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Oxford Road, Veritone One Merge To Form Podcast Ad Agency, Help Brands Reach Millions Through Audio
October 25, 2024Oxford Road and Veritone One are combining operations to create what they describe as the world’s...
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Why UK Talent Agency BNOC Believes Shared Values Trump Traditional Influencer Marketing Metrics
October 25, 2024BNOC (Big Name on Campus), the UK’s “first values-led,” social-first talent agency, has launched under the...
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Select Management Group Promotes Caroline Nardilla To Partner, Strengthening Bi-Coastal Operations
October 25, 2024Select Management Group has promoted its Talent Manager, Caroline Nardilla, to Partner, expanding its leadership team...
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Inside The Sociable Society’s Mission To Safeguard Content Creators
October 25, 2024The Sociable Society (TSS) is an influencer management and marketing agency that aims to safeguard creators...
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How Emplicit Helps Brands Successfully Scale TikTok Shop Operations
October 24, 2024TikTok Shop, the social media giant’s venture into online retail, is quickly becoming a powerhouse platform...
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Viral Nation Presents Upgraded Brand Safety Solution With Brand-Creator Fit, Business Intelligence Tools
October 17, 2024Viral Nation, a global social media marketing and creator agency, announced a major update to its...
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GLOW’s Maggie Walsh Reveals How Fandom Is Reshaping Brand Marketing
October 16, 2024Fandom isn’t just for pop stars and sports teams anymore. It’s gaining traction in the creator...
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Havas Lynx Unveils New Healthcare Influencer Strategy
October 15, 2024Healthcare communications agency Havas Lynx is launching a global healthcare influencer offering to drive health outcomes...
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Whalar Group Acquires UK Talent Management Firm Sixteenth
October 11, 2024Global creator enterprise Whalar Group has acquired UK-based management firm Sixteenth, forming a new entity in...
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Node App’s Founders Reveal Why They Sold The Startup To Dulcedo Group, Discuss AI Matchmaking For Micro-Influencers
October 8, 2024Node App, the brainchild of former social media agency manager Armin Faraji and ex-Google UX designer...
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OMG’s New Snap Partnership Taps Into The Power Of Snapchat Creators
October 4, 2024Omnicom Media Group (OMG) announces a partnership with Snap Inc., leveraging the platform’s creator network for...
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Two Plus Company Agencies Are Launching An Influencer Marketing Solution For Performance Marketing, Brand Building
October 4, 2024Citizen Relations and Mekanism, two agencies within the Plus Company network, are introducing Performfluence, a new...
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Ex-DBA Talent Manager Gerald Leonard Unveiled As Head Of Currents Management’s Fashion & Beauty Division
October 2, 2024Digital talent agency Currents Management appointed Gerald Leonard as Senior Manager of its newly established Beauty...
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“Made In Hong Kong” Mooncake Scandal Costs Influencer Empire Nearly $10 Million
September 30, 2024Three Sheep Group, a leading influencer agency in China, faces a 69 million yuan ($9.8 million)...
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The Globe And Mail Recognizes Creator Agency Viral Nation As One Of Top Growing Companies In Canada
September 30, 2024Viral Nation, a global social media marketing and creator agency, secures a spot on The Globe...
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The Digital Dept.’s Belinda Sztrom On The Success Of The BRANDEdit Influencer Showroom’s First NYFW Event
September 27, 2024The beauty industry’s buzziest brands are flocking to an unexpected corner of New York Fashion Week...
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GoFluence Unveils First Malaysian Influencer Marketing Platform
September 24, 2024GoFluence launched Malaysia’s inaugural influencer marketing platform at the Malaysia Modest Fashion Showcase during MIHAS 2024...
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Radioads.com.au Launches To Provide Aussie Businesses With Affordable Prime Ad Spots
September 24, 2024Radioads.com.au has debuted as Australia’s newest audio advertising agency. Per B&T, the agency specializes in radio,...
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Montreal’s Dulcedo Group Acquires AI Startup That Generated Millions Of Impressions Through Micro-Influencers
September 23, 2024Montreal-based talent management agency Dulcedo Group has acquired Node App, an AI-powered influencer marketing platform. The...
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Clark Influence GM Marie-Josée Cadorette Explains The Agency’s Value Beyond Creator Campaigns
September 20, 2024Clark Influence, an agency founded in Montreal seven years ago by Nicolas Bon and Vincent Bronner,...
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Ex-LADbible, Lidl Exec Maya Orr Launches ‘UK’s First Values-Led Influencer Agency’
September 20, 2024Maya Orr, former managing director at social-first creator agency Connect Management, has launched Big Name on...
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Aidem Agency CCO Marwan Guedamsi Explains How They Became TikTok’s Go-To Partner For Marketing In Western Europe
September 19, 2024TikTok’s explosive growth has left many brands scrambling to adapt, but Aidem Agency saw it coming. ...
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L’Oréal Vietnam Goes All-In On Influencers By Naming Onefluence As Its Influencer Marketing Agency
September 16, 2024L’Oréal Vietnam appointed WPP’s Onefluence as its full-service influencer marketing agency, signing a three-year retainer agreement. ...
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Dentsu Introduces “House of Creators” Program To Turn Unknown Creators Into Marketing Machines
September 16, 2024Dentsu Group Inc. announced the launch of “House of Creators,” a new initiative to support next-generation...
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Data Meets Humanity: TRG Founder Josh Rosen’s Unique Formula For Marketing Success
September 13, 2024TRG Sports & Entertainment, founded by Josh Rosen, has transformed from a college athlete Name, Image,...