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G&B Digital Management Expands Roster With Nine Creator Signings Spanning Photography, Gaming, and Lifestyle
March 9, 2026G&B Digital Management, a Los Angeles-based talent management firm, has signed nine new creators to its...
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The Toy Insider Launches Creator Network to Connect Family Influencers With Paid Brand Campaigns
March 9, 2026The Toy Insider has launched the PlaySquad Creator Network, a platform designed to connect social media...
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Inside Nonsensical’s TikTok Sauce Event: BBC, British Vogue, and Channel 4 Debate the Future of Brand Discovery
March 6, 2026Nonsensical hosted its TikTok Sauce event in London on March 4, bringing together social media leaders...
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Meet the Couple Behind FARQ, the Talent Agency Pushing for a New Standard in Creator Representation
March 5, 2026As CEO and founder of FARQ, Georgia Farquharson has built a boutique talent agency around what...
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Gaming Marketing Consultancy Open World Acquires Influencer Platform Drope.me to Scale Creator Campaigns
March 5, 2026Open World, the marketing consultancy division of Loaded Holdings, Inc., has acquired the Influencer Marketing platform...
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Zink Talent: Samantha Zink’s Strategy for Developing Long-Term Creator-Brand Partnerships
March 5, 2026Founded in 2018, Zink Talent is a creator management agency representing influencers across beauty, skincare, lifestyle,...
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Creator Agency NewGen Signs Streamer xQc for Social Publishing Deal
March 4, 2026London-based creator agency NewGen has signed xQc, real name Félix Lengyel, to a social publishing services...
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QYOU Media Launches Performance Media Unit to Scale Creator Campaigns Across Paid Channels
March 3, 2026Creator marketing and performance media company QYOU Media has launched QYOU Amplify, a new business unit...
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Jetpak Media Founder Kai Battaglene on Why Content Substance Matters More Than Delivery in the Creator Economy
March 2, 2026Kai Battaglene believes many creator campaigns underperform for a simple reason: they optimize for convenience instead...
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Creator-Led Agency The Now Agency Launches, Secures BJ’s Restaurants, MLSE Among Early Clients
March 2, 2026The Now Agency, a creator-led, social-native agency co-founded by Gabe Feldman and Jonathan Chanti, launched in...
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Podcast Agency Oxford Road Launches Awards to Honor Indie Podcast Creators Outside Major Platforms
February 27, 2026Podcast advertising agency Oxford Road is launching the Independent Podcast and Creator Awards, a new show...
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How Aurora Pfeiffer Is Re-Engineering Creator Management At Outloud Talent
February 26, 2026Following Outloud Talent’s 2025 consolidation of three entrepreneurial teams under a single operating structure, Aurora Pfeiffer...
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QYOU Media Earns TikTok Agency Partner Badge, Expanding Creator Marketing Capabilities
February 24, 2026QYOU Media has received official TikTok Agency Partner status, granting the creator marketing company access to...
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Former NET-A-PORTER Fashion Director Kay Barron Launches VVEND To Rewire Luxury Retail Through Live Commerce
February 23, 2026Kay Barron believes luxury brands are overlooking a revenue channel hiding in plain sight. After more...
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ExpandNow, Z MEDIA Partner To Streamline TikTok Shop Expansion For UK Brands
February 23, 2026E-commerce platforms ExpandNow and Z MEDIA have announced a partnership to help brands scale on TikTok...
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Natasha Valerie On Why Creator Management’s Next Phase Demands Cultural Fluency And Infrastructure
February 19, 2026Natasha Valerie believes the Creator Economy has outgrown inbox management. “I think this industry is finally...
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Glossy Launches Campus Creator Network To Connect Beauty Brands With Gen-Z University Influencers
February 19, 2026Glossy has launched Glossy Campus, a creator network connecting beauty and wellness brands with university-based influencers...
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Nonsensical’s London TikTok Event Sells Out, Draws Speakers From BBC, British Vogue, And Channel 4
February 19, 2026Nonsensical, a UK-based TikTok agency, will host its TikTok Sauce event in London on March 4,...
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Sassy Chap Games Signs With CAA To Expand Creator-Led Gaming IP Across Film, TV, And Beyond
February 18, 2026Sassy Chap Games has signed with Creative Artists Agency (CAA) to represent its portfolio of gaming...
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E-Commerce Agency Front Row Acquires Performance Marketing Firm Socium Media
February 13, 2026New York-based e-commerce firm Front Row Group has acquired Socium Media, a performance marketing and digital...
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Street Interviews As Performance Media: How Jesse Eisenberg Is Scaling StreetTalk’s ‘Conversations That Convert’
February 12, 2026When brands talk about “authenticity” in 2026, most still mean influencer partnerships or polished testimonial videos....
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Inside East Goes Global: Andrew Spalter On Helping Brands & Creators Go Global Without Losing Relevance
February 11, 2026What does going global actually mean in the creator economy, and why do so many brands...
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Kennedy Meehan On Leading A Talent Agency In A Market That No Longer Rewards One-Off Virality
February 11, 2026When influencer marketing first accelerated during the early months of the pandemic, much of the industry...
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Publicis Taps Influential Acquisition To Launch Sports Creator Marketing Unit
February 10, 2026Publicis Groupe has formed Influential Sports, a new division combining its 2024 acquisition of creator agency...
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From Followers To Ownership: How Rare Flower’s Zhāo Lewis Liú Is Reframing The Creator Incubator Model
February 9, 2026Rare Flower Agency is a Los Angeles-based agency designed to help creators move beyond brand deals...
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