Stories By David Adler
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Platform
Saeyoung Cho: Championing Diversity, Equity and Inclusion in the Creator Ecosystem
October 18, 2021Saeyoung Cho: It’s important that players in the influencer marketing industry move towards walking the talk...
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Commentary
Eric Farber: Insights on Building a Legal Platform for Content Creators
October 5, 2021Creators are businesses. In running their business, one of the important things they must do is...
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Brand
Neiv Toledano: Building Chipotle’s First Ever Creator Class
October 5, 2021Organizing a team such as the Creator Class can prove a valuable tool for rewarding and...
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Platform
Dmitry Shapiro: Seasoned Techie Building an App Store for the Creator Economy
September 28, 2021We could see a consolidation on the Link in Bio app store like Koji of what...
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Brand
Jon Shanahan: Mastering Influencer Marketing for Stigmatized Products
September 28, 2021Overcoming the stigma around products like men’s cosmetics calls for a multi-pronged approach. Product quality, customer...
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Brand
Bret Schnitker: Encouraging Change to Adapt to Ever-Changing Market Demands
September 17, 2021Bret Schnitker, the CEO of Stars Design Group, is an expert and innovator in the apparel...
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Influencer
Ryan B. Potter: Organic Partnerships Lead to Successful Brand Collaborations
September 17, 2021Ryan B. Potter is a young influencer with over 300k followers on Instagram alone. He focuses...
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Influencer
Daniel Krafft: How One Video of an Over-the-Top Creative Project Got 12 Million Views
September 16, 2021Daniel Krafft is a 3D artist who designs icons, logos, and other gaming-related content. He shares...
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Influencer
Kali Passiglia: Achieving Success in the Influencer Space While Staying True to Your Passions
September 2, 2021Kali Passiglia, the founder of In-Spades.com, started by reading fashion blogs back in the early 2000s....
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Commentary
Youtube to Mp3 – How to Convert Youtube Videos to Mp3 and Download Them
August 20, 2021Are you searching for the easiest way to convert YouTube into Mp3 files?
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Agency
Tanisha Colon-Bibb: How Rebelle Management is Making Things Happen for Rising Influencers
August 19, 2021Tanisha Colon-Bibb is the CEO of Rebelle MGMT and she, along with her team of talent...
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Platform
Tony Tran: How Lumanu Raised $12 million in Series A Funding
August 19, 2021The creator-sponsor relationship encompasses more than just the traditional influencer marketing. It’s a collaboration between a...
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Agency
Eric Boyce: Diversity, Individuality, and Giving Value to Talent in the Influencer Marketing Space
August 19, 2021Eric Boyce is the founder of sociaLebs, a boutique digital management company that focuses on helping...
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Agency
Annelise Campbell: How Diversity and Inclusiveness Can Drive Campaign Success
August 19, 2021Annelise Campbell is an experienced marketing expert. After years in the industry, managing social media marketing...
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Influencer
Kanoa Greene: Influencer Marketing Campaign Insights from a Plus-Size Fitness Trainer
August 19, 2021Campaigns are most effective when they are based on long-term partnerships as opposed to a one-off...
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Agency
Meghan Peterson: Why Age Representation in Influencer Marketing is Important for Brands to Understand
August 16, 2021Megan Peterson is the Senior Talent Manager at Gleam Futures, an agency that represents influencers, connects...
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Commentary
Chris Stokel-Walker Interview: Journalist Taking a Deep Dive into TikTok and Social Media
August 11, 2021Different platforms have different dynamics. Creating a single ad and distributing it unchanged across all platforms...
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Commentary
INFLUENCER MARKETING IN THE MUSIC INDUSTRY: 8 USE CASES
August 9, 2021In the last few years, influencer marketing has become more popular in the music industry. A...
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Commentary
Larissa Long: A Seasoned Executive with Years of Influencer Marketing Experience
August 4, 2021Businesses may be reluctant to pay for influencer marketing. They do not see the value of...
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Agency
Sinan Sahin: Running a Micro Influencer Marketing Agency that Cares About Influencer Mental Wellbeing
July 13, 2021Micro influencer marketing is affordable. Small businesses can plan it more effectively than they would if...
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