Brand

Lottery Operator Allwyn Seeks Influencer Marketing Agency For UK, European Markets

Lottery operator Allwyn launched a search for an agency to handle social media and influencer marketing...

Agency

Glasgow Influencer Marketing Agency Saulderson Media Acquired By Journey Further

Journey Further has acquired Glasgow-based influencer marketing agency Saulderson Media, aiming to scale its global influencer...

Agency

Hypetap Expands UK Presence With Two Senior Leadership Appointments

Influencer marketing agency Hypetap has appointed two senior executives to newly-created roles in its London office,...

Agency

Linqia Reports Q1 2025 Growth With Expansion Of  Cross-Channel Strategies

Influencer marketing agency Linqia has released its Q1 2025 results, which show increased campaign volume, spending,...

Agency

Joybyte Secures Broader VeSync Mandate, To Spearhead Creator Partnership Strategy For Etekcity

Joybyte has secured VeSync’s nod to be the lead influencer marketing agency for its Etekcity brand,...

Agency

Former Google And HBO Max Strategist Joins Pixly To Expand Agency’s Consumer Brand And Influencer Practice

Pixly, a leading influencer marketing agency within the Acceleration Community of Companies, has appointed Kayla Fortin...

Commentary

Fohr’s 2025 Beauty Predictions: ‘Unexpected’ To Dethrone ‘Authenticity’ As Industry Buzzword

Influencer marketing agency Fohr predicts that “unexpected” will replace “authenticity” as the dominant theme in beauty...

Technology

SocialPubli Unveils New AI Tool That Takes Influencer Vetting To The Next Level

Global influencer marketing agency SocialPubli has launched Brand Detector, an AI-powered tool designed to streamline influencer...

Agency

HireInfluence Leverages TikTok’s Tools To Redefine Influencer Marketing Success

Hireinfluence, established in 2011, is a full-service influencer marketing agency. Chris Jacks, a veteran with a...

Agency

300 Top Brands, 1 Agency: Behind Publicis’ Power Acquisition Of Influential

French-based Publicis Groupe announced plans to acquire Influential, the world’s largest influencer marketing agency by revenue....

Agency

Inside The Viral Success Of ‘On The Street’ Videos: Linqia’s New Marketing Strategy

Influencer marketing agency Linqia unveiled a new offering to connect brands with creators specializing in “on...

Agency

AJXI Co-Founder Breaks Down The Agency’s Relationship-Driven Approach To Managing Influencer-Brand Deals

Influencer marketing agency AJXI is s carving out a niche by focusing on transparency and effective...

Brand

Sin City’s MGM Reinvents Itself Again By Naming Viral Nation As Marketing Maestros

MGM Resorts International, the Las Vegas-based global hospitality and entertainment giant, has named Viral Nation as...

Agency

How This 23-Year-Old Entrepreneur Built A Multi-Million Dollar Influencer Agency While Battling Cancer As A Teen

At just 17 years old, Suhit Amin launched his influencer marketing agency, Saulderson Media, from his...

Commentary

[REPORT] The Real Scoop: Over 2,000 Creators Reveal Shocking Insights On Pay, Struggles, And Dreams

Influencer marketing agency NeoReach has released an extensive annual survey analyzing trends in the booming influencer...