Creator TV Sports, the studio label of Creator TV, Sabio Holdings’ creator-led streaming network, will air the Creator Poker Championship on CBS Sports Network on May 15, marking the format’s transition from a livestream to national television.

Part 1 will run from 9 to 10 p.m. EST and Part 2 from 10 to 11 p.m. EST. The series was produced in partnership with the World Poker Tour (WPT), which has conducted tournaments in 48 countries since 2002 and has awarded more than $1.5 billion in prize money throughout its 23-season history.

The championship originally aired as a livestream on December 18, 2025, in Las Vegas, distributed across Creator TV’s platform partners, including Amazon Fire TV Channels, Plex, Sling Freestream, and Xumo Play, as well as WPT’s YouTube and Twitch channels.

Talent and Format

The competition features content creators King Bach, Wengie, Daphnique Springs, Evelyn Gonzalez, Billy Love, and Soy Nguyen. Creator TV positions the format between competitive gaming, sports, and creator-led entertainment, structured for episodic storytelling and cross-platform distribution.

“This is a defining moment for Creator TV Sports,” said Joe Ochoa, co-founder and General Manager of Creator TV. “We’re seeing a format that was built for streaming environments extend into national sports television, further validating the Creator TV model.”

Broader Slate and Brand Opportunities

Creator TV Sports is developing additional competition-based formats alongside the Creator Poker Championship, including the Creator Pickleball Tour. Each property is structured around recurring engagement, scalable distribution, and integrated brand participation.

The network’s original partnership announcement framed the championship as offering brand integration opportunities for advertisers seeking to reach the combined audience of creator fans and established WPT viewership.

Sabio Holdings operates Creator TV alongside App Science, a non-cookie-based SaaS analytics platform, and a proprietary ad-serving technology stack serving ad-supported streaming platforms globally.

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