Technology

The Cirqle: Driving Creator Marketing Through Data-Driven Performance

When brands collaborate with creators, they often struggle to measure true business impact beyond likes and...

Technology

Wondrlab Head Saurabh Varma Explains The OPA Acquisition

Saurabh Varma, founder and CEO of Wondrlab, believes micro-influencers are the future of brand storytelling.  The...

Technology

How BrandLens Streamlines Video Content Creation For Brands and Creators

BrandLens is an influencer marketing platform that empowers brands to collect and co-create video content with...

Agency

Under Armour’s Neeraj Chopra Campaign: The ‘Zidd For More’ Of The Apparel Market

Under Armour’s recent “ZIDD FOR MORE” campaign, featuring Olympic gold medalist Neeraj Chopra, has achieved significant...

Influencer

VFX Creator Queen Chelsea Reveals How She Reached Social Media Stardom

From her humble beginnings in film industry editorial work to becoming a social media sensation, visual...

Influencer

John Cena Joins OnlyFans: Brilliant Move Or Foolishness?

WWE superstar and actor John Cena has made an unexpected move by joining the subscription-based platform...

Brand

Clinique Forms Derm Creator Council To Promote Skincare Products

Estée Lauder’s skincare brand Clinique is taking a new approach to social media marketing by partnering...

Technology

Motion – The Analytics Platform Breaking Down the Silos Between Performance Media and Creative Strategy Teams

“Creative teams often work in silos,” Reza Khadjavi, the CEO and founder of Motion began. While...

Agency

Inside RQ Media: Unveiling The Influencer Industry 

Liam Hurd, the co-founder of RQ Media, established the agency in 2021 at just 16 years...

Influencer

Hammy And Olivia: Net Influencer Interviews Hammy And Olivia

Discover the extraordinary tale of Hammy and Olivia, two corgis whose playful antics turned them into...

Commentary

Influencer Marketing Regulations: New French Bill That Limits Creative Freedom

Every new profitable industry is bound to be regulated sooner or later, but this French influencer...

Platform

TikTok’s “Keyword Insights” Feature – A Research Tool for Digital Marketers

TikTok is constantly updating its creative center to incorporate tools and features that support the constructive...

Influencer

COVID Survivor Turned Influencer Megan Willman on Mental Health

Since mental health is still stigmatized, Megan strongly believes that content creators should use their platforms...

Influencer

Lounge Underwear Models: The Faces Behind The Mega-Brand What influencers are behind Lounge Underwear?

What is Lounge Underwear? Lounge Underwear is a size-inclusive intimacy brand with over 3.3 million Instagram...

Commentary

The Beauty State of Influence: Q2 2022 Report by Traackr

Today, the beauty industry generates over $100 billion in revenue worldwide. Researchers at the influencer marketing...

Influencer

Discovering the Delicious World of Food Content on TikTok

Social media is a great way to connect with others around the world. With TikTok rising...

Commentary

A Year In Review: 2022’s Most Successful YouTube Ads

Our round-up of favorites from trending Youtube ads list 2022 won’t be a letdown! Especially if...

Influencer

World Cup Teams: Which Team Benefit The Most On Social Media?

Every four years, the FIFA World Cup takes over social media. Social media offers fans to...

Commentary

Influencer Marketing Factory’s 2022 Livestream Shopping Survey

Livestream shopping events are an effective way to increase your revenue while making it easy and...

Commentary

Top Podcasting Conferences for 2023

Podcasting is one of the most effective ways to share your message with like-minded people worldwide....

Platform

Should You Be Investing Time in YouTube Shorts?

YouTube Shorts might still get viewed as the new kid on the block for video content....

Commentary

Will TikTok Ever Get Banned in America?

TikTok is the world's most prominent social media application, with over one billion active users. TikTok...

Commentary

Best Practices for Influencer Gifting

Influencer gifting is one of the best ways to boost brand recognition, grow a loyal customer...

Influencer

Top Five Seattle Influencers

The top Seattle influencers you should be watching out for. Travel, fashion, lifestyle influencers in Seattle....

Brand

How to Join The Sephora Affiliate Program as a Beauty Influencer

Sephora’s Affiliate Program is a great way for beauty influencers and content creators to earn some...