Search results for "gaming"
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Influencer
Allie Macpherson: Launching Profitable Opportunities in the Gaming Industry
June 7, 2022Who is Allie Macpherson? With 225,000 followers on Twitch and an additional 107,000 subscribers on YouTube,...
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Brand
Brad Manuel: How Livewire Is Approaching Gaming Marketing
September 1, 2021With about 3 billion gamers worldwide, by Livewire CEO Brad Manuel’s estimation, there’s clearly a huge...
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Platform
Indonesian AI Startup Bythen Secures $5M To Democratize Virtual Influencer Space
January 22, 2025Bythen, an Indonesian AI startup focused on virtual creator development, has raised $5 million in seed...
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Technology
NClip: Building Stronger Creator Communities Through Engagement
January 21, 2025Adrian Wilbrandt, founder and CEO of NClip, sees a pressing need in social media: turning casual...
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Brand
Canon’s Mobile App For Multi-Camera Livestreams Eliminates Need For Traditional Streaming Hardware
January 21, 2025Canon Inc. launched Live Switcher Mobile, a free iOS app that allows content creators to manage...
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Commentary
YouTube Spotlights Top Trends, Creators And More In 2024
January 15, 2025YouTube’s 2024 Global Culture & Trends Report highlights the rise of digital franchises as pivotal players...
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Commentary
Highlights of the 1 Billion Followers Summit 2025 in Dubai
January 15, 2025The 1 Billion Followers Summit ended recently in Dubai, gathering more than 15,000 content creators, 420...
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Platform
Consolidation, Global Expansion, And More: The Creator Economy’s M&A Landscape In 2024
January 8, 2025With a global market value of $156.4 billion, the creator economy and its impact cannot be...
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Commentary
Gen Z Consumers Save Hundreds Of Dollars With Lifestyle-Changing Trend Popularized By TikTok
January 6, 2025A new TikTok movement called “underconsumption core” is influencing Gen Z spending habits. A survey released...
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Brand
LEGO, Epic Games Tap Influencer Madison Beer For LEGO Fortnite Campaign
January 3, 2025LEGO and Epic Games launched two major updates to LEGO Fortnite in December 2024, partnering with...
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Agency
AI Influencer Management: How PiXEL Creates New Opportunities In Creator Marketing
December 20, 2024In 2024, as brands seek effective ways to reach audiences through emerging technologies, Lewis Davey created...
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Platform
TikTok At A Crossroads: 23 Experts Weigh In On The Ban, ByteDance, And What’s Next
December 20, 2024With the January 19, 2025, deadline for ByteDance to divest TikTok’s U.S. operations or face a...
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Brand
Financial Platform Destream Announces Creator Ambassador Program After Hitting 30,000 European Users – Here’s What Early Participants Get
December 19, 2024destream, a financial platform specializing in creator monetization, is launching a new ambassador program designed to...
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Brand
Inside The NFL’s Creator Strategy To Help Gen Z Discover Football
December 18, 2024The National Football League (NFL) is reshaping how major sports leagues connect with digital Creators and...
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Commentary
Nearly Half Of U.S. Teens Say They’re Online ‘Almost Constantly’ [REPORT]
December 16, 2024A new Pew Research Center survey reveals that 46% of U.S. teens report being online “almost...
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Influencer
W Family: Blending Humor And Heart To Create Edutaining YouTube Content
December 9, 2024With 5.6 million subscribers and counting, James and Erika Wallace have transformed their everyday family life...
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Technology
Mtion Interactive: A Creator Platform That Lets Anyone Make Games Without Writing a Single Line of Code
November 26, 2024Mtion Interactive gives creators new ways to connect with their audiences through gaming, as founder Jeremy...
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Agency
Night Expands Digital Talent Roster Through Bottle Rocket Management Acquisition
November 26, 2024Night, the Chernin Entertainment-backed digital talent management company, has announced its acquisition of Bottle Rocket Management,...
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Platform
Brazil Launches Major Crackdown on YouTube Gambling Ads After Uncovering Widespread Fraud Scheme
November 25, 2024Brazil‘s Sports Ministry has requested federal intervention to combat fraudulent gambling advertisements on YouTube after identifying...
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Platform
Twitch ‘Adpocalypse’: Why Streamers Are Losing Massive Ad Revenue
November 20, 2024Twitch streamers are reporting significant drops in advertising revenue, with some creators seeing declines of up...
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Technology
Roam: Toms Ce’s Vision For Making Game Creation Accessible To Everyone
November 15, 2024Toms Ce aims to change gaming content creation through Roam, a platform that enables all users...
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Brand
Nintendo Files $7.5M Lawsuit Against Streamer Who Streamed Pirated, Emulated Games
November 11, 2024Nintendo has filed a lawsuit against streamer Jesse Keighin, known online as EveryGameGuru, for repeatedly streaming...
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Technology
Levellr Secures $1.75M Funding To Turn Discord Engagement Into Measurable ROI For Brands
November 6, 2024Community analytics platform Levellr has announced a $1.75 million funding round led by gaming and media...
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Platform
Twitch’s AI Replay Tech Is Changing How Brands Connect With Gamers
November 1, 2024Twitch is deploying AI technology to create sponsored instant replays during gameplay streams, offering brands a...
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Platform
Beyond Trends And Dance Moves: 10 Experts Share Strategies To Dominate TikTok’s Search Traffic
November 1, 2024Beyond viral dances and trending sounds, TikTok has quietly transformed into one of the most powerful...