Commentary

Creator Economy Events Set For December 2025 Highlight Expanding Media And Marketing Ties

The final month of 2025 follows a busy November, during which the global creator economy will...

Platform

Meta, TikTok, Snap To Comply With Australia’s Youth Social Media Ban Despite Opposition

Social media giants Meta, TikTok, and Snap announced they will implement Australia’s ban on users under...

Technology

Arielle Nissenblatt On Curating Podcasts And Expanding The Creator Economy

Arielle Nissenblatt is reshaping how listeners find podcasts and how creators connect with their audiences. As...

Platform

TikTok Deal To Be Finalized At Trump-Xi Summit In South Korea, Per U.S. Treasury Secretary

U.S. Treasury Secretary Scott Bessent confirms the TikTok deal announced last month will be finalized when...

Technology

Matriarch Digital Media: A Business Model For Women’s Economic Influence

Matriarch Digital Media, founded in 2016 by Twila Dang (now CEO), produces women-focused content through podcasts,...

Talent Collectives

IAB Launches ‘Creator Week’ In 2026, Repositioning Podcast Upfront Within Expanded Fall Marketplace

The Interactive Advertising Bureau (IAB) announced a significant restructuring of its 2026 events calendar, creating a...

Agency

How GZ Publicity Helps Creators Keep Their True Voice In A Metrics-Driven Industry

GZ Publicity, founded in 2018 and transitioning to full-time operations in 2025, specializes in providing public...

Technology

MrBeast, Vyro Launch Clipping  Marketplace For Creators

YouTube star MrBeast has launched Vyro, a new platform that connects video clippers with established creators...

Strategy

Wings Group Partners With AnyMind Group To Enhance Influencer Marketing In Indonesia

Wings Group Indonesia, one of the country’s major consumer goods manufacturers, has formed a new partnership...

Brand

Forbes Partners With Walmart Creator For Second Annual Creator Upfronts

Forbes announced the return of its Creator Upfronts in partnership with Walmart Creator, scheduled for October...

Commentary

Mipcom 2025: Creator Economy Takes Center Stage

YouTube has secured a prominent position at this year’s Mipcom, the international content market running October...

Platform

YouTube’s New Brand Pulse Report Links Paid, Organic Video Impact

YouTube introduced a new measurement tool that consolidates data on brands’ paid advertising and organic content...

Influencer

Jake Paul Embraces AI Impersonations While Hollywood Pushes Back On Sora 2

Influencer and boxer Jake Paul appears to be enjoying the surge of AI-generated videos featuring his...

Commentary

Thailand Influencer Awards Spotlights Creator Economy Amid AI Challenges

Thailand’s creator economy, valued at 45 billion baht (~$1.3 billion) in 2024, takes center stage as...

Technology

The Cirqle: Driving Creator Marketing Through Data-Driven Performance

When brands collaborate with creators, they often struggle to measure true business impact beyond likes and...

Technology

Wondrlab Head Saurabh Varma Explains The OPA Acquisition

Saurabh Varma, founder and CEO of Wondrlab, believes micro-influencers are the future of brand storytelling.  The...

Technology

How BrandLens Streamlines Video Content Creation For Brands and Creators

BrandLens is an influencer marketing platform that empowers brands to collect and co-create video content with...

Agency

Under Armour’s Neeraj Chopra Campaign: The ‘Zidd For More’ Of The Apparel Market

Under Armour’s recent “ZIDD FOR MORE” campaign, featuring Olympic gold medalist Neeraj Chopra, has achieved significant...

Influencer

VFX Creator Queen Chelsea Reveals How She Reached Social Media Stardom

From her humble beginnings in film industry editorial work to becoming a social media sensation, visual...

Influencer

John Cena Joins OnlyFans: Brilliant Move Or Foolishness?

WWE superstar and actor John Cena has made an unexpected move by joining the subscription-based platform...

Brand

Clinique Forms Derm Creator Council To Promote Skincare Products

Estée Lauder’s skincare brand Clinique is taking a new approach to social media marketing by partnering...

Technology

Motion – The Analytics Platform Breaking Down the Silos Between Performance Media and Creative Strategy Teams

“Creative teams often work in silos,” Reza Khadjavi, the CEO and founder of Motion began. While...

Agency

Inside RQ Media: Unveiling The Influencer Industry 

Liam Hurd, the co-founder of RQ Media, established the agency in 2021 at just 16 years...

Influencer

Hammy And Olivia: Net Influencer Interviews Hammy And Olivia

Discover the extraordinary tale of Hammy and Olivia, two corgis whose playful antics turned them into...

Commentary

Influencer Marketing Regulations: New French Bill That Limits Creative Freedom

Every new profitable industry is bound to be regulated sooner or later, but this French influencer...