Commentary

Creators Call For Support During House Small Business Committee Hearing

Content creators testified before the House Committee on Small Business on September 17, highlighting the unique...

Commentary

YouTube Adds Dynamic Ad Insertions – 21 Experts Explain What This Means For Creators And Brands

YouTube has unveiled dynamic ad insertion for long-form videos, transforming how creators and brands approach sponsorships...

Platform

YouTube Announces Plan to Reinstate Creators Previously Banned For COVID-19, Election Misinformation

Alphabet-owned YouTube plans to offer creators banned for violating COVID-19 and election misinformation policies a path...

Technology

How Twin Galaxies Transformed Ad Viewability With Karl Jobst’s ‘Doom’ Challenge

Traditional YouTube ad reads see the majority of viewers hitting the skip button. Yet when gaming...

Commentary

The AI Hype Bubble Vs. Reality: Collabstr’s Data Shows Why Human Creators Still Win On Trust

As AI possibilities become more sophisticated and continue to ripple throughout the creator economy, Collabstr’s “2025...

Strategy

Sundance Institute Seeks Festival Editor For 2026 Film Festival Video Marketing Content

Sundance Institute is hiring a temporary Festival Editor for Video Content to support marketing efforts for...

Influencer

The Academic Influencer: Dr. Janine Lee On Bridging Elite Education And Digital Content

Dr. Janine Lee moves between two worlds that rarely intersect: academia and content creation. As a...

Brand

YouTube, Delta Air Lines Announce Major Partnership For Enhanced In-Flight Entertainment

Delta Air Lines and YouTube have announced a multi-year partnership that will bring YouTube content to...

Platform

OnlyFans Ex-CEO Raises $2.7M For New AI-Powered Creator Platform Allowing Adult Content

Former OnlyFans CEO Amrapali Gan has secured funding for Vylit, a new creator platform that will...

Technology

Why Lickd Launched A Music Licensing Platform For Brands

Paul Sampson, co-founder and CEO of UK-based music licensing platform Lickd, is tackling one of the...

Influencer

Peighton Tubre Went From 2nd-Grade Animation To NFL Content Stardom – Now She’s Making Her Movie Debut

While most football fans were watching Sunday's NFL games from their couches, Peighton Tubre was capturing...

Agency

Chasing A Feeling: Creator Origin’s Quest To Humanize Influencer Campaigns

Transparency in pricing, personalized client attention, and treating creators as partners rather than content production units...

Technology

Why GigaStar’s Recent Raise Proves Creators Are Becoming An Investable Asset Class

The creator economy has lacked something essential that traditional industries take for granted: a regulated financial...

Agency

Night Launches Marketing Division To Connect Brands With Creator Talent

Night, a talent management company representing more than 200 creators, has launched Night Advisory, a marketing...

Commentary

YouTube Travel Content Sees 64% Growth As Creators Dominate Category

Travel category videos on YouTube recorded a 64% growth in the second quarter of 2025, significantly...

Platform

YouTube Launches New Creator Partnership Tools For Canadian Advertisers

YouTube introduces new tools designed to connect Canadian advertisers with the platform's creator ecosystem, enabling brands...

Agency

Audacy Partners With MOGL To Integrate Athlete NIL Influencers Into Sports Audio Content

Audacy, an audio content and entertainment company, has announced a strategic partnership with MOGL, an athlete...

Talent Collectives

UK Cross-Party Group For Creators Launches As Sector Delivers £2.2B To Economy

A dedicated All-Party Parliamentary Group (APPG) has been launched to represent UK creators as research shows...

Brand

Woof Gang Bakery Launches TikTok Dog Influencer Treat Collection

Woof Gang Bakery & Grooming has released a limited-edition treat collection in partnership with three popular...

Platform

Linktree Unveils AI Design Tools, Expands Canva Integration To Boost Creator Monetization

Linktree, the platform which connects creators' audiences to their online content, has introduced AI-powered design features...