Stories By Cecilia Carloni
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Brand
Thinkific’s The Leap Platform Harnesses AI To Streamline Creator Monetization And Unleash Entrepreneurial Potential
April 18, 2024For content creators worldwide, one challenge has remained persistent – converting creative passion into sustainable income....
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Brand
Clothing Brand Taps Influencer Moms To Celebrate Mother’s Day Through Fashion, Charity
April 17, 2024Women’s clothing brand Z SUPPLY has announced the launch of a Mother’s Day campaign. The “To...
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Commentary
TikTok Reveals Key Ingredient for Brands To Tap Into Massive Bilingual Audience
April 17, 2024A new study from TikTok and NRG highlights the effectiveness of incorporating Spanish-language elements into advertising...
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Brand
The End Of An Era? Fashion House Revolve Rethinks Coachella Camps And Influencer Trips
April 16, 2024Revolve once made an all-in bet on influencer marketing and scored big. Known for its influencer...
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Platform
Substack Podcasts Can Now Be Found On Spotify
April 12, 2024Spotify has announced a new partnership with Substack, allowing its podcast creators to distribute their free...
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Platform
Taylor Swift Songs Make TikTok Comeback Amid The Platform’s Dispute With Universal Music
April 12, 2024Swifties rejoice! Taylor Swift’s music has unexpectedly returned to TikTok after a 10-week absence from the...
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Brand
Ziff Davis Shopping Taps Influencer Network Mom Media To Ramp Up Its Retail Business
April 12, 2024Ziff Davis Shopping has announced a strategic partnership with influencer network Mom Media. The collaboration gives...
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Technology
Inside JD.com’s Multimillion-Dollar Strategy To Incentivize Video Content
April 12, 2024Chinese e-commerce juggernaut JD.com has announced an investment of 1 billion yuan ($138 million USD) to...
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Platform
Meta’s “Twitter Killer” Threads Calls On Developers To Sign Up For API Documents
April 11, 2024Meta’s social media platform Threads, dubbed the “Twitter Killer,” is calling on developers to get ready...
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Platform
Creators Call On Meta To Reconsider Political Content Limits On Instagram, Threads, And Facebook
April 11, 2024Numerous content creators, activists, and journalists have signed an open letter asking Meta to reverse its...
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Agency
How The Digital Dept.’s Merger Is Setting New Standards For Authenticity And Innovation In Influencer Marketing
April 10, 2024Industry Leaders Merge to Transform Creator Economy Two industry experts, Ali Grant and Sarah Boyd, have...
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Technology
Skillshare And Procreate Join Forces To Elevate Learning Around New Animation App
April 10, 2024In a bold stride towards democratizing creative education, Skillshare, the pioneering online learning platform, has joined...
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Brand
Mad Rabbit Taps Nearly 8,000 Brand Ambassadors To Promote Its Tattoo Care Products
April 9, 2024Tattoo care brand Mad Rabbit has tapped nearly 8,000 followers to serve as brand ambassadors. Founded...
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Strategy
Scotland Is Taking Tourism To Social Media Platforms And Tapping Influencers
April 9, 2024Scotland is shifting its tourism marketing strategy from physical visitor information centers to digital platforms like...
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Agency
YMU Talent Agency Unveiled Influencer Grace Beverly As The Latest Addition To The Entertainment Division
April 9, 2024YMU, the UK talent agency representing Simon Cowell and Claudia Winkleman, has signed social media influencer...
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Influencer
MrBeast’s Streaming TV Show “Beast Games” Will Feature A $5 million Prize
April 8, 2024YouTube star Jimmy Donaldson, known as MrBeast, struck a deal in March with Amazon MGM Studios...
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Platform
Instagram Fosters Connection Between Creators And Followers With “Notify” Sticker
April 8, 2024Instagram has rolled out a new “Notify” sticker allowing creators to prompt their audience to set...
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Influencer
Black Transgender Model And Influencer Emira D’Spain Signs With UTA
April 8, 2024Global talent company United Talent Agency (UTA) has signed model and influencer Emira D’Spain (@XOXOEMIRA) for...
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Technology
Video Creation Startup Higgsfield AI Secures $8 Million In Funding To Bring Visual AI To The Masses
April 5, 2024On Wednesday, Higgsfield AI, a video creation startup focused on social media, announced it raised $8...
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Technology
Dining And Nightlife Discovery App Atmosfy Unveils A “Local Favorites” Feature To Support Local Businesses
April 5, 2024Atmosfy, an app for discovering new dining and nightlife experiences, has launched a new feature, “Local...