Commentary

Are Microdramas the Creator Economy’s Quibi Moment?

The hottest pitch at Cannes Lions this year is not an AI demo. It is the...

Commentary

What Accenture Song’s Whalar Acquisition and CAA’s $250M Creator Fund Signal for the Industry: 30 Professionals Respond

Within the span of a week in June 2026, two transactions placed institutional capital at the...

Commentary

Music Licensing Gaps Widen as Brands Scale Content Across Platforms, Research Shows

Brands are producing more content, distributing it across more channels, and doing so faster than ever....

Influencer

MrBeast, James Patterson Set September Release Date for Thriller Novel ‘The Most Dangerous Games’

MrBeast (Jimmy Donaldson) and author James Patterson revealed the cover and release date for their co-authored...

Tech

Ad Tech Company PubMatic Launches Programmatic CTV Marketplace for Indie Creator Publishers

PubMatic has launched a Creator Marketplace, establishing what the company describes as the first programmatic connected...

Commentary

TV & Film Podcasts Outperform Broader Entertainment Category in Ad Sales Data, Report Finds

Oxford Road released its latest ORBIT rankings, identifying 15 Entertainment & Media podcasts that outperform a...

Tech

AnyMind Group Launches Video Tool to Blend AI-Generated and Creator Content for Social Commerce

AnyMind Group, a business process as a service (BPaaS) company operating across marketing, e-commerce, and digital...

Influencer

The Creator Who Has Always Put Audience First Arrives at VidCon With Friendship Bracelets

At VidCon Anaheim this year, Megan Letter is arriving with friendship bracelets. Not a stunt, not...

Tech

How Circle Built an AI to Run Creator Businesses From the Inside Out

The most profitable creators on Teachable weren’t the ones with the biggest audiences. They were the...

Influencer

After Almost a Decade on Screen, Kaido Lee Roberts Is Writing His Own Script

A fan once told Kaido Lee Roberts that they had nearly pulled the fire alarm at...

Tech

Opendorse Ties College Athlete Influencer Content to Retail Media Purchases With New Product Launch

Opendorse, the NIL technology platform, launched Opendorse One™ and introduced Athlete Commerce Media as a new...

Agency

Clark Influence Grows Toronto Team With Four New Hires Amid Creator Marketing Expansion

Clark Influence has added four staff members to its Toronto office, expanding its client services and...

Platform

Whatnot Reaches One Billion Orders

Whatnot announced in a blog post that sellers on its live commerce platform have processed one...

Commentary

VidCon Partners With Lighthouse Edutainment to Address Social Media’s Mental Health Impact

VidCon has announced a programming partnership with Lighthouse Edutainment ahead of its annual Anaheim event, scheduled...

Platform

Meta Launches Live Video Ads, Virtual Cards, and Expanded Affiliate Partnerships in Cannes Commerce Push

Meta announced three new commerce initiatives ahead of the Cannes Lions International Festival of Creativity, expanding...

Commentary

YouTube Accounts for 40% of Podcast Discovery as Social Video Displaces Traditional Channels, Study Finds

YouTube accounted for 40% of favorite-show discovery among U.S. podcast listeners, roughly double the share of...

Tech

How dig’s ‘ask dig’ Tool Searches Social Video for What Keyword Monitoring Misses

Most social media monitoring was built to find words. That worked when online conversation moved through...

Influencer

When Passion Meets Pressure With No Support System, Josh Zimmerman Is the Call Creators Make

For eight years, creators have been telling Josh Zimmerman things they will not tell anyone else....

Tech

Streamlabs Bets Patreon Subscribers Are Livestreaming’s Safest First Audience

Ashray Urs has a rule: when any platform signals interest in livestreaming, he reaches out that...

Agency

CAA Signs Betches as Media Brand Looks Beyond Social & Podcasts

Creative Artists Agency (CAA) has signed women-focused digital media and entertainment brand Betches for representation across...

Tech

Tribe Dynamics Veterans Launch Kin to Bring AI Into Influencer Relationship Management

Five Tribe Dynamics veterans have launched Kin, an AI-powered Influencer Marketing platform designed to help beauty...

Brand

How Unilever Is Turning Its 2026 FIFA World Cup Sponsorship Into a 50,000-Creator Content Engine

Unilever Personal Care is using its FIFA World Cup 2026 sponsorship to combine live sport, retail...

Commentary

Dolphin Entertainment, Kynetic Media Ventures Launch Creator-Focused Film & TV Studio

Dolphin Entertainment and Kynetic Media Ventures have launched Graviteur Studios, a production venture focused on creator-led...

Tech

Media Monetization Firm Mission Media Unveils Content Hub for Podcast Advertisers

Mission Media AI has launched Content Hub, a proprietary platform designed to help advertisers and agencies...

Commentary

AI Slop Accounts for 59% of TikToks Shown to New Users, per Report

Kapwing’s latest research found that AI-generated, low-quality videos account for 59% of the first TikToks served...