Search results for "gaming"
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Commentary
Creator Economy Event Calendar – July 13, 2026 – CreatorFest, MozCon, Creator Economy Live East, and More
July 13, 2026The back half of July 2026 brings a compact run of Creator Economy, Influencer Marketing, and...
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Influencer
YouTuber Ben Schneider Signs With CAA Amid LEGO Resale Legal Dispute
July 13, 2026Ben Schneider, the YouTube creator known as “Reckless Ben,” has signed with CAA for representation as...
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Influencer
Who Should Own the Influencer Budget? 16 Experts on the Right Structure and Why Most Brands Struggle to Build It
July 10, 2026Creator marketing investment is surging, but many brands are still struggling with a structural question: who...
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Tech
Streams Charts Launches IRL Map, an Interactive Tool for Tracking Streamers’ Travel History
July 10, 2026Streams Charts has launched IRL Map, a tool that converts a creator’s streaming history into an...
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Talent Collectives
Ronit Cohn Says the Creator Businesses That Last Will Be Built on Fans, Not Feeds
July 9, 2026Ronit Cohn, the founder and CEO of Cohn Talent Group, has spent more than 15 years...
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Influencer
Content Creator Dylan Nabeth on Learning To Think Like A Businessman
July 9, 2026Dylan Nabeth’s path to success was not a straight climb. It took restart after restart before...
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Brand
State Farm Taps IShowSpeed to Headline ‘Gamerhood’ Season 5
July 8, 2026State Farm’s reality competition series “Gamerhood” returns for a fifth season on July 31, headlined by...
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Brand
Claire’s Taps Creator Lana Rae in Post-Bankruptcy Push for Gen Alpha
July 7, 2026Claire’s has enlisted Lana Rae, the YouTube and Roblox creator behind “Lana’s Life,” for a roughly...
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Commentary
Creator Economy Job Radar – July 7, 2026 – Rivian, Instacart, Hilton, and More
July 7, 2026Creator Economy hiring activity this week spans automotive, grocery technology, hospitality, and streaming as major consumer...
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Commentary
Creator Economy Event Calendar – July 6, 2026 – Open Sauce, GCX, Affiliate Summit East, and More
July 6, 2026This week’s Creator Economy calendar spans events across the United Kingdom, the United States, and Europe,...
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Commentary
Italy’s Influencer Market Grows to €425M as Celebrity Pay Falls for a Third Straight Year
July 3, 2026Influencer Marketing spending in Italy will reach €425 million in 2026, up 10.4% from €385 million...
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Brand
HappyNest Entertainment Expands Kids & Family Slate With Space Camp, R.L. Stine, and Louie and Bear Franchises
July 2, 2026HappyNest Entertainment announced an expanded development slate, adding the Space Camp brand, a project based on...
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Commentary
Gen Z Discovers Products Through Influencers Almost as Often as Search Engines, Data Shows
July 2, 2026Social media influencers and bloggers are now the ninth most common way Americans discover new products,...
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Influencer
CircleToonsHD Made a Card Game for His 4M Subscribers, and It Turns Out Everyone Else Wanted It Too
June 30, 2026When Christian Brantley arrived at VidCon Anaheim this past week, he had just crossed four million...
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Commentary
Creator Economy Job Radar – June 30, 2026 – Warner Music Group, Campbell’s, SEGA, Movers+Shakers, and More
June 30, 2026Creator Economy and Influencer Marketing hiring at the end of June is led by Warner Music...
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Commentary
Creator Economy Event Calendar – June 29, 2026 – MAD//Fest, Dream Con, CreatorFest, and More
June 29, 2026Events in late June and early July 2026 bring together podcast creators, social media professionals, brand...
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Influencer
The State of Talent Management in the Creator Economy 2026
June 27, 2026The creator economy spent a decade minting stars. This year the money is going to whoever...
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Influencer
Lana Rae Went Deeper Into Roblox While Everyone Else Was Looking for the Exit
June 26, 2026There is a dress somewhere in Lana Rae’s VidCon wardrobe that started as a Pinterest pin,...
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Talent Collectives
Fixated Taps Agents From CAA, Evolved as VPs of Talent
June 24, 2026Creator-focused management company Fixated has hired Skyler Spooner and Britt Rivera as Vice Presidents of Talent,...
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Agency
Creator Theatrical Premieres Are Becoming Serious Business, and Screeny Wants to Scale It
June 22, 2026This July, more than 100 theaters across the U.S. will screen a YouTube video. The event,...
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Talent Collectives
Veteran Hollywood Media Executive Bryan Smiley is Building the Media Company Gen Z Men Don’t Have
June 22, 2026Gen Z men are everywhere in media conversation and almost nowhere in media planning. Bryan Smiley...
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Commentary
Creator Economy Event Calendar – June 22, 2026 – Cannes Lions, VidCon, and Creator Events From France to California
June 22, 2026The last full week of June concentrates Creator Economy programming across Europe and North America, anchored...
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Influencer
The Creator Who Has Always Put Audience First Arrives at VidCon With Friendship Bracelets
June 19, 2026At VidCon Anaheim this year, Megan Letter is arriving with friendship bracelets. Not a stunt, not...
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Tech
How Circle Built an AI to Run Creator Businesses From the Inside Out
June 19, 2026The most profitable creators on Teachable weren’t the ones with the biggest audiences. They were the...
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Tech
How dig’s ‘ask dig’ Tool Searches Social Video for What Keyword Monitoring Misses
June 18, 2026Most social media monitoring was built to find words. That worked when online conversation moved through...