Platform

Screeny Tests Creator Audiences as a New Demand Engine for Movie Theaters  

Screeny, a platform that brings creator premieres into cinemas, is testing whether online fandom can translate...

Commentary

UK Podcast Viewers Turn to Smart TVs as Living Room Consumption Rises

A new survey from Signal Hill Insights and FlightStory finds that smart televisions have become the...

Influencer

‘Circle Round’ Creators Exit Boston Public Radio Station to Launch Independent Kids Podcast

Rebecca Sheir and Eric Shimelonis, the creative team behind the children’s podcast “Circle Round,” have departed...

Agency

Popfly Launches Creator-Led Sponsorship Model, Will Fund One Adventure Trip This Summer

Popfly, a creator platform focused on outdoor and adventure content, announced it will fully fund one...

Platform

Zigazoo Partners With VidCon to Send Three Young Creators to Anaheim as Junior Correspondents

Zigazoo, a social media platform for children and teens, has announced a partnership with VidCon that...

Agency

mnstr’s Guillaume Carrere: Brands Are Fighting the Wrong Battle on Social Media

People are not passionate about brands. They are passionate about music, sport, cinema, and the communities...

Influencer

The ‘Big Sister of the Internet’ on Why Saying the Quiet Part Out Loud Is Actually a Business Strategy 

Midway through a pitch to the president of unscripted development at Hulu, Kelsey Darragh started coughing....

Influencer

YouTube Franchise Spy Ninjas Commits $25 Million to Content Expansion, Hires Former Jubilee Media COO

Qlay Co., the parent company behind the YouTube franchise “Spy Ninjas,” announced it is investing $25...

Platform

Spotify Gets First Gated Video Podcast Subscriptions as Supporting Cast Launches Distribution API Integration

Supporting Cast, a podcast subscription platform, has announced that it has become the first subscription hosting...

Commentary

Brands Face Copyright Liability for Influencer Music Use as Platform Gaps Leave Exposure Unmanaged

A legal theory advanced in Sony Music’s 2023 lawsuit against beauty brand OFRA Cosmetics is drawing...

Agency

Influencer Taps Former TikTok Europe VP Stuart Flint for Advisory Board

Creator marketing agency Influencer has appointed Stuart Flint, former VP of Europe Sales at TikTok, to...

Commentary

Creator Economy Job Radar – May 26, 2026 – Amazon, Patreon, and Influential Hiring Creator Management, Talent Partnerships, and Influencer Roles

Creator Economy hiring activity in late May spans platform companies, talent agencies, and consumer brands as...

Agency

The Internal Politics of TikTok Shop: Why Brands Resist a Channel Already Outperforming E-Commerce Teams

Many brands still treat TikTok Shop as a pilot program. Itai Winter thinks that approach is...

Talent Collectives

Goalhanger Launches Ventures Arm to Back Creator-Led Media Businesses

Goalhanger has launched Goalhanger Ventures, a new investment and partnerships division focused on backing creator-led media...

Platform

X Cracks Down on Content Theft in Creator Revenue Share Program

X is taking action against large accounts that have been copying and reuploading content from smaller...

Commentary

Southeast Asian Creators Accuse Influencer Marketing Platform Partipost of Withholding Campaign Payments

Singapore-based Influencer Marketing platform Partipost is facing public criticism from content creators across Southeast Asia who...

Commentary

EU Council Creator Access Plan Raises Transparency Questions From Journalist Group

The Council of the European Union is opening parts of its high-level meetings to content creators,...

Commentary

IAB UK Launches Creator Training Program as Brand Investment in Influencer Partnerships Rises

IAB UK has launched a Creator Qualification, an industry-backed training program designed to help content creators...

Commentary

California Gubernatorial Candidate Tom Steyer Faces Complaint Over Undisclosed Influencer Payments

California’s Fair Political Practices Commission (FPPC) is investigating Tom Steyer’s gubernatorial campaign over allegations that it...

Influencer

Donut Media Expands Beyond YouTube With Exclusive Tubi Deal for ‘HiLow’ Series

Donut Media, the American automotive digital content brand, is bringing its flagship YouTube series “HiLow” exclusively...

Commentary

Creator Economy Event Calendar – May 25, 2026 – VidCon, Cannes, Craft + Commerce, and More

June 2026 brings Creator Economy, Influencer Marketing, and sponsorship programming to cities across North America and...

Strategy

How a Veteran YouTuber Covered Ukraine’s Front Lines With No Budget, No Crew, and a Backpack

In late 2025, Justin Taylor spent two weeks on the Ukrainian front line, sleeping in houses...

Strategy

The Founder Who Sold Wondery to Amazon Thinks Hollywood Is Sleeping on a $100B Medium

Film needed decades to mature into a global industry. Television needed decades to be treated as...

Talent Collectives

Goalhanger Is Treating Digital Creators Like Tech Founders – Here’s Why

The podcast industry is no longer short of money. What it has historically been short of...

Platform

Universal Music Group, TikTok Ink Multi-Year Global Licensing Deal

Universal Music Group (UMG) and TikTok have signed a new multi-year strategic licensing agreement, expanding on...