Dre Hopkins And Cinnaholic Launch Exclusive ‘King Of Dallas’ Cinnamon Treat

Cinnaholic, a cinnamon roll chain with over 100 locations across the U.S. and Canada, is collaborating...

Influencer-Led Summer Fridays Secures Major Investment From TSG

Summer Fridays, the beauty brand founded by influencers Marianna Hewitt and Lauren Ireland in 2018, secured...

Adidas Joins Fortnite With Exclusive In-Game Fashion Collection

Epic Games’ Fortnite announced an official collaboration with Adidas. This partnership introduces a new line of...

Influencer Alert: Cameo’s Legal Battle Reveals Hidden Risks In Paid Endorsements

Cameo, the platform known for celebrity video messages, agrees to a $100,000 settlement with 30 state...

How Lemonada Media’s Hit Podcasts Are Transforming Into Must-Read Books

Podcasting company Lemonada Media is expanding into book publishing through a new partnership with Simon &...

Olympic Esports Games: Why the IOC Is Creating A ‘New Dedicated Structure’ For 2025

On July 23, the International Olympic Committee (IOC) announced the creation of the Olympic Esports Games,...

The Pacsun Collective Taps Content Creators To Capitalize On Fashion Marketing Trends

Fashion retailer Pacsun unveiled its Fall 2024 “Better in Baggy” campaign, utilizing content creators from its...

Virtual Influencer Or Ethical Misstep? SheerLuxe’s AI Experiment Loses Thousands Of Followers

SheerLuxe, a popular UK lifestyle and fashion magazine, faces backlash after introducing an AI-generated “fashion and...

Las Vegas’s Secret Influencer Army: 100+ Paid To Hype Sin City

The Las Vegas Convention and Visitors Authority (LVCVA) has contracted over 240 influencers since January 2022,...

2,000+ Brands, One Platform: Binghamton’s New Approach To Student-Athlete NIL Success

Binghamton University’s Division of Athletics announced a partnership with MOGL as its exclusive NIL (Name, Image,...

VidCon Cancels Baltimore, Doubles Down On Anaheim

VidCon, the world’s leading event for digital creators and fans, has canceled its Baltimore 2024 event...

Southwest Airlines Unveils New 14-Week Program Featuring 10 TikTok Creators, Endless Travel Possibilities

On Wednesday, Southwest Airlines announced a shoppable flights program, leveraging ten TikTok creators to inspire travel...

Paint Wars: 8 Influencers Are Transforming Homes And Lives With Just Tape

The ninth annual FrogTape Paintover Challenge is underway. Eight DIY influencers compete to create standout home...

Project 2025 Vision For America: Some Creators Praise It, Others Fear It

Young content creators are driving the conversation around Project 2025, a conservative policy blueprint for the...

Content Creators Are Flocking To A Credit Card That’s Turning Instagram Stories Into Cold, Hard Cash

A new credit card is gaining traction among content creators, offering a unique form of currency:...

Inside the RNC’s Creator Workspace: Where TikToks And Politics Collide

The Republican National Convention (RNC) is set to host over 70 influencers as part of a...

TelevisaUnivision Is Putting U.S. Hispanic Creators On Primetime TV

TelevisaUnivision, the Spanish-language media giant, is making a significant push into the creator economy, focusing on...

TBH Skincare Taps Into Viral Rage with Boss In A Mini And Claps Back

Skincare company TBH Skincare’s recent attempt to capitalize on a popular TikTok trend has resulted in...

Podcasting 101: Why B&H’s New Workshop Series Has Creators Buzzing

B&H, the New York-based technology retailer, announced the launch of its Creator Roundtable Workshop series, starting...

40 Pieces Under $100: How This Fashion Influencer Made Luxury Travel Style Affordable

TikTok fashion influencer Lauren Wolfe has partnered with women’s clothing brand 12th Tribe to launch a...

From Fashion To Flights: Marketing Whiz Lands Major Travel Industry Role As Head Of Influencer Marketing 

Trending Travel – a UK-based travel media firm specializing in developing partnerships and media campaigns with...

How 26 Gen Z Influencers Are Giving NATO A Makeover

The North Atlantic Treaty Organization (NATO) has turned to social media influencers to connect with younger...

Turtle Conservation To Eco-Cruises: 9 Media Influencers Uncover Melaka’s Hidden Gems

On Tuesday, Tourism Malaysia unveiled a four-day program for nine media influencers to explore Melaka’s diverse...

Luggage Brand Away Taps Influencers, Celebrities For New Soft-Shell Suitcase Campaign

Away, the American luggage company known for its hard-shell suitcases has launched a new soft-shell product...

Williams Sonoma Teams Up With Faith Hill, Jack Black, And Other Celebs & Influencers To Raise Millions For Hungry Kids In America

Williams Sonoma has launched its annual Tools for Change fundraising program, benefiting No Kid Hungry. This...