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Influencer
‘Famous Before 18’: Now It’s Avia Colette’s Turn To Give Advice To The New Generation
June 26, 2025When Avia Colette took the stage at VidCon 2025 for the “Famous Before 18” panel, it...
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Talent Collectives
Why Kai Plunk’s Elevate Puts Creator Relationships Before Revenue
June 26, 2025“We’re putting people over profit and choosing the decisions that make the most sense for our...
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Agency
Mindgruve And Outlandish: Bringing TikTok Shop To Latin America
June 26, 2025Carlos Corona Betancourt Mindgruve secured a first-mover advantage in Brazil’s social commerce market by becoming the...
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Talent Collectives
Shine Talent Group’s Jess Hunichen Advocates For Creator Value
June 26, 2025In 2015, Jess Hunichen, hailing from Australia, met Emily Ward in Toronto through a mutual friend...
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Commentary
Southeast Asia’s Digital Economy Hits $263B As Fragmented Field Reshapes Brand Engagement
June 25, 2025Southeast Asia’s digital economy continues to expand, reaching an estimated size of $263 billion GMV with...
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Commentary
Australian Watchdog Delays Influencer Marketing Guidance
June 25, 2025The Australian Competition & Consumer Commission (ACCC) has yet to deliver promised guidelines on influencer marketing...
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Platform
TikTok Launches Community Fest 2025 For LIVE Creators, Running Through July 5
June 25, 2025TikTok launched Community Fest 2025, a global in-app event running from June 15 to July 5,...
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Platform
TikTok Launches #LevelUpAfrica To Support 3,000 African Creators
June 25, 2025TikTok announced its commitment to empower 3,000 content creators across sub-Saharan Africa through its flagship #LevelUpAfrica...
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Technology
New Platform Targets Payment Gap In Creator Economy
June 25, 2025Sundial Media & Technology Group and Creator Currency Networks have unveiled CreateHer Network, a platform designed...
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Influencer
Creators On Spotlight At Cannes Lions As Advertisers Seek Authentic Audience Connections
June 25, 2025Social media content creators are playing an increasingly prominent role in the advertising industry as brands...
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Technology
Creator Flow Becomes Australia’s Largest UGC Platform With 85% Growth In Creator Network
June 25, 2025Creator Flow has established itself as Australia’s largest dedicated user-generated content (UGC) platform, expanding its creator...
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Influencer
Toys and Colors Partners With Former NASA Engineer Mark Rober In New STEM Series On YouTube
June 24, 2025Children’s content creator Toys and Colors is collaborating with former NASA engineer and YouTube personality Mark...
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Platform
TikTok Unveils New AI Video Generation Tools At Cannes Lions
June 24, 2025TikTok announced the expansion of its Symphony generative AI platform at the 2025 Cannes Lions International...
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Commentary
Report: Creator Economy At Crossroads As Platforms And Creators Recalibrate Relationship
June 24, 2025The creator economy is approaching a critical juncture in its development, with an estimated 50 million...
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Agency
Animeta-Publicis Campaign Wins Bronze Lion At Cannes With 400M+ Views
June 24, 2025Animeta Brandstar‘s collaboration with Publicis Groupe on the “Bassi vs Garnier Men Facewash” campaign has amassed...
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Platform
Patreon Announces 10% Rate Increase For New Creators Starting August
June 24, 2025Patreon is updating its pricing structure for new creators, consolidating its Pro (8%) and Premium (12%)...
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Influencer
Amouranth Returns To Twitch After Claiming She Earned $38 Million From Kick
June 24, 2025Content creator Kaitlyn “Amouranth” Siragusa announced her return to Twitch nearly two years after signing with...
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Commentary
Creator Economy Jobs – Food Brands, Cruise Lines, And Marketing Agencies Drive New Opportunities
June 24, 2025The creator economy continues to generate employment opportunities across diverse sectors, with companies ranging from established...
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Commentary
New Online Museum Chronicles The Rise Of Digital Influence From LiveJournal To TikTok
June 24, 2025Influencer marketing agency Zorka.Agency recently launched the Museum of Digital Influence as the first-ever online archive...
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Commentary
Facebook Remains Leading Platform Among Americans As Users Seek Digital Balance
June 24, 2025Facebook remains a leading platform with 86% of Americans using it, including 90% of Gen Z...
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Brand
Unilever Acquires Dr. Squatch as Personal Care Brand’s Gen Z-Focused Social Media Strategy Makes Waves
June 24, 2025Unilever announced its acquisition of men’s personal care brand Dr. Squatch from growth equity firm Summit...
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Influencer
Content Creation As A Pathway To Becoming A Legitimate Artist
June 24, 2025Mikey Angelo sits at the intersection of social media stardom and musical artistry, representing a new...
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Influencer
Jayde Powell On Guiding Creators Into LinkedIn’s Untapped Goldmine
June 24, 2025LinkedIn video content has surged 53% in the past year, with impressions increasing by 73% and...
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Influencer
‘Learn How To Do Business Or Partner With Someone Who Does’: Lonnie IIV On Strategic Creation And Community
June 23, 2025Lonnie Marts III, also known as Lonnie IIV, approaches content creation as a business strategist would...
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Commentary
The Creator Economy’s Most Unlikely Fashion & Fitness Mogul Cassey Ho Started With A Goodbye Gift To 40 Gym Students
June 23, 2025When Cassey Ho uploaded a 10-minute Pilates video to YouTube in 2009, she wasn’t trying to...
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