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Brand
Inside Creator Sports Capital’s Investment In Good Good Golf
July 31, 2025In March, Creator Sports Capital made its most decisive move yet in the creator economy, leading...
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Agency
‘Where Creators Become Entrepreneurs’: Patrick Israel Shares Vision For Creator Hub
July 31, 2025“The creator economy is the economy,” declares Patrick Israel, founder and CEO of Xtend Creators (formerly...
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Influencer
The Future Sound Awards: A Global Stage For AI Music Innovators
July 31, 2025The Future Sound Awards is a mainstream music competition for AI-generated content, establishing a global platform...
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Platform
TikTok Rolls Out ‘Footnotes’ In U.S. To Add Community-Driven Context To Videos
July 31, 2025TikTok has launched its “Footnotes” feature for U.S. users, allowing community members to add contextual information...
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Platform
TikTok Rolls Out New Tools To Protect Creators From Harassment
July 31, 2025TikTok is introducing new features designed to help creators manage unwanted comments, ensure content guideline compliance,...
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Agency
Launchd Acquires Influencer Marketing Agency Hoozu To Strengthen Creator Economy Capabilities
July 31, 2025Adelaide-based talent and brand partnerships group Launchd has acquired influencer agency Hoozu from Izea Worldwide Inc,...
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Commentary
UAE Introduces Free Permits For Social Media Advertisers
July 31, 2025The UAE Media Council has launched a new mandatory permit system for individuals who publish promotional...
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Commentary
Australia Officially Sets 16 As Minimum Age For YouTube Access
July 31, 2025The Australian government has officially included YouTube in its social media ban for users under 16,...
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Platform
YouTube’s ‘Jump Ahead’ Feature Arrives On TVs For Premium Users
July 31, 2025YouTube is rolling out its AI-powered “Jump Ahead” feature to television platforms, extending the Premium subscriber...
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Platform
Twitch Cracks Down On Fake Views
July 31, 2025Twitch announced new measures to combat viewbotting and artificial engagement as the Amazon-owned platform overhauls its...
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Agency
How Pedro Garassino Built A Latin American Creator Marketing Powerhouse Serving Major Brands
July 31, 2025The path from Mexico City to reaching the world’s most valuable brands isn’t on most agency...
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Strategy
FOX Advertising Invests In The Lighthouse To Support Creator Business Growth
July 31, 2025FOX Advertising and The Lighthouse are connecting traditional media infrastructure with the creator economy through a...
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Platform
TikTok Expands Beyond Phones With Four New Real-World Partnerships
July 30, 2025TikTok announced the expansion of its “Out of Phone” program with four new partnerships that extend...
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Commentary
TikTok Nano Influencer Engagement Far Outpaces Other Platforms, Per Report
July 30, 2025TikTok’s engagement patterns stand out dramatically from all other social media platforms, with its smallest creators...
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Platform
TikTok Adds YouTube Music Integration For Easier Song Saving
July 30, 2025TikTok announced that YouTube Music has joined its “Add to Music App” feature, enabling users to...
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Agency
Nectar Social Raises $10.6M To Help Brands Turn Social Media Engagement Into Revenue
July 30, 2025Nectar Social has secured $10.6 million in funding to address fragmented social media management for consumer...
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Brand
Rockstar Games Is Expanding Creator Platform Team Ahead Of GTA VI Launch, Signaling Major UGC Push
July 30, 2025Rockstar Games is actively expanding its creator platforms division with new senior roles, positioning the company...
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Commentary
Fake Faces, Real Drugs: AI Influencers In Pharma Advertising
July 30, 2025Pharmaceutical companies are exploring synthetic personalities as brand ambassadors, raising questions about transparency, trust, and regulatory...
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Commentary
Creator Economy Calendar For September 2025 – Book Your Tickets On Time
July 30, 2025A busy August schedule of creator economy gatherings across the U.S. and Europe only means that...
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Platform
YouTube Relaxes Early Video Profanity Rules
July 30, 2025YouTube is implementing significant changes to its profanity guidelines, allowing creators to earn full ad revenue...
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Agency
How RISER Collective Brings Mass Scale To Influencer Marketing
July 30, 2025Australian-based RISER Collective is transforming influencer marketing from a boutique service into a mass-production model by...
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Technology
How inStreamly is Helping Brands and Creators Capitalize on Audience Attention in Gaming
July 30, 2025inStreamly is a Polish-based platform that facilitates connections between brands and audiences through gaming livestreams at...
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Technology
Illuminate Social: Payment Tech Making Creator Management More Transparent
July 30, 2025Payment information typically lives behind closed doors in talent management, with creators often left wondering when—and...
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Commentary
Beyond Views and Likes: 18 Industry Experts on Why YouTube’s Data Sharing Is Just the Beginning for Creator Economy Maturity
July 29, 2025YouTube has expanded creator data sharing, enabling creators to share comprehensive channel and audience metrics directly...
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Influencer
MrBeast Unveils Animated Series As YouTuber Expands Into Kids’ Entertainment
July 29, 2025YouTuber MrBeast is launching an animated series titled “MrBeast Lab” in October 2025, marking a strategic...
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