Stories By David Adler
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Technology
#paid Unveils New Snapchat Integration To Enhance Creator-Brand Connections
January 29, 2025Creator marketing platform #paid has announced an expanded partnership with Snap Inc., introducing a new integration...
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Influencer
Alex Cooper Moves ‘Call Her Daddy’ Video Episodes To YouTube
January 28, 2025Alex Cooper has announced the migration of “Call Her Daddy” video episodes from Spotify to YouTube...
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Talent Collectives
Shine Talent Group Marks Second Acquisition To Expand Influencer Roster
January 28, 2025Shine Talent Group has announced its acquisition of Spark Talent Group, marking its second strategic purchase...
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Technology
From Excel Hell to Automation Heaven: How Aux Mode is Reshaping Content Monetization
January 27, 2025“If you can automate a process, you’re going to be able to scale your company a...
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Platform
Oracle Reportedly Eyes TikTok Stake
January 27, 2025Oracle Corp. is reportedly in talks with the Trump administration about acquiring a stake in TikTok‘s...
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Brand
World’s Second-Fastest Growing Restaurant Brand Seeks Influencer Marketing Help For Global Expansion
January 27, 2025Jollibee Group, named one of TIME Magazine’s World’s Best Companies in 2023, announced an opening for...
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Platform
Content Vanishing, Livestreams Missing: U.S. TikTok Users Report Strange Changes Post-App Revival
January 27, 2025U.S. TikTok users have reported significant changes in the app’s content moderation and feature availability following...
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Platform
YouTube Users Complain About Hour-Long Unskippable Ads, Google Responds
January 27, 2025Reports of unusually long, unskippable advertisements on YouTube are emerging across social media platforms. Multiple users...
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Platform
Meta Starts Testing Ads On Threads As App Hits 300M Users
January 27, 2025Meta has announced its first move to monetize Threads, introducing advertising tests on the platform that...
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Technology
Aspire Launches YouTube Shorts Integration To Help Brands Tap Into Short-Form Content
January 27, 2025Aspire.io has introduced first-party YouTube Shorts integration for its influencer marketing platform, enabling brands to scale...
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Commentary
Trust In Peer Reviews Outweighs Brand Messages In Driving Purchases, Research Shows
January 27, 2025The Bazaarvoice Shopper Experience Index, surveying over 8,000 consumers across seven global markets, reveals insights on...
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Brand
Social Commerce App Flip Announces $100M Creator Fund Amid TikTok Shop Uncertainty
January 27, 2025Social commerce platform Flip has launched a creator fund to distribute up to $100 million in...
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Platform
Influencer Marketing Startup ShopMy Raises $77.5M As Micro-Influencer Strategy Pays Off
January 27, 2025ShopMy has secured $77.5 million in Series B funding, co-led by Bessemer Venture Partners and Bain...
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Talent Collectives
Underscore Talent Snags Forbes Top Creator With 7.5M YouTube Subscribers
January 24, 2025Underscore Talent has signed Bailey Sarian, adding the two-time Forbes Top Creator list honoree to its...
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Commentary
Viewers Glued On Creator Ads Longer Than Brand Ads, Snapchat Finds
January 24, 2025Snapchat‘s latest research reveals that creator-led advertising captures viewer attention 12% longer than standard brand advertisements,...
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Commentary
Research Shows Social Media User Migration Patterns During TikTok Disruption
January 23, 2025Recent analyses from multiple research firms reveal specific patterns in how users and advertisers are responding...
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Platform
CapCut Resumes U.S. Operations After Brief Pause
January 23, 2025ByteDance’s video editing app CapCut is back online for users in the United States after a...
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Platform
Google, Apple Still Blocking TikTok Downloads, Users Eagerly Await App’s Full Comeback
January 23, 2025TikTok remains unavailable for download in U.S. app stores despite President Donald Trump’s executive order delaying...
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Platform
Meta Reportedly Offers Influencers Up To $50K Monthly To Prioritize Reels Over TikTok
January 23, 2025Meta is reportedly introducing a new financial incentive program offering content creators monthly payments between $10,000...
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Commentary
Study Reports Widespread Apprehension About Social Media’s Mental Health Impact Among US, UK Men
January 23, 2025A new study by YouGov and The Goat Agency finds that 70% of young men aged...
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Brand
Watches Of Switzerland Appoints PR And Influencer Agency
January 23, 2025Luxury retailer Watches of Switzerland Group has appointed Carousel as its regional PR and influencer agency...
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Brand
Eggland’s Best Taps Social Marketing Agency Joybyte For Influencer Campaign
January 22, 2025Eggland’s Best has partnered with influencer marketing agency Joybyte to develop organic social media campaigns across...
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Commentary
Study Finds Promising Results In Using Virtual Health Influencers
January 22, 2025A recent study published in the European Journal of Cancer demonstrates the potential of AI-generated social...
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Technology
Intellifluence Marks Milestone With 250,000 Influencers On Its Platform
January 21, 2025Intellifluence, a warm contact influencer network, announced it has surpassed 250,000 influencers on its platform, including...
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Brand
Qatar Airways Unveils Sama, Offers Peek Into Life Of AI Flight Attendant On IG
January 21, 2025Qatar Airways launches Sama, the world’s first AI-powered digital human cabin crew member, on Instagram in...