Platform

EU Cites Meta, TikTok For Blocking Research Data Access

The European Commission has accused Meta and TikTok of breaching transparency requirements under the Digital Services...

Technology

Creator Television Expands Digital Reach With New On-Demand Content On Plex And Xumo Play

Creator Television, the creator-led streaming network owned by ad-tech company Sabio Holdings, launched its ad-supported video-on-demand...

Agency

Viral Nation’s Nicholas Spiro Reveals How Psychology, AI, And Brand Safety Enable Creator Freedom

Viral Nation’s Chief Commercial Officer Nicholas Spiro is applying psychological principles and artificial intelligence to transform...

Technology

From BTS To Rhett & Link: How Streaming Firm Kiswe Fuels The Rise Of D2C Entertainment

When K-pop band BTS streamed a record-setting live concert to hundreds of thousands of paying fans...

Talent Collectives

Former YouTube Exec Pete Cory Named Chairman Of Sidemen’s Arcade

Arcade, the management company behind creator collective The Sidemen, announced the appointment of Pete Cory as...

Agency

YouTube Named Title Partner For #paid’s 2025 Creator Marketing Summit

Creator marketing platform #paid, which powers campaigns for leading brands, announced YouTube as the title partner...

Technology

ShopMy Secures $70M Funding At $1.5B Valuation, Pioneering Curator-Driven Commerce Platform

ShopMy raises $70 million in a funding round led by Avenir, with participation from Bain Capital...

Platform

Assault Of Top Streamer At TwitchCon Raises Serious Safety Concerns For Women Creators

A high-profile incident at TwitchCon San Diego spotlights growing safety concerns for content creators at live...

Technology

Oxford Road Unveils New ROI-Based Podcast Rankings, Critical Role Claims Top Spot

Oxford Road launched a new podcast ranking system that measures advertising effectiveness through actual sales results,...

Commentary

Brand Safety And Suitability Drive Growth In Creator Marketing

Creator marketing has transformed from a tactical channel into a strategic business imperative, with brand safety...

Agency

Twitch Star TheSushiDragon Takes Ownership Stake In StreamerDap To Transform Creator Sponsorships

StreamerDap, a sponsorship platform connecting brands with livestreamers, adds Twitch creator TheSushiDragon (Stefan Li) as co-owner...

Platform

TikTok Sweet Spot: New Study Shows 2-5 Weekly Posts Maximize Viewing Efficiency

Social media management platform Buffer’s analysis of 11.4 million TikTok posts reveals that posting two to...

Commentary

Singapore Digital Landscape Reveals Key Shifts In Consumer Marketing Engagement

Singapore’s position as a global digital leader is creating distinctive patterns in consumer engagement across marketing...

Agency

Inside IPG Health’s European Expansion: How Influencer ID Is Bringing Creator Marketing To Regulated Healthcare

IPG Health is bringing its Influencer ID service to Europe, extending an end-to-end influencer marketing solution...

Platform

YouTube’s Creator Economy Contributes €7 Billion To EU GDP, Supports 200,000 Jobs

YouTube’s creative ecosystem added more than €7 billion to the European Union’s GDP while supporting more...

Platform

TikTok Awards UK & Ireland 2025 Returns With Sky As Headline Partner

TikTok announced the return of its TikTok Awards UK & Ireland for 2025 with Sky as...

Influencer

How Actress & Creator Audrey Bradford Balances Hollywood Ambitions With A Growing Online Brand

Audrey Bradford left her hometown of Albuquerque at 18 with nothing but determination and a risky...

Strategy

EA Launches ‘Battlefield’ Creator Program With Challenge-Based Rewards System

Electronic Arts Inc. is expanding its creator economy strategy with the launch of a dedicated program...

Brand

AG1 Flips the Script: Why This Nutrition Company Is Giving Scientists The Influencer Treatment

Athletic Greens (AG1) announced a new approach to endorsement deals that redirects the spotlight from athletes...

Technology

Audioboom Posts Record Q3 As Podcast Revenue Jumps 18%

Audioboom Group Plc. reports record third-quarter performance with revenue reaching $20.4 million, a 9% year-over-year increase, as...

Commentary

OpenAI’s Sora 2 App Divides Creator Economy: Nine Industry Experts Weigh In

OpenAI has entered a new phase of AI content development with its Sora app, a social...

Commentary

South Korea Reports Over 4,000 High-Earning YouTubers, Tax Scrutiny Follows

The number of South Korean YouTubers earning over 100 million won ($70,261) annually has surpassed 4,000,...

Technology

The Podglomerate: Defying Podcasting’s Boom-Bust Cycle With A Sustainable Business Approach

As major podcast networks tighten budgets and rethink growth amid pressure on ad spending, one independent...

Platform

TikTok Faces UK Parliamentary Scrutiny Over Content Moderator Job Cuts

TikTok’s plan to eliminate 439 content moderation positions in London has prompted calls for a parliamentary...

Commentary

B2B Brands Tap TikTok Humor, Employee Content To Capture Millennial Buyers

According to HubSpot, 83% of marketers say short-form video (like TikTok, Reels, Shorts) is integral to...