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Commentary
TIME Launches Inaugural TIME100 Creators List Featuring Most Influential Creators
July 9, 2025TIME magazine has unveiled its inaugural TIME100 Creators list, recognizing 100 of the most influential digital...
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Technology
How Can Creators Protect Their Rights In The ‘Ownership Economy’?
July 9, 2025For Benjamin Woollams, founder and CEO of TrueRights, a company that provides digital rights management technology...
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Talent Collectives
Inside Parker Management’s Talent Representation Model That Attracted Propagate’s Acquisition
July 9, 2025Propagate Content’s recent acquisition of Parker Management made headlines in the entertainment industry, as traditional media...
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Commentary
Strategic Vision: Co-Founder And CEO Ben Lee On Why The Business Of Creativity Joined Whalar Group
July 9, 2025The acquisition of The Business of Creativity by Whalar Group, announced in late May, combines educational...
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Commentary
Lawyers Caution Influencers On Posting Political Content Amid ICE Crackdown
July 9, 2025Lawyers in the United States are telling non-immigrant content creators to avoid political commentary as immigration...
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Commentary
Digital Voices Launches Global Influencer Council Uniting Marketing Experts
July 9, 2025Digital Voices announced the formation of the Global Influencer Council (GIC), an invite-only network of marketing...
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Agency
SPH Media, TSL Media Group Team Up To Deliver Full-Funnel Influencer Marketing Solutions
July 9, 2025Singapore-based media network SPH Media has announced a partnership with X10 Media, a subsidiary of the...
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Influencer
iShowSpeed Reportedly Offered $600 Million Streaming Deal By Twitch
July 9, 2025Darren “iShowSpeed” Watkins Jr., one of YouTube’s most popular content creators, has reportedly received a $600...
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Commentary
Nearly 90% Of Indian Influencers Unable To Make Full Living From Social Media, Report Reveals
July 8, 2025Despite the growing creator economy in India, 88% of content creators earn less than 75% of...
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Platform
Meta Introduces New WhatsApp Marketing, AI Features For Enhanced Business Capabilities
July 8, 2025Meta introduced centralized marketing campaign management across WhatsApp, Facebook and Instagram through Ads Manager and AI...
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Platform
Snap Launches Immersive AR Experience At Palace Of Versailles
July 8, 2025Snap unveiled a new cultural partnership with the Palace of Versailles, bringing historical royal festivities to...
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Platform
YouTube Cracks Down On ‘Mass-Produced’ Content Monetization, Targeting Shorts Spam
July 8, 2025YouTube is implementing stronger enforcement measures against “mass-produced or repetitive” content starting July 15, 2025. The...
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Influencer
Aviation Influencer Nonstop Dan Reveals Kuwait Airways’ Response To Controversial Flight Incident
July 8, 2025Following a controversial incident involving aviation content creator Nonstop Dan aboard a Kuwait Airways first-class flight...
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Platform
TikTok Reportedly Developing U.S. Version Of App Ahead Of September Deadline For Divestiture
July 7, 2025TikTok is preparing a standalone version of its platform specifically for U.S. users as part of...
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Commentary
North Korea Restricts Western Influencers From Upcoming Trade Fair
July 7, 2025North Korea is prohibiting Western influencers and content creators from participating in an upcoming international trade...
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Platform
TikTok Shop Malaysia Doubles ‘Free Returns’ Window For Mall Brands
July 7, 2025TikTok Shop Malaysia has extended its free returns period from 15 to 30 days exclusively for...
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Platform
YouTube Series To Simplify Ad Solutions For Southeast Asian Marketers
July 7, 2025YouTube has launched a new creator series titled “Marketing Unfiltered” to highlight its Ad Solutions for...
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Platform
TikTok Shop In The U.S. Initiates Layoffs, Third Time Since April
July 7, 2025TikTok has conducted its third round of layoffs for the TikTok Shop U.S. team since April,...
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Platform
Substack Enhances Live Video Platform With Suite Of New Tools
July 7, 2025Substack has unveiled significant upgrades to its live video capabilities, introducing new features designed to simplify...
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Platform
Amazon To Double Influencer Commissions For Extended Four-Day Prime Day Event
July 7, 2025Amazon is increasing commission rates for influencers across 13 product categories from July 1 through July...
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Agency
Inside Clicks Talent’s $250K Bet To Revamp Influencer Marketing Technology
July 4, 2025Refusing to be hampered by manual processes and inefficient workflows that often plague influencer marketing, Clicks...
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Influencer
Creator CEO: Uptin On Building Content Businesses
July 4, 2025Uptin has a unique position in the creator economy. As both a content creator with 3.2...
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Brand
Unilever India Slashes Traditional Ad Budget, But Boosts Influencer Spending By 40% In Digital Strategy Shift
July 4, 2025Hindustan Unilever Limited (HUL), India’s largest consumer goods company, has reduced its overall advertising and promotional...
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Commentary
Consumers Are More Skeptical Of Content Creators Than Traditional Advertising, Study Claims
July 4, 2025Influencer marketing continues to grow, but American consumers remain more skeptical of content creators than traditional...
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Platform
Meta Unifies Video Creation On Facebook
July 4, 2025Meta has announced a major update to Facebook’s video creation process, eliminating the distinction between standard...
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