GCI Launches ‘Muse’: Celebrity Health Influencers Get A High-Tech Makeover 

GCI Group introduced Muse, an integrated celebrity and influencer engine for global health brands. The launch...

Tech Meets Talent: The Acquisition Reshaping India’s Creator Ecosystem

Collective Artists Network, India’s leading new media entity focused on pop culture, has acquired Galleri5, an...

NIL For All: Influxer’s Kendra Eidam Explains The Company’s Mission To Standardize College Athlete Branding

In the digital age, college sports have become commonly associated with the concept of Name, Image,...

From DMs To Dreams: How 2 Social Media Pros Launched A Celeb-Focused Agency

Chloe Sappern and Lydia Berry, two social media professionals, have launched @darlington, a new referral-only agency...

Hannah Holland, Founder Of UK’s Fastest-Growing Female Talent Agency, HLD Talent, Reveals Path To Success

The digital entertainment industry is witnessing one UK-based agency making significant strides in reshaping talent management....

How One Woman’s Vision Is Transforming The Lives Of Young Influencers: Jessica Henig Approach To Talent Management

Jessica Henig, Founder and CEO of Unlocked Branding, is leveraging her 15 years of experience in...

AI Meets LinkedIn: Why EasyGen Founder Ruben Hassid Is Betting On Business Networking

The creator economy is undergoing major shifts, and a new player is charging forward by focusing...

Beyond Ads: How This MCN Deal Turns Influencers Into Food Brands And Game Developers

On Monday, Collab Asia, a global multi-channel network (MCN) operating in seven Asian countries, announced a...

How Digital Nomad Laura Gomez Balances The “Tug Of War” Of Full-Time Travel And A Thriving Business

Laura Gomez, co-founder of TDC Digital Agency and a successful content creator, started her journey as...

IZEA’s Hoozu Makes Big Move: Aussie Influencer Agency Snaps Up 26 Talent

On Monday, IZEA Worldwide’s subsidiary Hoozu acquired 26 Talent, a prominent Australian talent management agency, as...

Meet The Ex-Beauty Execs Transforming Influencer Campaigns In Germany

All That Matters Consulting, founded in 2021 by Andy Hochbichler and Kathi Donaczi, is not just...

How Panel CEO Andrew Franz Is Shaking Up Influencer-Brand Deals

Panel, a startup founded by former investment banking analyst Andrew Franz, is refining creator-brand collaborations. Launched...

Emmy-Nominated Host Shira Lazar To Unveil Top Creators’ Strategies

A new content series, “Creator Spotlight,” is set to launch on July 23, 2024. It will...

Billion Dollar Boy’s 6-Month Trial Period Of AI Campaigns Led To Massive Results For Brands Like Versace And Xiaomi

Becky Owen, Global Chief Marketing Officer at creator marketing agency Billion Dollar Boy (BDB), is leading...

Creator Teams Of The Future: Influencers.club CEO Nikola Sokolov Shares Industry Vision

Macedonian-based startup Influencers.club, led by co-founder & CEO Nikola Sokolov, is positioning itself as a crucial...

The Creator Society Co-Founders Larry Shapiro And Madison Luscombe Reveal Their Data-Driven Strategy For Long-Term Success

The Creator Society has emerged as a pioneering force in the creator economy. Co-founded by entertainment...

The Data Doesn’t Lie: Sapphire Studios’ Formula For Identifying Top Creative Content

Entrepreneur Thomas Ma has journeyed to the forefront of the creator economy. After an unconventional start...

A Decade Into The Creator Economy, James Creech Has Built The Ultimate Job Board For Creator Professionals

James Creech has spent over a decade at the forefront of influencer marketing and the creator...

Beyond The ‘Add To Cart’ Button: Omnicom’s New Tool Tracks Influencer ROI

Omnicom has announced a partnership with Instacart to develop a platform to streamline the shopping experience...

Gaming Influencer Vets Level Up With Rebrand To NewGen And Multimillion-Pound Funding For Creator Economy Play

Kairos Group, a UK social agency known for high-impact marketing campaigns targeting Gen Z and video...

Music Industry Innovator Ryan Ruden Shares His No. 1 Tip For Financial Success As A Creator

Music industry veteran Ryan Ruden founded Aerial Entertainment, a firm focused on guiding artists and brands...

Inside An “Anti-Agency” Founder’s Mission To Uplift Creators

James Harrison, founder of Los Angeles-based talent management and marketing agency iamsocial, took an unconventional path...

Seasoned Comms Experts Unveil Creator-Focused Agency –  Find Out Their Initial Powerhouse Partners

Two veteran communications professionals with decades of experience, Craig Radow and Eric Schultz, have announced the...

These College Students Founded an Agency to Tap Into the Exploding NIL Industry

Two Syracuse University students are tapping into the athlete influencer wave through their upstart agency, Slice...

A Power Couple Is Shaking Up How Elite Influencers Build Their Brands

Currents Management positions itself as the go-to talent firm for the creator economy’s elite influencers. Co-founded...