Agency

UTA Snags Top Talent Agent To Take Over The UK Creator Scene

United Talent Agency (UTA) expanded its U.K. Creators division with the addition of agent Beth Heard....

Platform

Meta’s New Ad Trick For Marketers: Automatically Detected Website Offers

Meta introduced a new feature in its ad setup process that automatically detects and incorporates offers...

Platform

Reddit’s 1,000+ Sports Communities: The Untapped Goldmine For Brands And Leagues

Reddit announced a new partnership program with major sports leagues to enhance fan engagement and create...

Influencer

From Track Star To Digital Influencer: Precious Beattie’s Rise In The Creator Economy

In a world where personal setbacks can lead to unexpected opportunities, Precious Beattie’s journey stands out...

Technology

Intelligent Influence: Hypetap’s Detch Singh Reveals Key To Driving Tangible Business Outcomes In Influencer Marketing

Detch Singh is the founder of Hypetap, a company setting industry standards through technology and strategic...

Influencer

Wholesome Family Content Creation With Joseph From The Dad Diaries

A loving father, former director, writer, and now content creator, Joseph Tito has crafted a rewarding...

Influencer

From Radio Hits To Comedy Skits: Paul Loduca’s Content Creation Journey

A multifaceted creative, Paul Loduca has established himself as one of the most prominent names in...

Influencer

Influencer Katie Shutt On Balancing Modeling, Fitness, And Mindfulness

Katie Shutt’s story represents a compelling case study of resilience and reinvention. The Newcastle-based content creator,...

Technology

Breaking The Algorithm Addiction: Moondust Management’s Mission To Free Creators From Platform Dependence

Moondust Management, founded by industry veteran Kamla Pande in 2019, has found ample success in the...

Influencer

Psychology Student By Day, Rising Influencer By Night: Meet The 20-Year-Old Redefining Content Creation

The social media world is witnessing the rise of a new voice capturing brand attention and...

Agency

AJXI Co-Founder Breaks Down The Agency’s Relationship-Driven Approach To Managing Influencer-Brand Deals

Influencer marketing agency AJXI is s carving out a niche by focusing on transparency and effective...

Agency

Centennial World’s Lauren Meisner Exposes Mainstream Media’s Blind Spot: The Creator Economy Opportunity

Centennial World, founded by Lauren Meisner in 2019, has quickly become a notable player in covering...

Commentary

[REPORT] Global Streaming Surges 15%: Which Genre Is Leading The Charge?

Luminate released its new Midyear Music Report, revealing significant shifts in consumption patterns and genre preferences...

Agency

GCI Launches ‘Muse’: Celebrity Health Influencers Get A High-Tech Makeover 

GCI Group introduced Muse, an integrated celebrity and influencer engine for global health brands. The launch...

Platform

TikTok’s New Artist Accounts: The Feature That’s Making Waves In Music Discovery

TikTok and DistroKid announced a platform integration that streamlines the creation of official TikTok Artist Accounts...

Tech

AI Meets Influencer Marketing: BrandPilot AI’s New Tool Promises 3x Faster Campaigns

BrandPilot AI, a Toronto-based provider of AI-powered influencer marketing solutions, launched Spectrum IQ, a web application...

Brand

Virtual Influencer Or Ethical Misstep? SheerLuxe’s AI Experiment Loses Thousands Of Followers

SheerLuxe, a popular UK lifestyle and fashion magazine, faces backlash after introducing an AI-generated "fashion and...

Technology

OverSubscribe CEO Peter Yang Explains Why Fans Make The “Friendliest Investors” For Content Creators

Bridging Silicon Valley innovation with Wall Street finance, New York-based startup OverSubscribe is refining the concept...

Platform

Pinterest’s New Feature Backed By Avril Lavigne, Tierra Whack Builds On Growing Trend Gen Z Is Obsessed With

On June 25, Pinterest launched its "Board Sharing" feature to capitalize on the rising "mecore" trend....

Technology

Web3 Meets Memes: How The STIX-CREATOR Partnership Plans To Onboard 30M Users To Crypto

Web3 platform STIX announced a partnership with CREATOR to bring meme-based crypto engagement to a potential...