Influencer

How an Ex-Professional Figure Skater Is Using a Family Creator Business to Crack Open Ice Skating Entertainment

For most of her twenties, Mariyah Gerber’s week looked the same. A new city, a new...

Commentary

The 10 Fastest-Growing U.S. Instagram Accounts of August 2026

Marvel’s D23 publicity cycle was the dominant verified theme among August 2026’s fastest-growing U.S. Instagram accounts,...

Influencer

How a Former CNBC Journalist Is Building a Creator Brand Around the Global Migration of Americans

Helen Zhao left CNBC after five years, believing she would return. The year and a half...

Technology

Deji Oduwole Built Oya Around the Operational Work That Starts After Brands Choose Creators 

Creator marketing software has gotten good at helping brands find creators. The harder problem begins after...

Tech

Social Intelligence Platform Socialpruf Launches ‘Discovery,’ a Performance-Sorted Content Database for Creative Strategists 

For creative strategists at agencies, finding content inspiration typically means scrolling Instagram on a phone and...

Influencer

Amelia Dimoldenberg Ends ‘Chicken Shop Date’ After 12 Years, Turns to Scripted TV & Film

Amelia Dimoldenberg is ending “Chicken Shop Date” after 12 years, the YouTube creator announced in an...

Influencer

Roller Rabbit and Kit Keenan Built a Clothing Collection Around the Creator’s Point of View 

Clothing brand Roller Rabbit’s collaboration with content creator Kit Keenan started at an industry gifting event,...

Influencer

How Aliyah Bah Turned #Aliyahcore Into Fabtopia, Extending Her Creative Universe Into an Apparel Brand 

Aliyah Bah did not launch her personal brand Fabtopia the traditional way. The Atlanta-based content creator...

Tech

AI Creator Marketing Platform Archive Closes New Funding Round Led by Jake & Logan Paul’s Fund

Archive, an AI-native creator marketing platform, announced that it has closed a funding round led by...

Agency

Unscrippted Creative Caps Its Creator Roster at Five to Keep Management Creative

Scaling a creator management roster to dozens of clients, Jordana Ripp found, has a predictable outcome....

Platform

Instagram to Limit the Reach of Unlabeled AI-Generated Profiles

Instagram has announced that it will rename its “AI creator” label to “AI-generated profile” and begin...

Brand

Dr. Squatch and iShowSpeed Launch $1M Fan Contest Across Four Countries

Dr. Squatch, the personal care brand owned by Unilever, has announced “Speedrun: Million Dollar Mission,” a...

Tech

Photo-Sharing App Retro, Founded by Ex-Instagram Engineers, Raises $21M Series A

Retro, a friend-focused photo-sharing app built by former Instagram product engineers Nathan Sharp and Ryan Olson,...

Tech

Sundial Is Turning Its Multicultural Media Portfolio Into One Advertiser Buying Platform

In July, ESSENCE Ventures, the investment and operating arm of Sundial Media & Technology Group, took...

Platform

Instagram Enlists Creators to Promote Its Connected TV App

Instagram is running a new promotional push built around its connected television app, using creators to...

Technology

Levanta Raises $22M Series B Led by Volition Capital to Expand Creator Affiliate Platform

Levanta, a creator affiliate platform for ecommerce, has raised $22 million in Series B funding led...

Strategy

Canada’s Gen Z Puts Friends Before Dating, Research Shows, Giving Tinder a Summer Opportunity

Tinder Canada’s summer 2026 campaign for Double Date was built on a specific finding: Gen Z...

Commentary

TikTok Beats Instagram and YouTube on Views, but Instagram Wins on Engagement, Study Finds

TikTok generates more views and total interactions per video than Instagram Reels or YouTube Shorts across...

Influencer

Kristina Menissov on Building Her Own Path Across Modeling, Music, and Publishing 

When the record deal behind her “Summer” single dissolved just before launch, Kristina Menissov called a...

Platform

Instagram Rolls Out ‘First Draft,’ a Tool for Assembling Reels

Instagram is rolling out “First Draft,” a new in-app editing feature that automatically trims and sequences...

Agency

How CreatorCaster Is Bringing a Hollywood Casting-Call Model to Family Brand Influencer Campaigns

Brands in the family market that come to CreatorCaster are not handed a software dashboard. Deborah...

Strategy

How Ryde: Turned Rob Gronkowski’s Wellness Failures Into the Strategy Behind Its Functional Shot Launch

Rob Gronkowski’s job in Ryde:’s SLEEP shot launch was not to demonstrate a perfected nighttime routine....

Influencer

Vita Kari on Treating Virality as a ‘Medium for Fine Art’ 

In graduate school, Vita Kari printed an unflattering photo of themselves staring at a screen and...

Commentary

The 10 Fastest-Growing Australian Instagram Accounts of July 2026

Robert Irwin added over 200,000 Instagram followers in July 2026, the biggest gain on the Australian...

Influencer

What a Decade as a Wellness Creator Taught Sophie Jaffe About Working With Brands 

Sophie Jaffe started posting on Instagram when her children were only one and three, before the...