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Platform
Zigazoo Is Betting Gen Alpha Brand Loyalty Starts With Participation, Not Messaging
June 16, 2026Brands have spent years trying to crack Gen Alpha with better creative, bigger influencer deals, and...
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Influencer
For Tubby Nugget, VidCon Is Where Numbers Become People
June 16, 2026At a Pasadena bookstore earlier this year, Jenine Pastores hid behind a giant inflatable alien costume...
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Commentary
TikTok Content Volume Up Nearly 80% in Early 2026 as Per-Post Performance Declined, Report Finds
June 16, 2026Content volume on TikTok grew nearly 80% in early 2026 compared to the same period a...
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Tech
Creator TV Sports Taps NichLmao, DangMattSmith for Inaugural Pickleball Tournament at VidCon
June 16, 2026Creator TV Sports, the competition-focused studio label under Sabio Holdings, has revealed the creator lineup for...
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Agency
Social Agency team5pm Opens Johannesburg Office as Innovation, AI Hub
June 16, 2026Social media agency team5pm, part of global social-first group SAMY, opened a new office in Johannesburg...
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Agency
Residence Adds Influencer Marketing Agency GateMaker to Its Creative Network
June 15, 2026Residence, the global network of creative companies, has added GateMaker, a 360-degree Influencer Marketing agency, to...
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Strategy
Creator Economy’s Cannes Moment Is Real. The Hard Work Is Everything That Comes After
June 15, 2026Creator marketing has been working its way toward the center of Cannes Lions for several years....
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Influencer
For Brandon Hans, $23M in TikTok Shop Sales Starts With Getting Someone to Stop Scrolling
June 15, 2026In the first months of his TikTok Shop account, Brandon Hans sold roughly $2 million worth...
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Brand
Under Armour Signs Creator & Author Tinx as Brand Ambassador
June 15, 2026Under Armour named Christina Najjar, known publicly as “Tinx,” as a brand ambassador for its footwear...
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Commentary
UK Plans to Ban U-16s From Social Media and Livestreaming, per Report
June 15, 2026UK ministers plan to announce a ban on users under 16 accessing certain social media platforms,...
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Influencer
MrBeast Hits 500 Million YouTube Subscribers
June 15, 2026Jimmy Donaldson, known online as MrBeast, has become the first individual creator to reach 500 million...
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Commentary
Rep. Mullin Pushes for Mandatory Disclosure Rules for Politically Paid Influencers
June 15, 2026Rep. Kevin Mullin (CA-15) called on Congress on June 10 to require social media influencers to...
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Influencer
Viral YouTube Short ‘Open Door’ Lands Six-Figure Feature Film Development Deal
June 15, 2026Kevin Cate’s sci-fi short film “Open Door” has secured a six-figure development deal for a feature-length...
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Brand
Flexjet Acquires TikTok Jet Broker Steve Varsano’s The Jet Business
June 15, 2026Flexjet has acquired London-based aircraft brokerage and advisory firm The Jet Business, bringing founder Steve Varsano...
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Commentary
Podcast Ads Earn Higher Trust From LGBTQ+ Consumers Than Social Media, Sounds Profitable Study Finds
June 15, 2026A study from Sounds Profitable and Signal Hill Insights found that LGBTQ+ consumers rate podcast advertising...
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Commentary
TikTok and Instagram Split Malaysia’s Influencer Market as Xiaohongshu Gains Ground
June 15, 2026AnyMind Group released its “Influencer Marketing in Malaysia 2026 Report,” a data-driven analysis of the country’s...
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Influencer
Peet Montzingo on Advocacy, the Content Treadmill, and Going Ghost Hunting at VidCon
June 15, 2026In 2018, Peet Montzingo was hopping fences to get inside VidCon. He was convinced an invitation...
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Commentary
Creator Economy Event Calendar – June 15, 2026 – TikTok Bootcamp, Cannes Lions, VidCon, Africa Creative Market, and More
June 15, 2026The week of June 15 opens in Dubai with a TikTok content creation program before a...
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Commentary
How The Creator Economy Actually Works in 2026
June 13, 2026That attention moved from television to the feed is old news. What grew up to replace...
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Influencer
Alex Cooper’s Unwell Signs ‘Girls, Disrupted’ Podcast, Launches Substack Newsletter ‘UnSaid’
June 12, 2026Alex Cooper’s Gen Z-focused media company Unwell has signed “Girls, Disrupted,” a podcast co-hosted by reality...
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Commentary
The 10 Fastest-Growing Canadian Instagram Accounts of May 2026
June 12, 2026The Montreal Canadiens drew nearly 110,000 new followers on a playoff run to the Eastern Conference...
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Agency
BBC Studios Names VCCP Media’s Lindsay Turner VP of Digital Growth to Scale Ad Revenue
June 12, 2026BBC Studios Digital Brands has appointed Lindsay Turner as VP Digital Growth and Strategy to lead...
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Platform
Google Claims YouTube’s Terms of Service Authorized Its AI Music Training All Along
June 12, 2026Google filed a motion to dismiss a federal copyright lawsuit this week, arguing that its YouTube...
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Platform
Twitch Is Betting Community Beats Content. Its New Features Are Designed to Prove It
June 12, 2026The Creator Economy has spent a decade debating which metrics matter most. Twitch Chief Product Officer...
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Agency
NextTrip Acquires Controlling Stake in TikTok Partner Agency YADA to Build Creator-Commerce Travel Platform
June 12, 2026NextTrip, Inc. announced that it has acquired a controlling interest in YADA Commerce Inc., a fully...
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