Tech

Streams Charts Launches IRL Map, an Interactive Tool for Tracking Streamers’ Travel History

Streams Charts has launched IRL Map, a tool that converts a creator’s streaming history into an...

Strategy

Donut Media’s Partnerships Chief Amanda Klein on What Marketers Still Get Wrong About Buying YouTube

Donut Media has spent more than a decade building one of YouTube’s most recognized automotive channels....

Influencer

Content Creator Dylan Nabeth on Learning To Think Like A Businessman

Dylan Nabeth’s path to success was not a straight climb. It took restart after restart before...

Platform

pocket.watch to Premiere Creator-Led Series ‘Rabbit Hole’ July 13 on Disney+, Hulu 

pocket.watch will premiere “Rabbit Hole,” a creator-led variety series, on Disney+ and Hulu on July 13...

Influencer

Good Good, Dude Perfect Expand Partnership With Co-Branded Products, Live Events

Good Good and Dude Perfect are broadening their business relationship with a partnership that spans consumer...

Influencer

Kai Cenat Reveals Full Streamer University 2026 Roster, Including Pokimane, Lizzo and T-Pain

Kai Cenat has revealed the complete lineup for Streamer University 2026 during a livestream on Twitch...

Tech

How MOGL’s New Offering Turns Athlete Social Accounts Into Measurable Ad Channels 

MOGL, an Athlete Influencer Marketing platform, launched Athlete Paid Social last month, an offering that enables...

Talent Collectives

Sidemen Management Firm Arcade Names Ex-Vice EMEA Chief Matt Elek As CEO

Arcade, the London-based creator management and ventures company that represents British YouTube collective The Sidemen, has...

Platform

YouTube Partners With Mark Rober’s Crunch Labs to Launch Free Science Curriculum

YouTube is partnering with engineer and creator Mark Rober to bring Class CrunchLabs, a free, standards-aligned...

Influencer

Warner Bros. Turns Internet Horror Icon ‘Siren Head’ Into a Movie, Continuing Hollywood’s Creator-to-Screen Pipeline

Warner Bros. has acquired film rights to “Siren Head,” the internet-born horror creation of artist Trevor...

Agency

UK’s Miroma Group Acquires Majority Stake in Creator & Audio Agency Ad Results Media

Miroma Group has acquired a majority stake in Ad Results Media (ARM) from Shamrock Capital, marking...

Influencer

CircleToonsHD Made a Card Game for His 4M Subscribers, and It Turns Out Everyone Else Wanted It Too  

When Christian Brantley arrived at VidCon Anaheim this past week, he had just crossed four million...

Influencer

How Chloe Holladay Turned Earning Families’ Trust Into a Multi-Platform Creator Business 

The mothers find her first. They come to meet-and-greets and send handwritten letters, and they leave...

Platform

YouTube Removes Dislike Button From Shorts, Adds Speed Controls and Clear Screen Mode

YouTube is rolling out a set of player updates to YouTube Shorts, including the removal of...

Commentary

Premium Music Video Delivers 2.5x More Viewer Attention Than UGC, Study Finds

UPROXX TV released a new research report at Cannes showing that premium music video on YouTube...

Brand

Albertsons, P&G Debut Scripted Series in Push to Evolve Retail Media Beyond Display Ads

Albertsons Media Collective and Procter & Gamble (P&G) are launching a scripted short-form series set inside...

Talent Collectives

Veteran Hollywood Media Executive Bryan Smiley is Building the Media Company Gen Z Men Don’t Have

Gen Z men are everywhere in media conversation and almost nowhere in media planning. Bryan Smiley...

Strategy

The 3-Billion-Impression Campaign That Kept Its Brand Name Hidden Until the Credits

A cultural behavior millions of people live by, but rarely name: bathroom vanities overwhelmed with beauty...

Influencer

How Simone Sharice Is Executing a Beauty-to-Wellness Pivot Platform by Platform 

The moment that changed Simone Sharice’s creator career happened not in front of a camera, but...

Agency

Social Agency team5pm Opens Johannesburg Office as Innovation, AI Hub 

Social media agency team5pm, part of global social-first group SAMY, opened a new office in Johannesburg...

Agency

BBC Studios Names VCCP Media’s Lindsay Turner VP of Digital Growth to Scale Ad Revenue

BBC Studios Digital Brands has appointed Lindsay Turner as VP Digital Growth and Strategy to lead...

Platform

YouTube Brings Back Private Messaging 7 Years After First Launch

YouTube is expanding its in-app video sharing and messaging feature to users in the U.S. and...

Influencer

Dara Denney Is Going to Cannes With a Message Most Brands in That Room Don’t Want to Hear

Last year, Dara Denney paid $15,000 out of pocket to attend Cannes Lions. The one brand...

Platform

YouTube Names 25-Creator Global Roster for FIFA World Cup 2026 Coverage

YouTube has selected 25 creators to cover the FIFA World Cup 2026™, assembling a group that...

Commentary

Aaron Sorkin’s ‘The Social Reckoning’ Trailer Revives Facebook Files Debate Over Platform Transparency, Creator Risk

Sony Pictures released the first trailer for director Aaron Sorkin’s “The Social Reckoning” on June 10,...