Latest News
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Platform
Tubi Expands Platform With YouTube Creator Content
June 19, 2025Tubi has launched a new initiative to incorporate content from established YouTube creators into its free...
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Commentary
Mongolia Makes First Appearance On Cannes Lions Jury
June 19, 2025Mongolia has achieved representation at the Cannes Lions International Festival of Creativity for the first time,...
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Platform
TikTok Deadline Extended Again As U.S.-China Negotiations Continue
June 19, 2025TikTok is set to receive another 90-day reprieve on the enforcement of legislation requiring the platform...
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Platform
Meta Unveils New AI Ad Tools At Cannes, Boosts Creative Automation While Investing $15B In Scale AI
June 19, 2025Meta unveiled new AI advertising tools at Cannes Lions 2025 in light of a $14-15 billion...
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Platform
YouTube Launches ‘Open Call’ To Streamline How Brands Hire Multiple Creators At Scale
June 19, 2025YouTube has introduced "Open Call," a new feature powered by YouTube BrandConnect that enables advertisers to...
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Agency
#paid’s New Program Transforms Creators Into Strategic Brand Partners
June 19, 2025Creator marketplace #paid has launched its Co-Creator Program, reversing the traditional creator marketing model by bringing...
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Commentary
Report: 95% Of Creators Embrace Direct-To-Fan Models As Creator Economy Matures
June 19, 2025A report released by Epidemic Sound reveals that 95% of full-time and part-time creators are engaging...
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Platform
Pinterest Launches First Co-Branded Product With Chamberlain Coffee
June 19, 2025Pinterest has partnered with Chamberlain Coffee on a limited-edition Sea Salt Toffee Flavoured Blend, available in...
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Brand
REFY Beauty Taps Vagabond Digital For Global Marketing Push As Both Manchester Brands Eye International Growth
June 19, 2025REFY Beauty has appointed Vagabond Digital as its performance marketing partner to support global expansion plans....
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Technology
Fanfix Hits $170M Creator Payout Milestone As Platform Reaches 15M Active Users
June 18, 2025Creator monetization platform Fanfix has surpassed $170 million in creator payouts. The platform, which focuses on...
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Technology
gen.video Acquires Lionize To Bolster Creator-Commerce Flywheel
June 18, 2025Video-powered commerce and influencer marketing gen.video has acquired Lionize, an AI-driven influencer recruitment platform. The acquisition...
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Commentary
Creator-Led Fashion Event Expands At VidSummit 2025
June 18, 2025Theorist and parent company Lunar X announced the return of “Creators in Fashion,” partnering with VidSummit...
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Platform
Bluesky’s Decentralized Dream And How It’s Reshaping The Social Media Ecosystem
June 18, 2025Rose Wang has a radical proposition for the millions of creators heading to VidCon this year:...
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Platform
‘Own’ App Launches With Blockchain-Based Creator Monetization
June 18, 2025Own, a new social media app combining short videos, text posts, and images, has launched its...
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Technology
AI Is The New Electricity—And Creators Need To Plug In
June 18, 2025When sports marketing teams burn the midnight oil to create social media content after a game,...
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Brand
The Kids’ Table: Helping Creators Tap Into The Most Loyal Audience
June 18, 2025Left to Right: Michael Sammaciccia, Nikki Reed, Brent Coble, Angela Vargas, and Chris Viscardi. Image credit:...
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Technology
Joe Pulizzi Shares Blueprint For Content Entrepreneurs
June 18, 2025Joe Pulizzi, founder of The Tilt and the Content Entrepreneur Expo (CEX), doesn't sugarcoat the reality...
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Commentary
Forbes Top 50 Creator Earnings Exceeds $850 Million In 2025
June 17, 2025The top 50 social media creators earned a combined $853 million between April 2024 and April...
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