Influencer

Who Is Suraj Singh: A Gaming Influencer’s Journey Unveiled

Suraj Singh, a former delivery boy, transformed his passion for gaming into a thriving career as...

Talent Collectives

The State Of The Gaming Influencer Industry With Jacqueline Garrett, The Founder And CEO Of GGWP Academy 

Jacqueline Garrett, the Founder and CEO of GGWP Academy, has a personal connection to gaming and...

Commentary

Gaming And Twitter – Analyzing Twitter’s Gaming Communities

Gamers love Twitter due to the platform's ability to house gamer-friendly, multimedia content. Mentions of #gaming...

Talent Collectives

Bill Kenney: Underscore Talent Expands Gaming Division With Premiere Gaming Creators And Esports Players

The popularity of gaming is only going to grow, regardless of the economy or world events....

Influencer

YoboyRoy on Being a Full-Time Gaming Content Creator and Exploring the Fitness Niche

For the last six years, YoboyRoy has been a full-time content creator in the gaming niche,...

Influencer

OG Minecraft YouTubers: The Pioneers of Gaming Content on YouTube

Minecraft is undoubtedly one of the most popular video game franchises in the world. Since its...

Brand

How the Gucci Gaming Academy Is Supporting a New Generation of Gaming Influencers

The alluring world of competitive gaming has dominated social media for many years, inspiring a generation...

Influencer

Allie Macpherson: Launching Profitable Opportunities in the Gaming Industry

Who is Allie Macpherson? With 225,000 followers on Twitch and an additional 107,000 subscribers on YouTube,...

Brand

Brad Manuel: How Livewire Is Approaching Gaming Marketing

With about 3 billion gamers worldwide, by Livewire CEO Brad Manuel’s estimation, there’s clearly a huge...

Commentary

Famesters Report: Influencer Marketing Emerges As Key Driver For Mobile App Growth In 2025

Influencer marketing has emerged as a central strategy for mobile developers amid shifts in how users...

Platform

Finnish Livestreaming Platform Noice Announces Shutdown After Six Years, $26 Million Raised

Finnish games livestreaming platform Noice is shutting down operations six years after its founding, with CEO...

Commentary

UAE Live Streaming Industry On Track To Hit $3.4 Billion By 2030, TikTok Reveals

The UAE’s live streaming market is projected to grow from $1.9 billion to $3.4 billion by...

Agency

Unpacking AWISEE’s Dedicated Influencer Scouting Service

Multinational brands are increasingly partnering with specialized agencies as influencer marketing budgets continue to rise. The...

Platform

Twitch Unveils New Mobile-Focused Features, Monetization Options

Twitch announced major product updates at its tenth anniversary TwitchCon in Rotterdam amid shifts in the...

Commentary

Mark Your Calendars With These Industry Events In July 2025

Several major events are scheduled this July, offering opportunities for content creators, marketers, and other industry...

Technology

Why Kick Is Investing In An Overlooked Segment Of The Creator Economy

Image credit: KICK Kick’s latest initiative, the “KICK Road” campaign, has transformed 1,000 small streamers into...

Technology

VRChat Launches In-App Avatar Marketplace To Connect Creators Directly With Users

VRChat has introduced its first in-app Avatar Marketplace, allowing creators to sell directly to users without...

Agency

Whalar Group Secures $400 Million Valuation With Investment From Marc Benioff, Shopify, ‘Fast And Furious’ Producer Neal Moritz

Global creator enterprise Whalar Group has raised capital at a $400 million valuation from investors including...

Brand

Go Smaller To Become Bigger? Inside Glassbox Media’s Growth Strategy 

After selling his previous company, Giant Media, in 2014, media veteran David Segura took a break...

Commentary

Winmo Launches ‘Influencer Insights’ Feature To Give Brands Early Advantage In Creator Partnerships

Winmo introduces Influencer Insights, a new feature within its Sponsorship Hub that provides visibility into influencer-brand...

Brand

Theme Parks Ride Influencer Wave To Fight Economic Headwinds

India’s leisure industry is increasing its marketing investments by 25-30% as operators combat rising operational costs,...

Commentary

Global Streaming Standouts: Top Content Creators Across Regions In Q1 2025

Streams Charts has released its Q1 2025 rankings of top C by watch time across the...

Talent Collectives

Content First, Brand Deals Second: Inside Fixated’s Creator-Centric Approach

Fixated is a creator management company founded in July 2023 by former BMG North America President...

Commentary

India Sets Up $1 Billion Fund To Boost Creator Economy

India established a $1 billion fund to bolster its creator economy as part of broader efforts...

Technology

Yessir Media Rethinks Animation Production For Children’s Programming

“Speed is a huge advantage,” Will Bryan says about what Yessir Media, a company he co-founded...