Commentary

UK’s Junk Food Ad Ban Looms Over Creators As 2026 Enforcement Date Nears

According to a recent study by Pixability, food and beverage is now ranked as the fourth...

Technology

Matriarch Digital Media: A Business Model For Women’s Economic Influence

Matriarch Digital Media, founded in 2016 by Twila Dang (now CEO), produces women-focused content through podcasts,...

Agency

Viral Nation’s Nicholas Spiro Reveals How Psychology, AI, And Brand Safety Enable Creator Freedom

Viral Nation’s Chief Commercial Officer Nicholas Spiro is applying psychological principles and artificial intelligence to transform...

Technology

From BTS To Rhett & Link: How Streaming Firm Kiswe Fuels The Rise Of D2C Entertainment

When K-pop band BTS streamed a record-setting live concert to hundreds of thousands of paying fans...

Platform

Colombian Creator’s Boxing Event Breaks Kick’s Streaming Record With 4.6M Concurrent Viewers

Colombian creator Luis “Westcol” Villa‘s Stream Fighters 4 establishes a new viewership benchmark for Kick, drawing...

Agency

How Paula Bruno Is Building Systems To Measure Real Influence At Intuition Media Group

As influencer marketing matures into an industry driven by data, Paula Bruno is steering Intuition Media...

Talent Collectives

Former YouTube Exec Pete Cory Named Chairman Of Sidemen’s Arcade

Arcade, the management company behind creator collective The Sidemen, announced the appointment of Pete Cory as...

Platform

Pocket.Watch Partners With Hulu To Launch Creator-Led Series ‘Rabbit Hole’

Pocket.watch greenlighted a new original series called “Rabbit Hole” to be licensed by Hulu, the company...

Technology

New York Times Launches TikTok-Style Video Feed To Centralize Multi-Format Journalism

The New York Times introduced a new “Watch” tab in its primary mobile application this week,...

Agency

YouTube Named Title Partner For #paid’s 2025 Creator Marketing Summit

Creator marketing platform #paid, which powers campaigns for leading brands, announced YouTube as the title partner...

Agency

Bringing Transparency To YouTube Sponsorships: Inside Adhesive Media’s Approach

Adhesive Media has closed more than $20 million in YouTube sponsorship deals since its founding in...

Talent Collectives

IAB Launches ‘Creator Week’ In 2026, Repositioning Podcast Upfront Within Expanded Fall Marketplace

The Interactive Advertising Bureau (IAB) announced a significant restructuring of its 2026 events calendar, creating a...

Technology

ShopMy Secures $70M Funding At $1.5B Valuation, Pioneering Curator-Driven Commerce Platform

ShopMy raises $70 million in a funding round led by Avenir, with participation from Bain Capital...

Influencer

Air Force Veteran Sam Eckholm Joins CAA As Defense Sector Influencer Reaches 2.5M Followers

Sam Eckholm, a former U.S. Air Force officer who has built a significant digital presence showcasing...

Commentary

Later And Mavely Launch “Swipe Up” Summit To Bridge Creator Economy With Real-World Commerce

Later and Mavely announced their first collaborative conference focused on creator commerce, scheduled for November 3...

Platform

Creator Economy Boom: YouTube Sponsorships Surge 54% As Brands Shift Marketing Dollars To Influencers

Sponsored content on YouTube increased dramatically in 2025, representing a major shift in how brands allocate...

Platform

YouTube Rolls Out AI Deepfake Detection Tool For Partner Program Creators

YouTube launched a new AI detection feature yesterday (October 21, 2025) for creators enrolled in its...

Talent Collectives

Collective Voice Taps Amani Richardson As New Creator-In-Residence, Reports 42% Boost In Creator Retention

Collective Voice appointed Amani Richardson as its new Creator-in-Residence (CIR) as the company reports a 42%...

Platform

Assault Of Top Streamer At TwitchCon Raises Serious Safety Concerns For Women Creators

A high-profile incident at TwitchCon San Diego spotlights growing safety concerns for content creators at live...

Agency

Influencer Agency Bolsters Executive Team With Key TikTok Commerce And Growth Leaders

Influencer, the global creator marketing agency founded by Caspar Lee and Ben Jeffries, announces two strategic...

Technology

Oxford Road Unveils New ROI-Based Podcast Rankings, Critical Role Claims Top Spot

Oxford Road launched a new podcast ranking system that measures advertising effectiveness through actual sales results,...

Commentary

Brand Safety And Suitability Drive Growth In Creator Marketing

Creator marketing has transformed from a tactical channel into a strategic business imperative, with brand safety...

Technology

CreatorIQ’s New SafeIQ Tool Makes Creator Marketing Safer For Brands

CreatorIQ introduced SafeIQ on October 21, positioning it as the first enterprise-grade, AI-native brand safety infrastructure...

Agency

Louisa Ioannidou Takes Helm As CEO Of New TheSoul Media Division In Creator Economy Expansion

TheSoul Group launched TheSoul Media as a standalone division to consolidate its owned and operated digital...

Brand

Jukin Media Founder Jonathan Skogmo Returns To UGC Space With New Travel Content Licensing Division ‘Voyager’

Jonathan Skogmo, founder and CEO of travel media publisher LOST iN, launched a new user-generated content...