Influencer

Meet Kevin & Bowie, The Dynamic Duo Behind ‘The Uber Dog’

When Kevin Ferman starts his car in Boulder, Colorado, there’s one passenger who never misses a...

Technology

Social Media Agency Little Dot Studios Launches ChIP Intelligence Platform For YouTube Channel Management

Little Dot Studios introduces Channel Intelligence Partner (ChIP), a proprietary analytics platform designed to optimize YouTube...

Influencer

Pocket.watch Expands ‘Toys And Colors’ Beyond YouTube With Holiday Programming Slate

Pocket.watch launched new holiday content for “Toys and Colors” across streaming platforms and its subscription service,...

Commentary

What’s Working In Influencer Discovery Tools? Insights From 28 Industry Professionals

Influencer discovery tools have become a critical starting point for brands building creator partnerships, yet the...

Influencer

How Rowan Ellis Turned Queer Video Essays Into A Platform For Deep Thinking And Digital Solidarity

Rowan Ellis has built a digital space where complex ideas feel accessible, necessary, and deeply human....

Commentary

Side Hustlers Turn To AI, Social Platforms To Build ‘5-To-9’ Creator Businesses

Canva has released new research in partnership with PureSpectrum showing 44% of U.S. professionals earn income...

Agency

Viral Talent: A Decade Of Building Creator-Led Media Brands

Laura Edwards and Alex Chavez-Munoz recognized an opportunity in the digital field long before influencer marketing...

Influencer

The Renovation That Became A Business: How Anna & Philipp Built a Creator-Led ‘Chateau’ Empire

Life at the “chateau” (a French country house) was never meant to unfold on camera, yet...

Influencer

The Invisible Storyteller: How Primal Space’s Ewan Cunningham Makes Mesmerizing Animated Documentaries On YouTube

When Ewan Cunningham opens a new animation file, it is usually the start of a month-long...

Technology

FoodSocial: Building A Community Where Creators, Brands, And Home Cooks Thrive Together

What happens when a creator who built one of the early food blogs sets out to...

Influencer

Hannah Meloche On Growing Up Online, Building A Brand, And Learning To Regain Her Energy

Hannah Meloche has spent more than a decade growing up on camera. What began as a...

Strategy

YouTube Science Channel ‘Veritasium’ Expands Into Tabletop Gaming With Kickstarter Launch

Veritasium, a YouTube science channel with nearly 20 million subscribers and over 40 million monthly views,...

Influencer

Lindsay Nikole Is Bringing Zoology To Millions By Turning Science Into Storytelling

Lindsay Nikole built an audience of more than five million followers by making the natural world...

Technology

Startup Gaggl Champions ‘Creator-Hosted TV’ To Bring Gen Z Back To Watching Together

Greg Miall has spent his career building media businesses through every major shift in how people...

Agency

Solving The Equation Between Brands And Creators: Algebra Media’s Direct-Response Model

David Keller founded Algebra Media in 2017 when influencer marketing was entering a noisy adolescence. Networks...

Influencer

Why Ashley Norton Swapped Law Books For Long-Form Storytelling On YouTube

It’s not every day that a lawyer trades case files for YouTube scripts. Yet, for Ashley...

Agency

Swiss Agency Kingfluencers Looks Beyond Likes As Gregor Doser Pushes For Measurable Impact

When Gregor Doser joined Kingfluencers as Chief Commercial Officer, he saw a rare opportunity to unite...

Talent Collectives

How Brittany Ratelle Built A Law Firm To Protect The Business Of Being A Creator

When Brittany Ratelle graduated from law school in 2011, few could have predicted that Instagram influencers...

Influencer

From YouTube To Cat Food Brand: How Petra Luna Turned Feline Passion Into CatCrazy

In Menifee, California, Petra Luna has built a career around two enduring passions: storytelling and cats....

Influencer

Rachel Barker On Building ‘Girl Horror’ And A Career That Puts Craft Before Hype

Rachel Barker is a New Zealand-born writer, editor, and filmmaker whose YouTube channel, “Girl On Film,”...

Influencer

Engineering Curiosity: How Integza Turned Rocket Fails, Humor, And Hard Work Into A Creator Career

Once a mechanical engineer in Portugal, Joel Gomes, better known to his 1.73 million YouTube subscribers...

Influencer

Jason Hibbs On Building Bourbon Moth Woodworking And A Creative Community

Woodworking wasn’t supposed to be a career. It was meant to fill the empty corners of...

Talent Collectives

Excel Sports Management Names Ryan Orozco Head Of Digital Media Talent

Excel Sports Management has hired Ryan Orozco as Head of Digital Media Talent, a newly created...

Influencer

Rashid Lumunye On Storytelling, Survival, And Why Dubai Is The Future For Creators

Rashid Lumunye (@rashidlumunye) is a Ugandan-born creator and entrepreneur who turned content into a sustainable business...

Platform

YouTube Offers Voluntary Exit Program For U.S. Staff Amid Organizational Restructure

YouTube has initiated a voluntary exit program with severance for U.S. employees while reorganizing its product...