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Talent Collectives
Creators 4 Mental Health Puts Data Behind The Creator Economy’s Most Overlooked Crisis
January 9, 2026Nearly one in ten content creators report experiencing suicidal thoughts connected to their work, almost double...
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Talent Collectives
Sounds Profitable Names Molly DeMellier As Head Of Communications Following Podcast Movement Merger
January 9, 2026Sounds Profitable has appointed Molly DeMellier as its first Head of Communications. The trade association created...
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Agency
Why Genflow Is Honing In On Career Architecture To Empower The Next Generation Of Creators
January 8, 2026Saad Aslam has spent nearly a decade operating inside the creator economy, long before it became...
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Technology
How Templify Is Building A Creator-First Editing Business Beyond The Platforms
January 8, 2026For creative growth strategist Yana Abazher, content creation is less about creativity and more about operational...
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Commentary
Guggenheim Brothers Media, Ethmar International Holding Launch Abu Dhabi Investment Fund For Creator Economy
January 8, 2026Guggenheim Brothers Media and Ethmar International Holding have partnered to launch a multi-million-dollar investment fund based...
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Commentary
The 15 Fastest-Growing U.S.-Based Instagram Accounts Of December 2025
January 8, 2026Sadie Sink gained 3.5 million Instagram followers in December 2025 as “Stranger Things” Season 5 dominated...
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Platform
Spotify Expands Partner Program Eligibility, Adds Video Sponsorship Tools
January 8, 2026Spotify lowers entry requirements for its Partner Program and introduces new monetization features as the platform...
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Platform
TikTok Releases 2026 Marketing Calendar For Small & Medium Businesses
January 8, 2026TikTok has launched region-specific marketing calendars for 2026, providing small and medium businesses with seasonal planning...
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Agency
PMG Acquires Influencer Marketing Agency Digital Voices
January 8, 2026PMG announced the acquisition of Digital Voices, a London and New York-based influencer marketing agency, as...
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Technology
DAX US Partners With DISQO For Real-Time Brand Lift Measurement In Digital Audio
January 8, 2026Digital advertising exchange DAX US has partnered with cross-platform measurement company DISQO to provide brand lift...
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Technology
Google Launches Creator Search Tool In Ads Platform For YouTube Partnership Discovery
January 8, 2026Google has introduced Creator Search, a new feature within the Google Ads Creator Partnerships Beta that...
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Strategy
Fox Entertainment Debuts Fox Creator Studios With Food Content From Gordon Ramsay, Rosanna Pansino
January 8, 2026Fox Entertainment has launched Fox Creator Studios, a digital-first division focused on developing formats, intellectual property...
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Brand
Paramount Partners With TikTok For Invite-Only ‘Secret Screenings’ Creator Events
January 8, 2026Paramount has launched a collaboration with TikTok for “Secret Screenings,” surprise invite-only showings for content creators...
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Agency
Influencer Marketing Agency YKONE, Creative Production House MIRROR MIRROR Merge To Form Luxury Brand Marketing Group
January 8, 2026Global influencer marketing agency YKONE and creative production house MIRROR MIRROR announced their merger to form...
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Influencer
‘Diary Of A CEO’ Host Steven Bartlett Discusses 2026 Business Playbook On ‘Hot Smart Rich’
January 8, 2026Steven Bartlett appeared on Maggie Sellers Reum’s “Hot Smart Rich” podcast on January 7 to discuss...
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Talent Collectives
The Creator Society’s Natalie Driver On Launching Gen C And Why Micro Creators Need Structure Before Scale
January 7, 2026According to Natalie Driver, co-founder and Chief Talent Officer at marketing agency The Creator Society, one...
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Influencer
From Finance To Face Paint: How Aditya Madiraju Built A Creator Business On Technique, Discipline, And Trust
January 7, 2026When Aditya Madiraju introduces himself today, he does not hesitate. “Right now, I’m a creator,” he...
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Influencer
How Paige Mackenzie Turned Early TikTok Fame Into A Long-Term Creator Business
January 7, 2026Paige Mackenzie was 15 years old, homeschooled in Arkansas, and scrolling through an app called Musical.ly...
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Influencer
From Charting Music To Creator Ownership: How Ali Lee Built Her Career On Her Own Terms
January 7, 2026Ali Lee has never organized her career around a single title. Trained in classical dance and...
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Technology
Famous Birthdays Launches Enhanced Creator Discovery Tools With Social Performance Data Integration
January 7, 2026Famous Birthdays has rolled out an upgrade to its professional analytics product, Famous Birthdays Pro, adding...
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Commentary
Tourism New Zealand’s $9.4M Influencer Spend Draws Scrutiny Over Transparency
January 6, 2026Tourism New Zealand spent more than $9.4 million on influencer marketing campaigns between January 2024 and...
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Platform
Reddit Debuts AI-Powered Max Campaigns For Automated Ad Optimization
January 6, 2026Reddit introduced Max Campaigns, an automated advertising product now in beta, designed to optimize campaign settings...
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Technology
New Live News Platform Digitalage Enters Beta Testing With Creator-First Economics
January 6, 2026Digitalage, a subsidiary of Hop-on, Inc., has activated live news feeds and begun controlled beta testing...
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Agency
ThoughtLeaders’ Bet On YouTube Sponsorships And Why CEO David Tintner Thinks Long-Form Content Still Wins
January 5, 2026David Tintner is building a business around a deliberate bet: that high-quality, long-form YouTube content can...
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Influencer
AI-Generated Streamer Neuro-sama Becomes Twitch’s Most-Subscribed Channel
January 5, 2026AI-generated VTuber Neuro-sama has become Twitch‘s biggest channel, surpassing all human Twitch streamers with over 162,000...
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