-
Commentary
South Korea Reports Over 4,000 High-Earning YouTubers, Tax Scrutiny Follows
October 16, 2025The number of South Korean YouTubers earning over 100 million won ($70,261) annually has surpassed 4,000,...
-
Technology
How Ad Platform ADthlete Uses Technology To Expand NIL Opportunities Beyond Top Athletes
October 15, 2025ADthlete, a Dallas-based ad platform launched in April 2025, entered the nearly $2 billion Name, Image,...
-
Technology
The Podglomerate: Defying Podcasting’s Boom-Bust Cycle With A Sustainable Business Approach
October 15, 2025As major podcast networks tighten budgets and rethink growth amid pressure on ad spending, one independent...
-
Strategy
CBS Influencer Mini ‘Survivor’ Draws New Fans Despite Format Limitations
October 15, 2025CBS’s promotional strategy for “Survivor” expands to the creator economy with a “36-Hour Survivor Influencer Experience”...
-
Technology
AI Influencer Platform Kolr Partners With REECH To Connect Japanese Brands With Global Influencers
October 15, 2025iKala Group announced a strategic partnership between its AI influencer marketing platform, Kolr (formerly KOL Radar),...
-
Platform
TikTok Faces UK Parliamentary Scrutiny Over Content Moderator Job Cuts
October 15, 2025TikTok’s plan to eliminate 439 content moderation positions in London has prompted calls for a parliamentary...
-
Commentary
Signal Awards 2025: Michelle Obama, Jon Stewart, And Top Creators Lead Podcast Industry Honors
October 15, 2025The Signal Awards announced its fourth annual honors today, recognizing podcasts across multiple genres with participation...
-
Influencer
Influencer And Podcaster Enter Denver State House Race
October 15, 2025Instagram influencer Rayna Kingston and podcast host Justine Sandoval have entered the Democratic primary race for...
-
Commentary
B2B Brands Tap TikTok Humor, Employee Content To Capture Millennial Buyers
October 15, 2025According to HubSpot, 83% of marketers say short-form video (like TikTok, Reels, Shorts) is integral to...
-
Strategy
Wings Group Partners With AnyMind Group To Enhance Influencer Marketing In Indonesia
October 15, 2025Wings Group Indonesia, one of the country’s major consumer goods manufacturers, has formed a new partnership...
-
Brand
Forbes Partners With Walmart Creator For Second Annual Creator Upfronts
October 15, 2025Forbes announced the return of its Creator Upfronts in partnership with Walmart Creator, scheduled for October...
-
Technology
Greta Dunne’s Marker Video Targets Marketers Seeking True Consumer Voices
October 14, 2025Marker Video connects brands with customer-generated video reviews through a marketplace that verifies and authenticates real...
-
Influencer
YouTuber Petra Luna Turns Channel Into Cat Food Brand
October 14, 2025YouTube creator Petra Luna has launched CatCrazy, a freeze-dried raw cat food brand developed from her...
-
Platform
Royal Mail Becomes Primary Delivery Partner For TikTok Shop UK In E-Commerce Push
October 14, 2025Royal Mail and TikTok Shop announced a partnership positioning the postal service as the primary delivery...
-
Commentary
Mipcom 2025: Creator Economy Takes Center Stage
October 14, 2025YouTube has secured a prominent position at this year’s Mipcom, the international content market running October...
-
Commentary
Romanian Influencer Market Reaches Saturation As Sponsored And Organic Content Blur
October 14, 2025Romania’s influencer marketing industry is entering a saturation phase, with audiences increasingly unable to distinguish between...
-
Brand
CNN Debuts Creator Unit In Qatar With Competition-Style Show
October 14, 2025CNN is establishing a new creator-focused division as social media influencers increasingly shape news consumption, particularly...
-
Platform
Instagram Carousels Outperform Reels For Larger Accounts, Content Performance Benchmarks Show
October 14, 2025An analysis of 700 million Instagram posts reveals shifting effectiveness of content formats across different account...
-
Commentary
Creator Content Now Powers Entire Marketing Ecosystem, Outperforming Brand Assets, Survey Shows
October 14, 2025Creator content has transformed from platform-specific posts to becoming the central engine powering marketing strategies across...
-
Technology
How Liam Heffernan’s Mercury Network Democratizes Resources For The Podcast Middle Class
October 13, 2025Independent podcasters with loyal audiences often hit a ceiling long before reaching the millions of downloads...
-
Strategy
The Creator Hotline: Raptive Launches ‘Ctrl Alt Ask’ Podcast
October 13, 2025Creator media company Raptive has launched “Ctrl Alt Ask,” a biweekly podcast hosted by Stephanie Woodin,...
-
Agency
How Marketing Agency Strudel Connects Brands With TikTok Shop Opportunities
October 13, 2025As TikTok Shop emerged as a major player on the social commerce scene, London-based agency Strudel...
-
Influencer
The Wood Empire: Inside Jonathan Katz-Moses’s Creator-Powered Tool Business
October 13, 2025In 2010, a violent attack left Jonathan Katz-Moses rethinking his life. The Santa Barbara entrepreneur, then...
-
Talent Collectives
At CreatorIQ Connect, Marketers Confront Next Phase Of Creator Advertising: AI, Safety, And Scale
October 13, 2025CreatorIQ Connect, an annual industry gathering now in its third year, will bring more than 1,300...
-
Technology
Former Business Insider Chief Charts New Course With Dynamo, A Video Network Built For The YouTube Age
October 13, 2025Nicholas Carlson, the former Global Editor-in-Chief of Business Insider, is building Dynamo, a TV network designed...
Connect with us
