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Platform
From Bitmoji Backgrounds To AI Lenses, Here’s How Snap’s Optimized GenAI Powers Snapchat
June 19, 2024Snap has unveiled new augmented reality (AR) experiences powered by generative AI (GenAI) models. The company...
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Platform
Did Meta Just Make Finding The Perfect Influencer Partner A Whole Lot Easier With ‘Creator Insights’?
June 19, 2024Meta introduced a new tool called ‘Creator Insights’ on Instagram to streamline brand and creator partnerships....
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Agency
Gaming Influencer Vets Level Up With Rebrand To NewGen And Multimillion-Pound Funding For Creator Economy Play
June 19, 2024Kairos Group, a UK social agency known for high-impact marketing campaigns targeting Gen Z and video...
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Commentary
Time For A Surgeon General Warning On Social Media, Says Top Health Official
June 19, 2024The U.S. Surgeon General Dr. Vivek Murthy calls on Congress to require warning labels on social...
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Technology
Liran Liberman Takes The Helm At Humanz To Lead A 250k+ Influencer Army Into AI-Powered Campaigns
June 19, 2024Humanz, a Tel Aviv-based influencer marketing platform that collaborates with major global brands and utilizes AI...
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Technology
Captiv8’s Branded Storefronts Promise 2.5X Higher Creator Earnings Potential
June 19, 2024On Monday, Captiv8, the influencer marketing platform for enterprise brands, announced the launch of Branded Storefronts,...
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Technology
Make Money Just For Posting? Former BrewDog CEO’s Idea Flips Influencer Marketing On Its Head
June 19, 2024James Watt, who founded the brewery chain BrewDog in 2007 and was its CEO until last...
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Agency
Music Industry Innovator Ryan Ruden Shares His No. 1 Tip For Financial Success As A Creator
June 19, 2024Music industry veteran Ryan Ruden founded Aerial Entertainment, a firm focused on guiding artists and brands...
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Platform
TikTok Introduces Symphony: A New AI Suite For Content Creation
June 18, 2024TikTok has announced the launch of TikTok Symphony, a new suite of creative solutions powered by...
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Commentary
[REPORT] Joe Rogan, Tucker Carlson Lead Pack Of Influential Alternative Voices – But Are Their “News” Sources Reliable?
June 18, 2024A new report from the Reuters Institute for the Study of Journalism examines the rise of...
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Technology
A Musician’s Dream: Getting Paid For Content While Fans Earn Crypto Rewards
June 18, 2024A new blockchain-based music platform called Stage aims to empower musicians and fans alike through an...
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Commentary
[REPORT] Pinterest Unpacks Gen Z’s Obsession With Trends – How Brands Can Ride The Wave
June 18, 2024Pinterest’s recent trends report revealed new research offering insight into Gen Z’s mindset, behaviors, and growing...
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Commentary
[REPORT] 90s Bobs, 2000s Highlights, And “Fruity Nails” – Pinterest Reveals The Unexpected Style Movements Taking Over This Summer
June 18, 2024Pinterest recently released its Summer 2024 Trend Report, unveiling surprising revival trends in fashion and beauty...
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Technology
Spotify Rolls Out Creative Lab To Bolster $2B Ad Business
June 18, 2024Spotify is launching an internal creative agency called the Spotify Creative Lab to encourage marketers to...
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Agency
Inside An “Anti-Agency” Founder’s Mission To Uplift Creators
June 18, 2024James Harrison, founder of Los Angeles-based talent management and marketing agency iamsocial, took an unconventional path...
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Technology
How A Decade Of Grit And 200 Million Influencer Profiles Helped This Software Engineer Crack The Code On Creator Campaigns
June 18, 2024Daniel Sánchez co-founded the influencer marketing platform Influencity in 2014 after noticing the rise of influencers...
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Influencer
15 Million Livestreamers In China May Soon Get Government Recognition
June 17, 2024China is considering officially recognizing livestreaming as an occupation, a move that could grant the country’s...
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Brand
Lecrae, Olivia Dunne, And More: NBCUniversal’s Enlisting A Star-Studded Lineup Of 27 Creators For The Paris Olympics
June 17, 2024NBCUniversal unveiled an unconventional approach to covering the Olympic Games in Paris 2024. It partnered with...
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Platform
One Hub To Rule Them All: TikTok Centralizes Creative Tools For Brands
June 17, 2024TikTok announced the launch of TikTok One, a centralized destination for marketers to access the platform’s...
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Influencer
TikTok’s “Off The Record” Gives The Inside Scoop On The Creative Process Of Top Artists Like Shakira, Charli XCX, Meghan Trainor
June 17, 2024TikTok launched a new series called “Off the Record” that gives fans an inside look at...