Influencer

From Radio Co-Host to DIY Creator, Erika Ver Wants Her Brand to Outlast Influencer Culture

When Erika Ver lost her radio job in early 2020, she had no clear next step....

Platform

TikTok Shop Ireland Opens to All Businesses

TikTok Shop Ireland has opened its platform to all Irish businesses, ending an invite-only model that...

Platform

Screeny Tests Creator Audiences as a New Demand Engine for Movie Theaters  

Screeny, a platform that brings creator premieres into cinemas, is testing whether online fandom can translate...

Commentary

UK Podcast Viewers Turn to Smart TVs as Living Room Consumption Rises

A new survey from Signal Hill Insights and FlightStory finds that smart televisions have become the...

Commentary

Brands Face Copyright Liability for Influencer Music Use as Platform Gaps Leave Exposure Unmanaged

A legal theory advanced in Sony Music’s 2023 lawsuit against beauty brand OFRA Cosmetics is drawing...

Platform

X Cracks Down on Content Theft in Creator Revenue Share Program

X is taking action against large accounts that have been copying and reuploading content from smaller...

Influencer

Donut Media Expands Beyond YouTube With Exclusive Tubi Deal for ‘HiLow’ Series

Donut Media, the American automotive digital content brand, is bringing its flagship YouTube series “HiLow” exclusively...

Strategy

How a Veteran YouTuber Covered Ukraine’s Front Lines With No Budget, No Crew, and a Backpack

In late 2025, Justin Taylor spent two weeks on the Ukrainian front line, sleeping in houses...

Strategy

The Founder Who Sold Wondery to Amazon Thinks Hollywood Is Sleeping on a $100B Medium

Film needed decades to mature into a global industry. Television needed decades to be treated as...

Talent Collectives

Goalhanger Is Treating Digital Creators Like Tech Founders – Here’s Why

The podcast industry is no longer short of money. What it has historically been short of...

Commentary

UK Podcast Listeners Recall Ads at Near-Parity With Broadcast TV, New Study Finds

Podcast advertising in the United Kingdom reaches a larger, more commercially responsive audience than previously measured,...

Commentary

James Murdoch’s Lupa Systems Acquires New York Magazine, Vox, and Podcast Network From Vox Media

James Murdoch’s investment holding company, Lupa Systems, has agreed to acquire New York Magazine, Vox.com, and...

Commentary

Creator Economy Job Radar – May 19, 2026 – TikTok, JPMorganChase, and Coty Expand Influencer Divisions, Boston Celtics Seeking Creator Academy Consultant 

Creator Economy and Influencer Marketing hiring spans financial services, luxury beauty, legacy media, gaming publishing, and...

Platform

Twitch Adds New Community-Driven Monetization Tools for Eligible Creators

Twitch announced three new monetization features designed to increase creator earnings through community participation: Creator Badge...

Platform

X Unveils ‘Creator Connect,’ an AI Matchmaking Tool for Brand-Creator Campaigns

X has launched “Creator Connect,” an AI-powered solution that matches brands with creators on the platform...

Commentary

For Practitioners, By Practitioners: Influencer Marketing Infrastructure Is About More Than Just Scale  

What happens when the influencer industry starts to scale based on technology that was not built...

Platform

YouTube, BBC Launch UK Creator Training Program

YouTube and the BBC have launched a nationwide training program in partnership with the National Film...

Tech

Steven Bartlett’s Flightcast Adds Apple Podcasts Video Support, HLS Publishing for All Customers

Flightcast, the podcast hosting and analytics platform co-founded by “Diary of a CEO” creator Steven Bartlett...

Tech

Coinbase’s NBA Playbook: No Script and a Creator Brief Built on ‘Show, Don’t Tell’

Coinbase has a front-row seat inside the NBA. Since October 2021, the crypto platform has served...

Strategy

How Tinder Canada Turned the Anxiety of ‘Hey’ Into a Creator Campaign

Tinder Canada had a problem anyone who has opened a dating app will recognize: nobody knew...

Agency

Why Brands Keep Losing on TikTok Shop: Z Media’s Case Against the Macro Influencer

What does it cost to wait another year on TikTok Shop? According to Remy Beaumont, founder...

Influencer

Meet Brandon Pleshek, the Third-Generation Janitor Who Turned TikTok Into a Tentpole Business 

The first video Brandon Pleshek ever posted to TikTok was a rug being vacuumed. No narration,...

Platform

Spotify Expands Video Podcast Distribution as Apple Podcasts Integration Nears

Spotify has expanded its video podcast distribution network through integrations with five hosting platforms and plans...

Commentary

B2B Creator Vetting: 30 Experts on Why Audience Quality Beats Reach  

B2B Influencer Marketing is becoming a more formal part of brand strategy, but creator selection remains...

Commentary

Europe’s Creator Economy Reaches 8.6 Million Income-Generating Creators, Report Finds

Europe’s Creator Economy now counts 8.64 million income-generating creators, according to a new quarterly report published...