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Seattle’s $20,000 Social Media Showdown Has Digital Pros Racing Against The Clock
June 27, 2024QSeattle Interactive Conference (SIC) and Thece have launched a social media challenge for digital interactive professionals,...
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Chipotle’s ‘Celebrity Card’ Now Within Reach for Creative Fans
June 25, 2024Chipotle Mexican Grill has opened applications for its “celebrity card,” a long-standing perk previously reserved for...
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How Lenovo Got 50+ ASMR Creators To Organically Showcase Their Tablets
June 25, 2024In an innovative influencer marketing play, global technology company Lenovo worked with talent agency MANA Group...
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DNC’s Surprising Move: Why Social Media Influencers Are Getting Press Passes For 2024
June 24, 2024The Democratic National Convention (DNC) announced a decision to grant press credentials to social media influencers...
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How Cetaphil Is Tapping “Dadfluencers” to Market Skincare to Men
June 20, 2024Drugstore skincare brand Cetaphil is pursuing a new marketing strategy to reach male consumers who are...
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BBC’s Talent Quest: Creators Have a Chance to Shape Global Digital Narratives
June 20, 2024BBC Studios is broadening its efforts to discover and develop emerging digital content creators by expanding...
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Lecrae, Olivia Dunne, And More: NBCUniversal’s Enlisting A Star-Studded Lineup Of 27 Creators For The Paris Olympics
June 17, 2024NBCUniversal unveiled an unconventional approach to covering the Olympic Games in Paris 2024. It partnered with...
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Creators Take Center Stage: Forbes And Walmart Partner For First-Ever Creator Upfronts In L.A.
June 17, 2024On Wednesday, Forbes announced its inaugural Creator Upfronts In Partnership With Walmart Creator, scheduled for October...
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Sin City’s MGM Reinvents Itself Again By Naming Viral Nation As Marketing Maestros
June 13, 2024MGM Resorts International, the Las Vegas-based global hospitality and entertainment giant, has named Viral Nation as...
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Starbucks To Spark Connections Through Storytelling With New Content Venture
June 12, 2024Starbucks announced the launch of Starbucks Studios, a new initiative to produce original entertainment content aimed...
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8 Weeks To Social Media Success: Lemongrass Unveils Springboard For Optimized Travel Content And Influencer Strategies
June 12, 2024UK-based marketing agency Lemongrass has unveiled a new 8-week “Springboard” program to help travel brands optimize...
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Colgate Bets Big On The Future Of Audio With Major Steven Bartlett Podcast Partnership
June 6, 2024Colgate is making a strategic foray into podcast advertising in the UK market. The toothpaste giant,...
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Amazon Unveils 2 Creator Programs Dubbed The Toolkits For Influencer Success
June 5, 2024On June 2, Amazon unveiled Creator University and Creator Connect, two new initiatives to support established...
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IKEA’s ‘Careers Done Different’ Campaign Is A Unique Way To Land A Gig
June 4, 2024IKEA launched a new campaign this week called ‘Careers Done Different’ to attract a younger generation...
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1 In 5 People Say Social Media Makes Them Unhappy: LG’s On A Mission To Tip The Scales
June 3, 2024LG Electronics (LG) has unveiled a new global campaign called “Optimism your feed,” which aims to...
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Plannin Taps 600+ Influencers To Create Authentic Travel Recs And Earn A 5% Lifetime Commission On Hotel Bookings
June 3, 2024Former Priceline executives Andrew Loewen and Randy Schartner have co-founded Plannin, a new global travel booking...
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This Filmmaker Launched “Airbnb Of Brand Deals” To Let Creators List Dream Projects For Brands To Discover
May 30, 2024Actor-director & entrepreneur Wes Elder is aiming to reshape the influencer marketing industry with his new...
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Vivek Ramaswamy’s 3-Phase Rescue Strategy For The Struggling $100M BuzzFeed
May 29, 2024Vivek Ramaswamy, the second-largest Class A shareholder of BuzzFeed with an 8.37% stake, has outlined a...
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Budapest Wowed 50 Elite Influencers From 14 Countries – The Brilliant Tourism Strategy Behind It
May 27, 2024The Hungarian Tourism Agency hosted a large-scale influencer marketing event called the “Budapest Influencer Trip” in...
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Walmart Unveils Realm: An Influencer-Curated Online Shopping Experience
May 24, 2024Walmart has launched a new immersive online shopping platform called Walmart Realm. The platform features virtual...