All posts tagged "influencer marketing"
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Technology
Jonathan Futa: How He Co-Founded Group RFZ And The Importance Of Measuring The Impact And Value Of Influencer Marketing Campaigns
June 8, 2023Jonathan Futa co-founded Group RFZ after seeing how marketers lack the basic insights to capture the...
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Technology
Tina Seitzinger Gives Updates On Vericast’s Influencer Marketing Solution
June 8, 2023In 2021, Vericast announced the expansion of its advanced influencer marketing solution after seeing almost 40%...
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Commentary
The Ugly Side Of Influencer Marketing: 10 Campaigns That Went Wrong
May 19, 2023Influencer marketing is a great way for companies to reach wider audiences, and generate brand awareness....
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Technology
Thomas Adams In Creating Brandbassador And Surviving Today’s Influencer Marketing Industry
May 19, 2023Thomas Adams’ early exposure to e-commerce and desire to automate processes in influencer marketing inspired him...
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Commentary
2023 State Of Fashion Influencer Marketing: Report And Analysis
May 18, 2023The fashion industry is undoubtedly a key aspect of influencer marketing, giving content creators the opportunity...
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Technology
The Importance Of Building Communities And Relationships In Influencer Marketing From Kaaveh Shoamanesh’s Perspective
May 10, 2023Working in the product placement industry for over two decades allowed Kaaveh Shoamanesh to identify problems...
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Agency
Meredith Jacobson: From Dreaming Of Becoming A TV Writer To Brokering Impactful Partnerships Throughout The Creator Economy
May 10, 2023Working in the different areas of influencer marketing made Meredith see how chaotic the industry was....
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Commentary
A Comprehensive Look At Creator Earnings In The Digital Media Industry
May 10, 2023Influencer marketing and the creator economy is continually growing, with projections showing that brands don’t plan...
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Technology
Tiffany Kelly On Starting Curastory And Changing The Traditional Model Of Influencer Marketing
May 10, 2023Tiffany Kelly's firsthand experience working in sports and with athletes enabled her to see some of...
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Talent Collectives
Prioritizing Good Humans In Influencer Marketing With Michael Curtis, CEO & Founder Of Proud Management
May 10, 2023When we think of creators signing with an influencer management company, we often think about the...