Agency

From Influence To Ownership: Jeff Frommer’s Bet On Creator Equity

Jeff Frommer, a serial entrepreneur, wants to move creators beyond paychecks in an industry built on...

Commentary

Creator-Led Fundraising Gains Momentum As Traditional Charitable Giving Shows Signs Of Strain

American charitable giving reaches record highs in total dollars, yet fewer people contribute to nonprofits even...

Platform

Meta Introduces Content Protection Tool For Facebook Creators

Meta introduces Content Protection, a mobile tool in the Facebook app’s Professional Dashboard that automatically protects...

Commentary

Food Supplement Influencers Face 90% Health Claims Violation Rate In Germany

Influencers promoting food supplements violate health regulations at far higher rates than the brands they represent,...

Technology

KOMI Launches AI-Powered Platform Connecting Creators With Brand Partnerships

London-based creator marketing startup KOMI announced the launch of a new platform designed to streamline connections...

Commentary

Creator Platform Stan Announces Annual Award Winners For Community Leaders, Rising Stars

Creator platform Stan announced the winners of its annual 25 in 25 Awards, honoring creator-entrepreneurs across...

Technology

Creator Ad Platform Agentio Raises $40M Series B Led By Forerunner

Agentio has announced a $40 million Series B funding round led by Forerunner, bringing the AI-native...

Technology

Streamlabs’ ‘Stream Shift’ Lets Creators Take Their Audience Anywhere

When live streaming first emerged, creators were often tethered to their desks by wires, monitors, and...

Commentary

How Isabella Chen Is Raising The Legal Bar For Creator Management

Most creator managers promise to “handle the business” so talent can focus on content. Isabella Chen...

Commentary

Creator Content Drives India’s Tech Purchases As Consumer Trust In Influencers Reaches 71%

Indian consumers increasingly rely on creator content to make technology purchasing decisions, with 71% trusting creators...

Commentary

How Philadelphia’s Creator Economy Tackles Declining Economic Mobility

Philadelphia-based content creators demonstrate income potential that exceeds traditional employment paths, offering an alternative route to...

Commentary

Influencers Sway One In Four Irish Shoppers During Sales, Survey Finds

Social media influencers have established themselves as significant drivers of consumer purchasing behavior during sales periods,...

Influencer

UN Tourism Appoints TikToker Khaby Lame As Ambassador To Reach Digital Audiences

UN Tourism has named Khaby Lame, the world’s most-followed TikTok creator, as its newest ambassador as...

Brand

Radisson Hotel Group Launches Creator Hub Platform For Nano-Influencers

Radisson Hotel Group introduces Creator Hub, a platform connecting nano content creators with its hotel properties...

Platform

TikTok Offers Cash Incentives, Ad Credits To Drive Shop Sales Amid U.S. Uncertainty

TikTok has launched multiple incentive programs for its Shop partners during the fourth quarter, offering cash...

Technology

Sprout Social Launches AI Agent To Convert Social Media Data Into Business Intelligence

Sprout Social introduces “Trellis,” a proprietary AI agent that transforms social media data into business insights...

Technology

How ThisThat Turned Social Polls Into A Brand-Lift Platform

When Max Osborne talks about the power of influence, he isn’t speaking in abstractions. A former...

Strategy

YouTube Science Channel ‘Veritasium’ Expands Into Tabletop Gaming With Kickstarter Launch

Veritasium, a YouTube science channel with nearly 20 million subscribers and over 40 million monthly views,...

Agency

Billion Dollar Boy Partners With Portal To Track Creator Sales Across Third-Party Retailers

Billion Dollar Boy Group announced a partnership with conversion visibility tool Portal to launch what the...

Platform

beehiiv Adds Digital Products, AI Tools For Newsletter Creators

Newsletter platform beehiiv announced seven new features at its first Winter Release Event, expanding beyond email...

Platform

YouTube Unveils Original Programming Push With Creator-Led Series And Specials

YouTube hosted its first “Creator Premieres” showcase at New York City’s Metrograph theater on November 13,...

Influencer

Lindsay Nikole Is Bringing Zoology To Millions By Turning Science Into Storytelling

Lindsay Nikole built an audience of more than five million followers by making the natural world...

Commentary

Denmark Proposes Introducing Sweeping Youth Social-Media Ban

Denmark’s government has announced an agreement to ban access to social media for anyone under 15,...

Strategy

The Business Behind Clae: Mādin’s Nick Valenti On What Makes Creator Brands Break Through

Influencers aren’t just selling products anymore. They’re building companies anchored in culture, lifestyle, and community. In...

Strategy

Pro League Network Banks On Creators To Turn Viral Sports Into A Global Media Business

When Bill Yucatonis and Mike Salvaris launched Pro League Network (PLN) in 2022, they were chasing...