seat Ventures, the Fox Corporation-owned creator-led media company, has signed an exclusive partnership with Caleb...

Platform

TikTok Launches AI Literacy Hub, Tests New Spam Detection Tools

TikTok announced a set of updates aimed at helping users identify AI-generated content on the platform,...

Commentary

Social Commerce Holdings Unifies Conference, Media, and Membership Properties Under Single Brand

Social Commerce Holdings has consolidated its event, media, and research properties under one brand name, SoCom,...

Talent Collectives

Podcast Network Bleav Names Jim Thompson VP of Sales

Bleav, the sports and entertainment podcast network, has named Jim Thompson Vice President of Sales. Thompson...

Platform

Amazon Music Adds iHeartMedia, SiriusXM, and Spotify Podcasts as It Expands Video Catalog to Five New Countries

Amazon Music has announced new partnerships with podcast hosting providers and publishers, expanding its video podcast...

Technology

RAD Amplify Uses Audience Signals to Predict Creator Campaign Performance

RAD Amplify starts creator marketing campaigns where most platforms end: the audience. The New York-based company,...

Platform

Threads Expands Podcast Features to Help Creators Promote Shows and Track Results

Meta is rolling out an expanded podcast toolkit on Threads starting September 16, adding tools that...

Technology

Creator Content Is Becoming Input for AI Shopping. Artan AI Is Building the Measurement

If AI shopping assistants are citing a brand’s creator content to answer purchase queries, how many...

Platform

YouTube Creators Premiere Shows at Venice, Toronto Film Festivals for the First Time

YouTube debuted a slate of creator-led shows at both the Venice and Toronto International Film Festivals...

Tech

Red Seat Ventures’ Supercast Adds Live Streaming

Supercast, the podcast subscription platform owned by Fox Corporation’s Red Seat Ventures, launched live streaming for...

Strategy

NFL’s 2026 Creator Playbook Builds Around International Markets and Platform Experimentation

The NFL opened the 2026 season with its largest creator program to date, positioning digital creators...

Brand

Nikon Expands 2026 Creator Tour to Five New U.S. Cities

Nikon will bring its creator-focused touring program to five additional markets this fall, extending the 2026...

Platform

Instagram Adds Feature Letting Users Add Tagged Posts to Their Profile Grid

Instagram is rolling out a feature that lets users add posts they are tagged in directly...

Agency

Ogilvy Group UK Names Grey CEO Jai Kotecha as New President of Social

The Ogilvy Group UK has created a new group-wide social leadership position and given it to...

Commentary

Influencer Marketing Investment Is Outpacing the Infrastructure Built to Manage It, Report Finds

Eighty-nine percent of brands and agencies expect to raise Influencer Marketing spend over the next 12...

Tech

AnyMind Group Updates AI Live Commerce Platform With More Lifelike Avatars, Deeper Analytics

AnyMind Group, the Tokyo Stock Exchange-listed BPaaS company, announced updates to AnyLive, its AI live commerce...

Tech

Billion Dollar Boy’s Companion Launches AI Tools for Creator Vetting, Recruitment

Companion, the AI-powered intelligence platform built by global social agency Billion Dollar Boy, has launched two...

Influencer

YouTuber Michelle Khare’s ‘Challenge Accepted’ Petitions for Emmy Consideration

Michelle Khare‘s YouTube series “Challenge Accepted” has successfully petitioned to join the Television Academy’s ballot for...