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Commentary
Livestreaming Viewership Grows Across Platforms in Q1 2026 as Kick Posts Steep Y-o-Y Gains
June 12, 2026Livestreaming recorded broad growth across major platforms in the first quarter of 2026, with total hours...
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Tech
Raptive Launches AI Unit, Acquires AlchemyAI to Monetize Creator Expertise for Brands
June 12, 2026Raptive announced the launch of Raptive Intelligence, a new business unit designed to package creator content...
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Strategy
Manychat Offers Creators a Times Square Billboard in New Contest Challenging ‘Not a Real Job’ Stigma
June 12, 2026Manychat has launched a contest giving U.S.-based content creators the opportunity to win a Times Square...
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Platform
YouTube Brings Back Private Messaging 7 Years After First Launch
June 12, 2026YouTube is expanding its in-app video sharing and messaging feature to users in the U.S. and...
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Platform
Reddit Launches Video Comments for All Users
June 12, 2026Reddit has introduced video in comments, making the feature available to all users across its platform...
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Platform
TikTok Shop Is More Top-Heavy Than Amazon, With 1% of Sellers Driving 60% of Sales, per Report
June 12, 2026New data from Marketplace Pulse shows that revenue on TikTok Shop concentrates among its top sellers...
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Platform
Meta Adds AI Assistant, Desktop Version to Edits as Creator Platform Competition Intensifies
June 12, 2026Meta previewed two major additions to its Edits video-editing app at an invite-only creator event in...
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Tech
Kit Brings Creator Studio Network to NYC With Free Recording Space for Platform Subscribers
June 12, 2026Kit, the bootstrapped email marketing platform, has opened a 5,000-square-foot studio in Manhattan’s Flatiron District, extending...
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Commentary
Canada Introduces Bill to Ban Children Under 16 From Social Media
June 12, 2026Canada has introduced legislation that would prohibit children under 16 from holding accounts on social media...
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Brand
Crocs Becomes First U.S. Footwear Brand to Embed TikTok Shop Into a Microdrama Series
June 12, 2026Crocs and creator commerce agency SuperOrdinary are launching “Déjà Shoe,” a seven-episode TikTok microdrama series that...
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Tech
Modern.ai CEO Adam Wellington: DTC Brands Are Scaling on Data They Cannot Trust
June 12, 2026A brand’s Meta dashboard reported a customer acquisition cost of $27. The actual number was $274....
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Commentary
How to Cold Start TikTok Shop in 2026, According to 20 Creator Marketing Experts
June 12, 2026TikTok Shop has become a larger part of product discovery for small businesses, but that opportunity...
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Agency
Creator Marketing’s Performance Gap Just Became Harder to Ignore, Says PartnerCentric’s Yehuda Neuman
June 12, 2026For years, brands have asked Influencer Marketing to justify its role beyond reach and awareness. Yehuda...
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Talent Collectives
Why Fixated’s Kai Plunk & Jason Russak Are Bringing Step-One Creator Advice to VidCon
June 12, 2026Creator conferences are full of advice from people who have already reached scale. The advice for...
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Tech
Workweek Built a Platform to Show What B2B Creator Trust Is Actually Worth
June 11, 2026A campaign that registered as a 0.03x return on clicks turned out to be 8x when...
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Technology
Brands Are Reporting on a Fraction of Their Video Data. Plot Raised $14M to Fix That
June 11, 2026The most influential brand content on social video right now is content brands cannot see. Existing...
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Influencer
TJ Palma: Filming Life Is a Better Creator Strategy Than Chasing Trends
June 11, 2026When TJ Palma was eliminated from “Love Island USA,” he had roughly 20,000 followers. He came...
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Influencer
Inside Chorus, The Nonprofit Civic Creators Built Because Nobody Else Would
June 11, 2026For most of the decade Brian Tyler Cohen spent building one of the most-watched independent political...
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Influencer
Sweetgreen Handed 500 Creators Its Biggest Menu Launch and Told Them to Be Honest
June 11, 2026sweetgreen’s biggest menu launch in its near 19-year history did not come with a script. The...
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Commentary
Matthew Lacey on Why the Creator Economy Collision Took So Long, and Why Mega Deals Are Coming
June 11, 2026Real money is moving into the Creator Economy. The bigger question is whether the people writing...
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Platform
Spotify Rolls Out Creator Analytics Suite, Adopts 30-Second Play Standard Aligned With AMP Framework
June 11, 2026Spotify has launched a set of new analytics tools for podcast and video creators, pairing the...
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Influencer
Dara Denney Is Going to Cannes With a Message Most Brands in That Room Don’t Want to Hear
June 11, 2026Last year, Dara Denney paid $15,000 out of pocket to attend Cannes Lions. The one brand...
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Platform
LinkedIn Launches BrandWorks to Provide Creative Strategy, Campaign Support for B2B Advertisers
June 11, 2026LinkedIn has launched BrandWorks, a dedicated team of marketing experts that delivers hands-on creative strategy, content...
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Platform
LinkedIn Plans Suite of Creator Monetization Tools in Fiscal 2027, Documents Show
June 11, 2026LinkedIn is developing a suite of new monetization tools for creators, including a brand deals marketplace,...
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Commentary
U.S. Warns Foreign Content Creators: Tourist Visas Do Not Permit Paid Content Production
June 11, 2026The U.S. government has warned foreign content creators that producing income-generating content while on a tourist...
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