Brand

Rhino USA Is Building a Texas Content Campus to Scale TikTok Shop Creator, Live Commerce Strategy

Rhino USA, a truck and towing gear brand, is developing a 182-acre property in Central Texas...

Brand

Samsung TV Plus Taps Dhar Mann Studios for Its First Original Scripted Series

Samsung TV Plus debuted its first original scripted series on June 5, partnering with Dhar Mann...

Agency

Talent Veterans Behind Main Character Want Brands to Stop Buying Celebrity and Start Buying Culture

Courtney Worthman and Stacey Gersten built their careers along parallel paths that converged at a talent...

Commentary

Bipartisan Bill Would Grant Artists Federal Protection Against AI-Style Impersonation

Three members of Congress introduced legislation on June 3 that would establish a new federal right...

Platform

‘Crime Junkie’ Leads Podcast Audio Reach in May, ‘Mel Robbins Podcast’ Climbs the Rankings

“Crime Junkie” held the top position in podcast audio reach for May 2026, while “The Mel...

Platform

Meta Launches AI Creator Assistant on Facebook

Meta has announced the launch of “Creator Assistant” on Facebook, a conversational AI tool integrated into...

Brand

Alo Yoga Charters Superyacht as Floating Wellness Club for French Riviera Influencer Campaign Timed to Cannes, Monaco GP

Alo Yoga chartered the Silver Fox, a 72-meter Sanlorenzo superyacht with a weekly rate starting at...

Platform

Snap Acquires Spatial AR Firm Illumix to Accelerate Specs Glasses Development

Snap has acquired spatial augmented reality (AR) company Illumix to support its Specs AR glasses development,...

Influencer

Kevin ‘KevOnStage’ Fredericks Signs Multi-Year, Multi-Project Slate Deal With Tubi

Fox's free ad-supported streaming service Tubi has signed comedian, actor, and digital creator Kevin "KevOnStage" Fredericks...

Commentary

LinkedIn Launches Audience Reach Metric to Help Creators Track Content Discovery

LinkedIn has begun rolling out a new analytics metric that shows creators what percentage of their...

Commentary

Creator Cinema Topped a $165M Hollywood Release – 27 Experts on the Industry’s Real Takeaway 

“Backrooms” and “Obsession” gave the Creator Economy a different kind of signal this past weekend. The...

Commentary

Top 10 Products Sold on TikTok Shop in May 2026

Five products exit TikTok Shop's May 2026 products top 10 as five new entries debut, medicube...

Commentary

Top 10 Independent Creator Sales on TikTok Shop in May 2026

May 2026's independent creator rankings on TikTok Shop arrive with a new #1, two first–time entries...

Tech

The High-Frequency Trader Who Decided Creators Were a Better Bet Than Stocks

Joy Tang spent seven years building machine learning systems that bought and sold financial instruments in...

Influencer

What Brands Keep Getting Wrong About Creators, According to the Professor Who Studies Both Sides

In marketing circles, the word "influencer" has a reputation problem. Not just with consumers, but with...

Agency

Brands Are Quietly Killing Their Own Influencer Campaigns From the Inside, Says Outloud Group’s Bradley Hoos

Brands that underperform in Influencer Marketing rarely have a creator problem. More often, the obstacle is...

Agency

Moburst Names Melissa Gruhin Vice President of Creative

Moburst, a mobile-first digital marketing agency, has appointed Melissa Gruhin as Vice President of Creative.  Gruhin...

Platform

Meta Poaches Snap’s Creator Partnerships Exec to Lead Wearables Influencer Strategy

Meta has hired Jim Shepherd as Director of Content and Creator Partnerships, with a particular focus...

Commentary

House Bill Would Require Disclaimers on Influencer Content Funded by Political Committees

Representative Mark Takano (CA-39) introduced the “Promoting Authenticity with Influencer Disclaimers Act” (PAID) on June 2,...

Platform

Snap Names Anmol Malhotra Global Head of Content and Partnerships

Snap Inc. has promoted Anmol Malhotra to Global Head of Content and Partnerships, giving him oversight...