All posts tagged "tiktok"
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Platform
How TikTok Transforms Brief Encounters Into Lasting Impressions
March 14, 2025New research from MAGNA reveals TikTok has become the primary platform for viewing and engaging with...
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Platform
TikTok-Commissioned Study Shows Platform Supports 4.7 Million Jobs In U.S. Businesses
March 14, 2025A new study commissioned by TikTok has revealed that 4.7 million jobs in the United States...
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Platform
Trump Reveals Four Groups Are Involved In Potential TikTok Deal
March 12, 2025U.S. President Donald Trump says that negotiations are underway with “four different groups” interested in acquiring...
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Platform
Trump Signals Likely Extension of TikTok Sale-or-Ban Deadline If Acquisition Talks Stall
March 10, 2025President Donald Trump indicates he would “probably” extend the April 5 deadline for TikTok’s sale if...
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Platform
Albania Imposes One-Year Ban On TikTok Following Youth Violence Worries
March 10, 2025Albania’s government has implemented a 12-month shutdown of TikTok, citing concerns over the platform’s role in...
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Platform
TikTok’s Irish Arm Faces Potential 300-Employee Layoff
March 7, 2025TikTok Technology Limited has notified the Irish government of possible workforce reduction at its Dublin headquarters,...
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Platform
Meta, TikTok, Snap Question Logic Behind YouTube’s Exemption From Australia’s Youth Safety Measures
March 6, 2025Meta, TikTok, and Snapchat have launched a coordinated challenge against YouTube’s exemption from Australia’s upcoming social...
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Agency
Authenticity Over Algorithms: GRAE Entertainment’s Content Strategy
March 5, 2025When a girl collecting yellow crayons of a specific shade garners millions of views on TikTok,...
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Platform
Reddit Co-Founder Alexis Ohanian Signs On To ‘The People’s Bid’ For TikTok
March 5, 2025Reddit co-founder Alexis Ohanian joins Frank McCourt’s effort to acquire TikTok’s U.S. operations, serving as a...
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Platform
TikTok Rolls Out Specialized STEM Feed For Sub-Saharan African Users
February 28, 2025TikTok has launched a dedicated STEM feed across more than 20 countries in Sub-Saharan Africa, expanding...
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Commentary
TikTok Shows Highest ROI Among Digital Channels In Nordic Markets, Dentsu Study Finds
February 26, 2025A new marketing mix modeling study conducted by Dentsu reveals that TikTok delivers the strongest short-term...
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Technology
Baidu Acquires JOYY’s Streaming Business In China For $2.1B To Strengthen Digital Video Presence
February 26, 2025Baidu announced it finalized its purchase of JOYY’s China live-streaming unit YY Live for approximately $2.1...
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Platform
TikTok-Like News App Debuts Amid ‘Decline’ Of Conventional Journalism
February 26, 2025Noosphere, a new premium news platform designed to bundle content from independent journalists, has launched with...
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Platform
TikTok Rolls Out Performance Solution For Automotive Ads
February 26, 2025TikTok has announced the general availability of its Automotive Ads, a catalog-based solution designed specifically for...
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Influencer
Pop Star Tate McRae Debuts Interactive Fan Hub, Live Shopping Event On TikTok For Latest Album Release
February 24, 2025TikTok partnered with singer Tate McRae to launch an integrated album release experience for “So Close...
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Platform
Serious TikTok Purchase Offer Emerges As U.S. Media Mogul Submits $50B Bid
February 24, 2025Reid Rasner, a 40-year-old Wyoming entrepreneur and media company executive, has submitted a $47.45 billion offer...
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Platform
TikTok Reorganizes Content Moderation Unit, Reduces Workforce
February 21, 2025TikTok has begun restructuring its trust and safety division, initiating layoffs across its global content moderation...
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Platform
TikTok Music Chief Ole Obermann Announces Departure, Ex-Warner Music Exec To Take His Position
February 20, 2025ByteDance’s Global Head of Music Business Development, Ole Obermann, has announced his departure from TikTok, effective...
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Platform
TikTok Pushes Global E-Commerce Bid Despite Uncertain U.S. Future
February 20, 2025TikTok Shop is preparing to enter Italy, Germany, France, Japan, and Brazil with sellers able to...
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Commentary
TikTok Creators With Mid-Sized Followings Dominate Platform, Study Shows
February 19, 2025A new study from Pew Research Center reveals that mid-tier content creators, not mega-influencers, represent the...
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Commentary
Viral On TikTok? Study Shows Song Has 84% Of Success On Billboard Charts, New Research Finds
February 17, 2025A new study commissioned by TikTok in partnership with Luminate reveals quantifiable connections between TikTok engagement...
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Platform
TikTok Returns To U.S. App Stores
February 17, 2025Apple and Google have restored TikTok to their respective app stores after receiving confirmation from U.S....
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Influencer
Harvard Student-Athletes Bypass University’s Official NIL Marketplace
February 14, 2025Harvard student-athletes continue to secure brand partnerships independently despite the university’s January launch of a centralized...
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Commentary
Engagement Consistency Delivers Higher ROI vs Campaign-Based Marketing, TikTok Research Shows
February 12, 2025New research from TikTok‘s Marketing Science team shows measurable benefits for companies that maintain consistent community...
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Platform
TikTok Confirms U.S. Data Security Team Guards User Information
February 12, 2025As tensions regarding TikTok’s access to American user data mount, the company has issued a statement...
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