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Statusphere to Bring Ulta Beauty, Google and Liquid Death Executives Together for AI-Focused Marketing Summit

Statusphere, an AI marketing platform for enterprise consumer brands, will host its first Status Summit on October 7 in New York City during Advertising Week New York. The invitation-only event at Level Ten will gather 150 senior marketing leaders and more than 30 creators from Statusphere’s network to discuss how artificial intelligence is changing brand discovery.

Confirmed speakers include Kelly Mahoney, Chief Marketing Officer of Ulta Beauty; Joshua Spanier, Vice President of AI and Marketing Strategy at Google; and Benoit Vatere, Chief Media and Digital Commerce Officer of Liquid Death. The lineup also includes Mindy Grossman, Partner and Vice-Chair at Consello Group; Nancy Berger, Founder and CEO of Start With A Good; Adriana Carrig, Founder and Chief Brand Officer of Little Words Project; and actress and comedian Tiffany Haddish.

The summit is built around the premise that AI is reshaping how consumers find products, whether through ChatGPT recommendations, YouTube tutorials, TikTok reviews, or Pinterest inspiration, and how platforms decide which brands to surface in response.

“The way brands get discovered is fundamentally changing, and we’re entering a new trust economy where what real people say about a product increasingly influences what platforms recommend and what consumers purchase,” said Kristen Wiley, founder and CEO of Statusphere, in a press release. “For marketers, that means creator content has value far beyond a single social post. It is becoming part of the infrastructure of brand discovery. We created Status Summit to bring together the leaders shaping this new ecosystem and give marketers a clearer view of where discovery is headed and how to stay visible and trusted as it evolves.”

The program will cover seven areas: consumer intelligence, AI-powered discovery, creator content, search, commerce, visual discovery and creative performance. Sessions will include proprietary research, case studies and speaker perspectives, alongside networking, brand experiences and a live podcast studio.

A portion of the day’s proceeds will benefit She Ready Foundation, the organization Haddish founded to support young people impacted by the foster care system. 

Statusphere describes itself as an AI-powered platform that helps brands scale micro-influencer content across social, retail, and paid media channels. The company counts Express, Parlux, Kendo Brands, and LG H&H among its clients. In January 2026, Statusphere closed an $18 million Series A round led by Volition Capital, bringing its total funding to $27 million.

Additional details are available at statussummit.com.  

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Dragomir is a Serbian freelance blog writer and translator. He is passionate about covering insightful stories and exploring topics such as influencer marketing, the creator economy, technology, business, and cyber fraud.

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