Talent Collectives

Inside Mom 2.0 Summit 2026: Ownership, AI, and the Creator Economy’s Next Phase

Parenting creators were the first to prove that personal storytelling could generate real commercial value online....

Commentary

UK MPs Urge Government to Formally Recognize Creator Economy Through Industrial Classification Update

A cross-party group of UK MPs, backed by YouTube, has written to Culture Secretary Lisa Nandy,...

Tech

Creative Data Company Vidmob Adds Creator Content Analytics to Its Platform

Vidmob has launched Influencer Intelligence, a new capability designed to convert creator content into granular data...

Tech

Hypeo AI Bets on Formalization Gap in MENA Creator Economy With All-in-One Platform

For most agencies, managing more than 20 influencers across five campaigns for a single brand is...

Commentary

From Events to Assets: 22 Creator Economy Operators on Turning IRL Activations Into Scalable UGC Engines

As brands increase investment in experiential marketing, in-person activations are becoming a growing source of creator-driven...

Agency

How JRE Pitched Weight Watchers on Organic Fit, Then Turned It Around in a Week

Follower count used to be enough. Book a creator with millions of followers, ship the brief,...

Commentary

Spotter Defines ‘Creator TV’ as Distinct Media Category With 135+ Billion Annual U.S. Views

A new report from Creator Economy financing firm Spotter identifies a subset of online video programming...

Agency

This 19-Year-Old Creator Economy CEO Thinks Your Brand’s Creator Strategy Is Broken

Follower count was supposed to be the holy grail that made Influencer Marketing digestible and enticing...

Agency

Goat Agency Expands U.S. Team With Ex-Captiv8 and Open Influence Veteran Bryce Adams

The Goat Agency has hired Bryce Adams as U.S. Influencer Lead, the WPP Media-owned influencer agency...

Talent Collectives

Creator Economy Veterans Behind TalentX, YMU Form Independent Talent Firm Glossary Artists

A group of former TalentX and YMU Entertainment executives has launched Glossary Artists, an independent talent...

Influencer

From Creator to Strategist: How Libby Amber Shayo Helps Brands Understand the Creator Economy

Brands entering the Creator Economy often underestimate how quickly social media moves. According to Libby Amber...

Commentary

Organic UGC at Scale: 22 Creator Economy Experts Share the Tools and Workflows Behind It

User-generated content, or UGC, refers to photos, videos, reviews, and other posts created by customers, fans,...

Commentary

Patreon CEO Says He’s ‘Both Amazed and Furious’ at AI, Calls for Creator Compensation Framework

Patreon co-founder and CEO Jack Conte published a long-form video statement outlining his position on artificial...

Tech

Dolphin, DealMaker Team Up to Help Creators Turn Audiences Into Investor Communities

Creators have proven they can launch products. Raising the money to build those businesses remains a...

Commentary

Vanity Fair Bets on Newsletter Boom With New Subscriber-Only Roster

Vanity Fair has launched four new subscriber-only newsletters, expanding its direct-to-reader offerings as legacy publishers across...

Tech

Talentir and the Infrastructure Race to Modernize Global Creator Payouts

The Creator Economy operates in real time. Views update instantly. Comments roll in by the second....

Agency

Meet the Couple Behind FARQ, the Talent Agency Pushing for a New Standard in Creator Representation

As CEO and founder of FARQ, Georgia Farquharson has built a boutique talent agency around what...

Talent Collectives

The IAMPACT MGMT Model: Hannah Roeloffs on What Creators Need From Talent Management in 2026

IAMPACT MGMT extends talent management beyond brokering brand deals. Founded in April 2025 by Hannah Roeloffs,...

Tech

Creator Payment Platform Blitz Wants to Eliminate Net-90 From the Creator Economy

Blitz is built on a simple premise: creators and independent contractors should not have to wait...

Agency

Jetpak Media Founder Kai Battaglene on Why Content Substance Matters More Than Delivery in the Creator Economy

Kai Battaglene believes many creator campaigns underperform for a simple reason: they optimize for convenience instead...

Commentary

From Dubai to Miami Beach, Creator Economy Conferences Fill April 2026 Calendar

From New York to Las Vegas to Manchester, conferences spanning multiple continents bring together creators, brands,...

Commentary

57 Experts on Brand Safety in the Creator Economy: What Brands Still Get Wrong

Brand Safety has moved from a secondary concern to a board-level priority as creator marketing shifts...

Commentary

The Lawyer at the Negotiating Table: Frank Poe on Professionalizing the Creator Economy

Frank Poe is the founder and attorney at Poe Law PLLC, a New York-based firm he...

Commentary

The Washington Post Launches Creator-Led Newsletter on Beehiiv to Cover Creator Economy

The Washington Post is launching a new creator-led newsletter on beehiiv as part of its newly...

Talent Collectives

Millennial Entertainment: Inside The Strategy Behind Long-Term Talent Growth In The Creator Economy

Founded in early 2017, Millennial Entertainment operates as a 360° talent management and creative strategy firm...