Influencer

YouTuber Syndicate Faces Copyright Claims on Nearly 3,000 Videos After Outro Song Acquired by New Rights Holder

YouTuber Tom "Syndicate" Cassell says a new rights holder has issued copyright claims against nearly 3,000...

Strategy

How Sprout Social Turned Cannes Lions Into a Creator Community Play

At Cannes Lions 2026, Sprout Social had a presence at Canva Beach with a cabana, but...

Influencer

Jake & Logan Paul’s Anti Fund Tops $180M AUM With Oversubscribed Growth Vehicle

Anti Fund, the venture and growth investment platform co-led by Managing Partners Geoffrey Woo and Jake...

Agency

YKONE-Backed ONE Group Takes Stake in UAE Experiential Agency BYSELECT

ONE Group has acquired a strategic stake in BYSELECT, a UAE-based experiential strategy agency founded by...

Influencer

How Chloe Holladay Turned Earning Families’ Trust Into a Multi-Platform Creator Business 

The mothers find her first. They come to meet-and-greets and send handwritten letters, and they leave...

Influencer

The State of Talent Management in the Creator Economy 2026

The creator economy spent a decade minting stars. This year the money is going to whoever...

Tech

Former Apple Executive Launches AI Likeness Governance Platform for Creators

Phillip Shoemaker, a former Senior Director of App Store Review at Apple, has launched PersonaShield, a...

Influencer

The Wassabi Brothers Are Taking Two Decades of YouTube to VidCon and Finally Arriving as One

When Andrew Burris was growing up, his older brothers were already building YouTube careers he could...

Influencer

Lana Rae Went Deeper Into Roblox While Everyone Else Was Looking for the Exit

There is a dress somewhere in Lana Rae's VidCon wardrobe that started as a Pinterest pin,...

Agency

True Native Media’s Heather Osgood Explains Where Brands Go Wrong With Podcast Ads 

U.S. podcast consumption reached an all-time high in 2026, with 167 million Americans (58%) listening each...

Tech

G&B Digital Management Is Paying College Creators Because Mentorship Alone Won’t Level the Field

G&B Digital Management and College of Influence awarded $1,000 each to five college creators this spring,...

Influencer

Kristal Heredia Built a Creator Talent Firm After Seeing Inequities in Brand Deals Firsthand

When Kristal Heredia started managing a creator early in her career, she quickly learned how much...

Influencer

‘Hard Fork’ Podcast Hosts Sign with UTA as They Exit NYT for Independent Media Venture

Kevin Roose and Casey Newton, hosts of the New York Times technology podcast "Hard Fork," have...

Commentary

Podcast Retargeting Outperforms Standard Campaigns by Up to 7x as YouTube Simulcasting Reaches New Highs

Podcast advertisers deploying site visitor retargeting campaigns see dramatically stronger performance than standard buys, while YouTube...

Platform

YouTube Removes Dislike Button From Shorts, Adds Speed Controls and Clear Screen Mode

YouTube is rolling out a set of player updates to YouTube Shorts, including the removal of...

Brand

Starbucks Pilots TikTok Creator Network Program With Ad Revenue Sharing for Barista Creators

Starbucks will pilot a custom “Creator Network” within TikTok’s Content Suite this summer, making it the...

Commentary

The Deals, the Doubts, and the AI Tension: 27 Creator Economy Voices on the Biggest Takeaways From Cannes Lions 2026

Cannes Lions 2026 saw Creator Marketing move closer to the center of the festival than ever...

Platform

TikTok, Strava Launch €100K European Fund to Support Local Fitness Creators

TikTok and Strava, a tracking app for running and cycling, have launched a €100,000 pan-European Local...

Tech

PAVE Studios Taps Supporting Cast to Power ‘Crime House’ Subscriptions as Podcast Publishers Bet on Direct Revenue

PAVE Studios has selected Supporting Cast to provide subscription infrastructure for “Crime House,” the company's true...

Talent Collectives

Blink49 Creator Studios Names Former pocket.watch Exec Omar Gharaibeh as VP of Creator Partnerships

Blink49 Creator Studios has hired Omar Gharaibeh as Vice President of Creator Partnerships, per Deadline. Gharaibeh,...