Stories By Dragomir Stojkov
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Agency
The Operator Behind the Creator: How Pylo is Turning Attention Into Owned Businesses
March 13, 2026Most creators earning six figures are still one brand contract away from zero. According to Pylo...
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Commentary
Singapore Podcast Ads Draw Higher Engagement, Lower Saturation Than Other Digital Media, Report Finds
March 12, 2026Podcast advertisements in Singapore outperform other digital media formats on consumer engagement, ad saturation, and brand...
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Platform
Google.org, YouTube Commit $20M to Teen Digital Wellbeing With Open-Source Curriculum
March 12, 2026Google.org, the philanthropic arm of Google, and YouTube announced a $20 million global initiative at YouTube’s...
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Strategy
Why Most Brands Still Misunderstand Creator Marketing, According to Consultant Lauren Simpson
March 12, 2026For many brands, creator marketing still sits on the margins of their marketing strategy. Campaigns launch,...
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Commentary
LinkedIn Ads Deliver Highest Return Among Major Ad Networks, Research Finds
March 11, 2026LinkedIn generated a 121% return on ad spend among business-to-business (B2B) marketers in 2025, outperforming Google...
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Strategy
PRX, AudioUK Bring Podcast Creator Summit to London, Expanding Effort to Support Emerging Podcasters
March 11, 2026In early February, podcasters from across the UK gathered inside Apple’s Battersea Power Station offices in...
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Tech
Podscribe Launches AI Chatbot, Revamps YouTube Conversion Modeling for Podcast Advertisers
March 10, 2026Podcast and audio ad measurement platform Podscribe has rolled out a revised measurement system for podcast...
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Agency
Play.Works Pushes Creator Content Into the Living Room With ‘Law By Mike’
March 9, 2026Play.Works has launched “Law By Mike,” the legal education creator with more than 17 million YouTube...
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Tech
Loti AI, Underscore Talent Partner to Defend Creator Likeness in the Age of Deepfakes
March 9, 2026Deepfakes were once framed as a future problem. Today, they represent an operational risk for agencies...
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Agency
Residence CFO Wade Milne on Building a Creative Network and Why Social Is the Industry’s Fastest-Growing Sector
March 9, 2026For Wade Milne, the rise of the Creator Economy and the shift toward social-first marketing represent...
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Commentary
Vanity Fair Bets on Newsletter Boom With New Subscriber-Only Roster
March 9, 2026Vanity Fair has launched four new subscriber-only newsletters, expanding its direct-to-reader offerings as legacy publishers across...
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Commentary
YouTube Gaming Viewership Hits Record 8.8 Billion Hours in 2025, Data Shows
March 9, 2026Platform accounts for nearly 1 in 4 hours watched on live-streaming gaming platforms; sponsored stream viewership...
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Tech
Talentir and the Infrastructure Race to Modernize Global Creator Payouts
March 6, 2026The Creator Economy operates in real time. Views update instantly. Comments roll in by the second....
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Tech
Can AI Fix Influencer Marketing’s Execution Problem? Infloso AI Founder Utkarsh Khandelwal Thinks So
March 5, 2026Utkarsh Khandelwal believes most marketing technologies misunderstand the real problem they are trying to solve. “People...
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Commentary
Penn Badgley, Sean Astin, Apple Podcasts Join Podcast Movement Lineup for SXSW
March 4, 2026Podcast Movement and Sounds Profitable have announced new speakers, keynotes, and platform programming for Podcast Movement...
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Influencer
Learning in Public: How Mike Boyd Built a Sustainable YouTube Business on Curiosity
March 4, 2026When Mike Boyd uploaded his first video documenting himself learning a new skill as quickly as...
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Platform
Nearly Half of U.S. Consumers Now Use TikTok as a Search Engine, Study Finds
March 4, 2026Nearly half of U.S. consumers have already used TikTok as a search engine in 2026, according...
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Commentary
1 in 3 Social Media Professionals Rate Their Well-Being As Negative, Survey Finds
March 3, 2026Social media management ranks among the more stressful disciplines in marketing, according to new research from...
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Agency
QYOU Media Launches Performance Media Unit to Scale Creator Campaigns Across Paid Channels
March 3, 2026Creator marketing and performance media company QYOU Media has launched QYOU Amplify, a new business unit...
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Agency
Jetpak Media Founder Kai Battaglene on Why Content Substance Matters More Than Delivery in the Creator Economy
March 2, 2026Kai Battaglene believes many creator campaigns underperform for a simple reason: they optimize for convenience instead...
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Platform
Twitch’s Mary Kish on Why Community (Not the Algorithm) Drives Creator Success on the Service
March 2, 2026For Mary Kish, Twitch is not simply a live-streaming service. It is a network of interconnected...
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Commentary
From Dubai to Miami Beach, Creator Economy Conferences Fill April 2026 Calendar
March 2, 2026From New York to Las Vegas to Manchester, conferences spanning multiple continents bring together creators, brands,...
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Platform
TikTok Returns To Albania As Debate Over Online Safety, Political Censorship Persists
March 2, 2026TikTok resumed operations in Albania in February 2026 after a year-long government-imposed ban expired, ending a...
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Commentary
Podcasts Overtake AM/FM Radio for Spoken-Word Listening in U.S. for First Time, Research Finds
February 27, 2026Podcasts have surpassed AM/FM radio as the leading platform for spoken-word audio listening in the United...
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Commentary
The Washington Post Launches Creator-Led Newsletter on Beehiiv to Cover Creator Economy
February 27, 2026The Washington Post is launching a new creator-led newsletter on beehiiv as part of its newly...
