Which digital marketing program is best for digital creators and online business owners?

Are you trying to decide what digital marketing program to use for your online business? You may be asking how much these programs cost, what their features and tools are, and which program will work best for your budget. 

This article will answer all those questions by comparing two marketing programs, ConvertKit and ClickFunnels, so you can decide what is the best fit you and your business. 

ConvertKit Vs. ClickFunnels – Digital Marketing Tools For Creators 

ConvertKit

What is ConvertKit?

ConvertKit is a digital marketing site that aims to help businesses and creators with email marketing. The program is a full-featured email service provider, which means you can send a dedicated list of subscribers or customers’ email campaigns. ConvertKit will help you automate these emails and allow you to focus on other aspects of your business.

The program also offers help creating lead pages, and creator networks, offers several integrations with popular apps, and more.

How much does ConvertKit cost?

ConvertKit’s pricing plans change depending on how many subscribers you will have. The below pricing is specifically for those who will have 300 subscribers. If you know you will have more subscribers, you can adjust your plan.

Free Plan

The free plan is listed specifically for new business owners and creators. This plan comes with –

• Unlimited landing pages
• Unlimited forms
• Unlimited broadcasts
• Audience tagging and segmentation
• Sell digital products & subscriptions
• Community support

Creator Plan – $9 USD a month

This plan is the next step up for creators growing their sites, and an affordable option as well. It is also their recommended plan. This will include – 

• Unlimited landing pages
• Unlimited forms
• Unlimited broadcasts
• Audience tagging and segmentation
• Sell digital products & subscriptions
• Live chat & email support
• Free migration from another tool
• Automated email sequences
• Visual automation builders
• Third-party integrations
• One additional team member

Creator Pro Plan – $25 USD a month

Their most extensive plan, this comes with  – 

• Unlimited landing pages
• Unlimited forms
• Unlimited broadcasts
• Audience tagging and segmentation
• Sell digital products & subscriptions
• Priority live chat & email support
• Free migration from another tool
• Automated email sequences
• Visual automation builders
• Third-party integrations
• Unlimited team members
• Newsletter referral system
• Subscriber scoring
• Advanced reporting

Remmeber, these prices are only for if you have 300 subscribers. If you have 10,000 subscribers, the creator plan would be $66 USD a month, and the creator pro plan would be $95 USD a month.

What features does ConvertKit offer?

One of the main Coverkit features is their email marketing tool. 

This tool helps creators create emails that will resonate with your audiences and are guarnteed to bring higher sales and more traffic to your site.

With hundreds of different templates and editing software, Convertkit promises a 99.8% delivery rate for all your emails, and an over 40% open rate.

You can even create automated email funnels that will send targeted content to your subscribers. You can also make sure that you never send a product email to a customer who has already purchased that exact product. 

You can view your data and learn about what is and what isn’t working. You receive stats on every email and can even conduct A/B testing to see what will reach your audiences.

Below is an example of some of your analytics you can see.

Covertkit also allows you to create free, unlimited landing pages for your site, products, or even to use as a link in your Instagram bio.

The fully customizable landing page templates allows you to create a unique and eye-catching landing page that will direct customers and subscribers directly to where you want them. 

There is no coding necessary for these templates, so even with limited design experience you can create an amazing page.

Below are a few templates you can use.

You can even create forms that will help collect data and lead you to better understand your audience. Opt-in forms are an important part of your business journey.

Opt-in forms allow you to collect custom data, connect to an automation, integrate with dozens of apps, and more. You can completely customzie your form to match your landing page, and there is no limit to how many people can fill out the form.

ClickFunnels

What is ClickFunnels?

ClickFunnels is a digital marketing program that helps all online business owners take control of their businesses. 

There are dozens of marketing tools you can use, such as landing page builders, online course creation and management, and more. 

The program was founded in 2014 and has now partnered with over 100,000 businesses to create successful marketing plans, as well as increased sales for thousands of satisfied customers. 

How much does ClickFunnels cost?

ClickFunnels is a subscription-based service, which means you have to pay to access any of the features and tools. Unlike Convertkit, there is currently no free plan available. 

The pricing plans are – 

Basic – $147 USD a month

• 1 Website
• 20 Funnels
• 1 Admin User
• 1 Domain
• 3 Courses
• 1,000 Students
• 10,000 Contacts
• Unlimited Workflows
• Unlimited Pages
• Unlimited Products
• Unlimited Email Sequences
• Basic Analytics
• CF1 Maintenance Mode Plan

This plan is best suited for small business owners or individual content creators. 

Pro – $197 USD a month

• 1 Website
• 100 Funnels
• 5 Admin Users
• 3 Domains
• 15 Courses
• 10,000 Students
• 25,000 Contacts
• Unlimited Workflows
• Unlimited Pages
• Unlimited Products
• Unlimited Email Sequences
• Basic Analytics
• Affiliate Program
• API Access
• ShareFunnels
• Liquid Theme Editor
• CF1 Maintenance Mode Plan

This plan is best for mid-size business owners.

Funnel Hacker– $297 USD a month.

• 3 Websites
• Unlimited Funnels
• 15 Admin Users
• 9 Domains
•  200 Courses
• 20,000 Students
• 200,000 Contacts
• Unlimited Workflows
• Unlimited Pages
• Unlimited Products
• Unlimited Email Sequences
• Advanced Analytics
• Affiliate Program
• API Access
• ShareFunnels
• Liquid Theme Editor
• CF1 Maintenance Mode Plan

This plan is best suited for large business owners with a team. 

Once you’ve chosen a plan, you will immediately have access to all of ClickFunnels’ features. 

What Features and Tools Does ClickFunnel offer?

Sales Funnels

ClickFunnels’ most popular feature, the sales funnels allow you to create funnels that will attract customers and create more leads in order to gain traffic on your site. 

If you have never used sales funnels before, ClickFunnels will write automated copy that will attract customers to your site. 

There are hundreds of templates to choose from, and you can design and edit the templates to your liking.

Below are a few examples of what your sales funnels could look like.

Online Courses

ClickFunnels allows you to create, sell, and manage online courses. If you have ever seen instructors on sites like Skillshare or Teachable, you can be an instructor for any topic, such as coding, website design, business skills, and more. 

If you’ve never run an online course before, ClickFunnels will take you step-by-step so you can understand how to make the most of these courses.

 It’s important that you create a well-designed and helpful course. The more people who enjoy your course will recommend you to others. The more students will take your course, the more money you will make. You can decide the price for classes, but ClickFunnels will take a percentage of your earnings. 

Extra ClickFunnels Features To Check Out

• Landing Pages
  • Create an optimized landing page for your customers.

Website Builder

• Create a unique website or online marketplace.

• Membership Creation
  • Allow your top supporters to sign up for memberships to receive exclusive content.

Which marketing program will you use? Let us know below.