Stories By Cecilia Carloni
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Platform
Snapchat Rolls Out New Creator Tools Including Auto-Save Stories, Timeline Editor
June 13, 2025Snapchat has introduced a suite of new creator-focused tools and features designed to enhance content creation...
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Agency
‘We Get It’ Aims to Elevate Creator Value Beyond Content Production
June 13, 2025Social media and influencer marketing professional Austin Null launched We Get It in May. The creative...
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Platform
Snapchat, McDonald’s Partner To Offer Rewards Members One-Month Snapchat+ Subscription
June 12, 2025Snapchat and McDonald’s USA have launched a partnership allowing MyMcDonald’s Rewards members to exchange points for...
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Technology
quso.ai: AI Pragmatist In A Hype-Driven World
June 12, 2025After a decade of working with top YouTubers, Vedant Maheshwari kept encountering a specific problem: the...
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Agency
Sun Yi: Teaching Creators To Build Businesses By Reverse-Engineering Content
June 11, 2025Sun Yi noticed something peculiar about his social media posts. Content that made people respond with...
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Influencer
This Gaming Creator Garnered Over 4 Million Subscribers From Childhood Roblox Play — Now She Champions Women In Gaming At VidCon
June 11, 2025IBella’s path to becoming one of YouTube’s prominent female gaming creators began with her sister’s obsession...
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Commentary
Report: How Recipe Bots Are Turning Instagram Into A Transactional Wasteland
June 9, 2025Recipe-sharing chatbots proliferate across Instagram as creators adopt automated messaging systems, according to an Eater report. ...
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Commentary
Federal Judge Blocks Florida’s Ban On Kids’ Social Media Accounts, Calling Law ‘Likely Unconstitutional’
June 6, 2025A federal judge has temporarily blocked Florida from enforcing a law that would ban social media...
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Influencer
Young Sports Content Creator From Vernon Awarded Memorial Scholarship
June 6, 2025Kyle Clark, a senior at Rockville High School in Vernon, Connecticut, has received the Bo Kolinsky...
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Agency
Dentsu Appoints Lebogang Moerane To Co-Lead ‘Culture-First’ Influence Strategy In South Africa
June 5, 2025Dentsu Creative South Africa has appointed Lebogang Moerane as Head of Social & Influence, effective June...
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Platform
TikTok Unveils Updates To Better Manage Content Recommendations
June 5, 2025TikTok has expanded its personalization features for the For You feed, rolling them out globally after...
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Commentary
14 Industry Leaders Weigh In: What Publicis’ Latest Creator Economy Move Really Means
June 4, 2025Publicis Groupe’s acquisition of Captiv8, an end-to-end influencer marketing platform, is seen by many in the...
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Agency
Narrators: The Tech Agency Tackling Scale Challenges For Brands In Southeast Asia
June 4, 2025Southeast Asian influencer marketing is forecasted to reach around $790 million this year, growing at a...
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Platform
TikTok Launches Interactive Fan Experience For Miley Cyrus’ New Album Release
June 4, 2025TikTok has unveiled an exclusive in-app experience coinciding with the release of Miley Cyrus’ ninth studio...
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Agency
Unpacking AWISEE’s Dedicated Influencer Scouting Service
June 3, 2025Multinational brands are increasingly partnering with specialized agencies as influencer marketing budgets continue to rise. The...
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Agency
As TikTok Shop Champions Rake In Millions, UpTik Challenges Brands To Seize Overlooked Opportunities
June 3, 2025TikTok Shop generated $33 billion in sales worldwide last year, of which $9 billion originated from...
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Influencer
How One Influencer’s Campaign Led To UK Vape Ban
June 3, 2025A single social media post by environmental influencer Laura Young has culminated in a UK-wide ban...
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Influencer
Identity Theft: Influencer Discovers Deepfake AI Account Stealing Her Wedding Photos
June 2, 2025Brooklyn-based content creator Kelly Stranick recently discovered an AI-generated Instagram account using her wedding photos with...
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Brand
How Creator Camp Secured A ‘Shark Tank’ Deal With Barbara Corcoran
June 2, 2025Creator Camp secured a $350,000 investment from Barbara Corcoran on “Shark Tank” in exchange for 18%...
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Commentary
Dutch Media Authority To Supervise Micro-Influencers Starting June 16
May 30, 2025The Dutch Media Authority has announced the expansion of its regulatory oversight to include content creators...
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Technology
Fabulate: Streamlining Creator Marketing Workflows For Enterprise Brands
May 30, 2025Image: Fabulate founders Ben Gunn, Nathan Powell, Toby Kennett, and Sachin Singh Nathan Powell and Ben...
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Commentary
85% Of Indian Gen Z Consumers Buy Brands With Personal Meaning, New Index Reveals
May 29, 2025Eighty-five percent of Indian Gen Z consumers are more likely to purchase from brands with personal...
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Platform
Meta’s Future Hangs In Balance As Landmark Antitrust Trial Concludes
May 28, 2025A landmark antitrust trial against Meta Platforms concluded on Tuesday, May 27, after six weeks of...
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Platform
Netflix Nabs ‘Sesame Street’ After Trump Administration Pulls Plug On PBS Funding
May 27, 2025Netflix announced a deal to stream both new and archived episodes of “Sesame Street” starting in...
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Commentary
Spain Cuts Ties With Influencers As ‘Selfie Tourism’ Overwhelms Balearic Islands
May 26, 2025Spain has severed ties with influencers promoting the Balearic Islands’ iconic destinations as officials address the...
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