All posts tagged "tiktok"
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Commentary
Financial Advice Goes Viral: TikTok And Reddit Are Influencing Investment Strategies
July 17, 2024New research reveals a major shift in how younger investors seek financial advice, with social media...
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Brand
Southwest Airlines Unveils New 14-Week Program Featuring 10 TikTok Creators, Endless Travel Possibilities
July 16, 2024On Wednesday, Southwest Airlines announced a shoppable flights program, leveraging ten TikTok creators to inspire travel...
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Commentary
[REPORT] The ‘Sweet Spot’ For Brand Engagement In TikTok Trends
July 16, 2024A new report from Billion Dollar Boy (BDB), a global creative agency, reveals insights into the...
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Brand
TBH Skincare Taps Into Viral Rage with Boss In A Mini And Claps Back
July 15, 2024Skincare company TBH Skincare’s recent attempt to capitalize on a popular TikTok trend has resulted in...
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Platform
Daily TikTok Usage Dips To 51 Minutes – What’s Causing Users To Step Back?
July 15, 2024TikTok is experiencing a slight decline in daily usage and a shift in user demographics, according...
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Platform
TikTok’s Project Clover: 150M+ European Users Are Getting A Major Privacy Upgrade
July 15, 2024TikTok announced significant progress on “Project Clover,” its initiative to enhance data security for over 150...
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Commentary
New TikTok Threat: AI-Generated Political Hoaxes Rack Up Hundreds Of Millions Of Views
July 12, 2024A network of TikTok accounts using AI-generated voiceovers to spread political misinformation has amassed over 380...
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Platform
TikTok’s £1M Club: The 5 Key Benefits That Could Transform Brands’ Business
July 10, 2024TikTok Shop has unveiled a new program designed to boost merchant revenue on its platform. The...
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Platform
TikTok Media Buying Exam: The 2-Year Credential For Agencies To Prove Their Ad Expertise
July 10, 2024TikTok’s Media Buying Certification exam is a credential for digital marketers who want to demonstrate expertise...
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Influencer
Dited 29 Brand Partners: Inside Creator Confidential And Its Co-Founder Keeley Mazurek
July 9, 2024UGC specialist Keeley Mazurek is making her mark with the inaugural Creator Confidential (CC). Launched July...
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Brand
The Catalysts: Estée Lauder Is Betting $500K On 2 Creators From TikTok’s Beauty Community
July 4, 2024The Estée Lauder Companies’ New Incubation Ventures (NIV) launched The Catalysts, a global initiative supported by...
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Platform
Indie Bookshops Get A Boost: TikTok Book Awards Partner With Bookshop.org For 2024
July 3, 2024TikTok announced its partnership with Bookshop.org for the second consecutive year as part of the TikTok...
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Platform
Inside TikTok’s Stealth Launch Of New Photo App “Whee” In Over 12 Countries
July 3, 2024TikTok has quietly unveiled a new photo-sharing app called “Whee” in over a dozen countries. The...
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Influencer
“SheRatesDogs” Creator Michela Okland’s Take On Full-Time Content Creation
July 3, 2024Content creator Michaela Okland‘s journey from college tweeter to social media entrepreneur exemplifies the dynamic and...
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Brand
White House Turns To TikTokers To Save Biden’s Campaign? August Conference Revealed
July 1, 2024The White House plans to host a conference with internet personalities in August, potentially aiming to...
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Strategy
TikTok 2024 Trend Predictions: How Did They Do? 3 Surprising New Trends Emerge
June 28, 2024TikTok has released an update to its “What’s Next 2024 Trend Report,” reviewing the accuracy of...
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Brand
Jessica Simpson’s Tuna Mix-Up Strikes Again: How Chicken Of The Sea Turned A 20-Year-Old Gaffe Into Marketing Gold
June 28, 2024Chicken of the Sea‘s latest campaign, featuring Jessica Simpson, is generating significant attention and sales, according...
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Platform
TikTok SOAR Together Program: The Hidden Opportunity For Artisans And Retailers
June 26, 2024TikTok Shop launched its Supporting Our Artisans and Retailers (SOAR) Together program, aiming to empower small...
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Commentary
[REPORT] TikTok Overtakes X For News: Why 13% Of People Are Turning To The Video App
June 26, 2024Reuters Institute has released the Digital News Report 2024. The study, which surveyed almost 100,000 people...
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Platform
TikTok “Out Of Phone: Mission” Explained: What It Means For Brands, Creators
June 26, 2024TikTok announced the expansion of its “Out of Phone” program with a new feature called “Out...
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Influencer
Social Media Sensation Rebecca Rogers Speaks Out On The Hidden Challenges Of Full-Time Content Creation
June 26, 2024Former high school teacher Rebecca Rogers has transformed her classroom humor into a thriving career as...
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Commentary
Gen Z Trusts TikTok More Than You Think: 12% More Likely To Use It For Hard-To-Find Info
June 25, 2024A new report from DISQO reveals that Generation Z is increasingly turning to TikTok as a...
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Platform
How TikTok Is Quietly Becoming The Go-To Platform For 3 Key Travel Categories
June 24, 2024TikTok is expanding its functionality to include travel-related services, potentially positioning itself as a competitor to...
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Platform
TikTok’s AI Avatars Gone Wild: How A ‘Technical Error’ Led To Hitler Quotes
June 24, 2024TikTok faces scrutiny after an internal testing version of its new AI avatar tool became briefly...
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Agency
Beyond The ‘Add To Cart’ Button: Omnicom’s New Tool Tracks Influencer ROI
June 21, 2024Omnicom has announced a partnership with Instacart to develop a platform to streamline the shopping experience...
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