All posts tagged "tiktok"
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Influencer
MMA Promotion Signs Mexican TikTok Phenom With 6.8M Followers And Viral Armbar Finish
May 10, 2024Combate Global, top Latino-focused mixed martial arts promotion, signed Mexican social media sensation Luis “Pride” Escudero,...
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Platform
TikTok Sues U.S. Government To Block Historic Ban On “Single Speech Platform”
May 9, 2024TikTok and its parent company, ByteDance, filed a petition with the U.S. Court of Appeals for...
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Platform
TikTok Just Dropped An Update For Advertisers – Pulse Max Unlocks The Top 4% of Red Hot, Brand-Safe Content
May 9, 2024TikTok unveiled new advertising offerings as part of its TikTok Pulse suite. These solutions guarantee that...
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Platform
TikTok Unleashes AI-Powered Ad Targeting And Major Partner Deals
May 9, 2024At NewFronts ‘24, TikTok unveiled major updates to its advertising offerings. The company introduced new features...
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Brand
Holocaust Facts Vs. Fiction: ADL Equips Gen Z To “Spot Lies, Spread Facts” In Viral Initiative
May 8, 2024The Anti-Defamation League (ADL) has launched a new social media campaign aimed at Gen Z consumers...
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Platform
The Surprising Reason TikTok Is A Marketer’s Dream Platform (According To New Data)
May 8, 2024New research from TikTok reveals that the popular video-sharing app is emerging as an unparalleled platform...
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Platform
TikTok’s Letting AI Curate The Hottest Content For Brands – Here’s How The Magic Happens
May 6, 2024TikTok has announced the rollout of “Pulse Custom Lineups,” a new advertising solution that utilizes generative...
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Platform
TikTok And UMG Declare Truce: New Revenue Streams Or Controversial ‘Primacy Of Human Artistry’?
May 3, 2024Universal Music Group (UMG) and TikTok have announced a new licensing agreement, ending their months-long dispute...
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Platform
[REPORT] TikTok Shop Says It Vetted 6 Million Sellers To Protect Brands
May 3, 2024TikTok has released its first-ever TikTok Shop Safety Report, detailing its company’s efforts to maintain a...
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Strategy
Study Reveals The Sweet Spot For Maximum Influencer Engagement (Hint: It’s Not Mega-Stars)
May 2, 2024Wharton marketing professors Ryan Dew and Raghuram Iyengar, along with Zijun Tian of Washington University in...
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Platform
EU Says No To TikTok’s Plan To Literally Pay Users Based On Their Screen Time
May 1, 2024TikTok announced it is shutting down its “TikTok Lite” rewards program after EU officials launched an...
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Commentary
Bracing For Post-TikTok Social: 20 Industry Voices Discuss Creators’ And Users’ Next Destinations
April 30, 2024President Biden has escalated the pressure on TikTok by signing a law that gives its Chinese...
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Platform
How TikTok Collects User Data 600X Faster Than YouTube To Supercharge Its Algorithm
April 29, 2024New research highlights how TikTok’s short video format allows the platform to collect user data up...
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Platform
TikTok’s Chinese Parent Firm Defies U.S. Ban Order: “We Aren’t Going Anywhere”
April 29, 2024ByteDance, the Chinese parent company of TikTok, has no intention of selling the business despite a...
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Brand
IGN Is Bringing The Creator Experience To Life In Partnership With TikTok, Amazon, Netflix
April 25, 2024Gaming and entertainment platform IGN announced it has partnered with TikTok to bring forth an exciting...
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Brand
How A Viral TikTok Video Led The City Of Wichita To Start Requiring Paid Content Labeling
April 25, 2024A TikTok video that went unlabeled as a paid promotion has spurred the City of Wichita...
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Platform
U.S. Senate Just Passed An Ultimatum For TikTok: Divest Or Be Banned
April 24, 2024The U.S. Senate passed a foreign aid package yesterday that included an ultimatum for TikTok, forcing...
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Agency
Behind Ogilvy’s ‘Healthfluencer’ Strategy To Fend Off Medical Misinformation On Social Media
April 24, 2024Ad agency Ogilvy is rolling out a new business line that taps into the world of...
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Platform
TikTok Announces Relentless Legal Response If U.S. Ban Comes Into Force
April 24, 2024TikTok is preparing to sue the U.S. government over the controversial ban on the popular video-sharing...
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Influencer
Exploring A Meaningful Creative Approach With “Registered Wordsmith” Jordan Flores
April 24, 2024After exploring a range of content styles and experimenting with trending topics, Jordan Flores has discovered...
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Brand
Taylor Swift X TikTok: Unpacking The ‘Tortured Poets Department’ Collaboration
April 22, 2024Pop superstar Taylor Swift has partnered with TikTok to deliver an immersive experience for her latest...
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Brand
Why The UK’s Labour Party Is Shifting Focus Toward Smaller Influencers During Election Campaign
April 22, 2024The UK’s Labour Party has appointed an employee to work with influencers and send positive messages...
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Platform
Need To Buy Tickets For Live Events? Look No Further Than TikTok
April 19, 2024TikTok has announced a new partnership with AXS, a global ticket seller, to offer fans a...
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Platform
TikTok’s Taking “Notes,” Quietly Rolling Out Instagram Rival App In Australia, Canada
April 19, 2024TikTok has launched its new photo and text-sharing app, “Notes,” in Australia and Canada. The app...
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Influencer
Rylie Shaw: A Champion Athlete Motivating Millions With A Sincere Creative Approach
April 18, 2024In a niche saturated with personal training courses and consulting services, Rylie Shaw’s approach stands out:...
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