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Building Athlete Brands Beyond The Game: Ellie Wookey’s Press Upload Agency
October 31, 2025From travel creator to founder, Ellie Wookey is helping athletes turn influence into long-term business opportunities...
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HYDP’s Transparent Vision: How Thomas Markland Plans To Rebuild Trust In Creator Marketing
October 31, 2025When Thomas Markland launched HYDP in 2022, the influencer marketing industry was in what he describes...
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How Just People Agency Guides Mozambique’s Brands And Creators Through Market Challenges
October 31, 2025When Maira Taimo and Micaella Tiago co-founded Just People Agency in 2021, their goal was clear:...
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Publicis To Acquire HEPMIL Media Group In Southeast Asian Expansion
October 30, 2025Publicis Groupe entered into a definitive agreement to acquire Singapore-based HEPMIL Media Group, expanding the French...
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YKONE Invests In Swiss Talent Agency Atlas, Expands European Presence
October 30, 2025YKONE, the global influencer marketing agency focused on luxury brands, acquired a 25% stake in Swiss...
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The Professionalization Advocate: Marco Gouveia On Empowering Portugal’s Creator Economy
October 24, 2025When Portugal’s influencer scene began to take off, digital marketing strategist Marco Gouveia noticed something missing:...
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FiveTwoNine And Billion Dollar Boy Launch $3,500 Grant Program To Help NYC Creators Take Online Communities Offline
October 24, 2025FiveTwoNine and Billion Dollar Boy announced a new grant program designed to help creators transition their...
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Inside 9R Collective’s Mission To Elevate Creator Representation Through Community And Autonomy
October 24, 20259R Collective connects brands with micro-influencers through a non-exclusive representation model that emphasizes creator autonomy and...
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Viral Nation’s Nicholas Spiro Reveals How Psychology, AI, And Brand Safety Enable Creator Freedom
October 24, 2025Viral Nation’s Chief Commercial Officer Nicholas Spiro is applying psychological principles and artificial intelligence to transform...
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How Paula Bruno Is Building Systems To Measure Real Influence At Intuition Media Group
October 23, 2025As influencer marketing matures into an industry driven by data, Paula Bruno is steering Intuition Media...
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YouTube Named Title Partner For #paid’s 2025 Creator Marketing Summit
October 23, 2025Creator marketing platform #paid, which powers campaigns for leading brands, announced YouTube as the title partner...
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Bringing Transparency To YouTube Sponsorships: Inside Adhesive Media’s Approach
October 23, 2025Adhesive Media has closed more than $20 million in YouTube sponsorship deals since its founding in...
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Influencer Agency Bolsters Executive Team With Key TikTok Commerce And Growth Leaders
October 22, 2025Influencer, the global creator marketing agency founded by Caspar Lee and Ben Jeffries, announces two strategic...
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Louisa Ioannidou Takes Helm As CEO Of New TheSoul Media Division In Creator Economy Expansion
October 22, 2025TheSoul Group launched TheSoul Media as a standalone division to consolidate its owned and operated digital...
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Twitch Star TheSushiDragon Takes Ownership Stake In StreamerDap To Transform Creator Sponsorships
October 22, 2025StreamerDap, a sponsorship platform connecting brands with livestreamers, adds Twitch creator TheSushiDragon (Stefan Li) as co-owner...
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Inside IPG Health’s European Expansion: How Influencer ID Is Bringing Creator Marketing To Regulated Healthcare
October 20, 2025IPG Health is bringing its Influencer ID service to Europe, extending an end-to-end influencer marketing solution...
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How GZ Publicity Helps Creators Keep Their True Voice In A Metrics-Driven Industry
October 17, 2025GZ Publicity, founded in 2018 and transitioning to full-time operations in 2025, specializes in providing public...
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How Marketing Agency Strudel Connects Brands With TikTok Shop Opportunities
October 13, 2025As TikTok Shop emerged as a major player on the social commerce scene, London-based agency Strudel...
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SAMY Acquires Social Media Agency team5pm To Expand European Presence
October 10, 2025Social-first marketing group SAMY Alliance continues its European expansion strategy with the acquisition of Amsterdam-based social...
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Acast Names Laura Hagen As SVP To Lead Americas Growth, Global Agency Strategy
October 9, 2025Swedish-founded podcast company Acast has appointed Laura Hagen as Senior Vice President, Regional MD Americas &...
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Talent Agency A-List Me Bets On Trust To Win Over Creators And Brands
October 8, 2025A-List Me, a talent management agency founded in 2016 and headquartered in Westerly, Rhode Island, now...
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‘Call Her Daddy’ Host Alex Cooper Launches Unwell Creative Agency, Secures Google Partnership
October 7, 2025Alex Cooper, host of the “Call Her Daddy” podcast, is expanding her media portfolio with the...
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Creator Agency NewGen Pushes Deeper Integration As Brands Embrace Influencer Marketing
October 6, 2025NewGen, a social-first creative and creator agency with 95 full-time employees across five global offices, is...
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Glasgow Influencer Marketing Agency Saulderson Media Acquired By Journey Further
October 6, 2025Journey Further has acquired Glasgow-based influencer marketing agency Saulderson Media, aiming to scale its global influencer...
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How Brand Curators Blends PR And Talent Management To Bolster Creator Representation
October 3, 2025Brand Curators, founded in 2020 in New York, represents a new type of creator representation that...
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