AiMCO Launches Creator Subcommittee To Shape Australia’s Influencer Industry

The Australian Influencer Marketing Council (AiMCO) strengthens creator representation in the influencer marketing industry through its...

BabyBillion: Cracking YouTube’s Algorithm To Build The Fastest-Growing Kids Channel Ever

When Dinesh Godara and Akshit Chaudhary launched BabyBillion in December 2023, they set a clear target...

The Nano Influencer: Who, Why, And How

In 2019, the word “influencer” was shortlisted for Collins Words of the Year (“climate strike” took...

How This Dubai Content Creator Turned Follower Trust Into A Sell-Out Fragrance Brand

Dubai-based content creator Mahmoud Sidani, known as Mr. Moudz to his nearly 1 million social media...

MrBeast Claims ‘Beast Games’ Is Amazon Prime’s #1 Most-Watched Show In 50+ Countries

MrBeast reports that his new series “Beast Games” has reached the number one spot on Amazon...

Meet Haley Robinson, A Gen Z Creator Who’s Tapping Her Theater Background For Social Media Success

When a Disney-inspired fashion video went viral in 2020, it transformed 19-year-old Haley Robinson from an...

Social Media Entrepreneur Brandon Schlichter Takes Over Illinois Roofing Giant

Brandon Schlichter, creator of the YouTube channel Investment Joy with 1.8 million subscribers, recently acquired H.C....

From Law School To Luxury Brand Partnerships: Creator Amina Maz Explains The Pivot That Changed Everything

After seven years in digital content creation, Amina Maz has transformed from a law student into...

Logan Paul, Conor McGregor To Face Off In Massive Influencer Boxing Match In India, Backed By One Of Asia’s Richest Family?

Former UFC champion Conor McGregor announced he is in preliminary discussions with the Ambani family to...

HealthyGirl Kitchen Founder Danielle Brown Reveals The Key Ingredients For A Booming Plant-Based Brand

Danielle Brown, founder of HealthyGirl Kitchen and New York Times bestselling cookbook author, has used her...

From Behind The Camera To Center Stage: Creator Dave Disci Breaks Down His Digital Storytelling Formula

Dave Disci has moved from selling cameras in a retail store to becoming a distinctive voice...

Swedish Influencer Matilda Djerf’s Fashion Brand Comes Under Fire For Employee Bullying Allegations

Djerf Avenue, a Swedish clothing brand founded by social media influencer Matilda Djerf, faces allegations of...

Logan Paul Announces WWE Exit

Social media personality and WWE superstar Logan Paul announced his retirement from professional wrestling during his...

Building The Future Of Podcasting With Stephen Perlstein

Stephen Perlstein, SVP of Business Development at Libsyn, has spent over a decade helping transform podcasting...

Digital Big Sister: Why Vi Luong Made A Leap from Corporate Marketing Into Content Creation

Vi Luong transformed from a marketing professional to a successful content Creator by using her college...

BuzzFeed Sells ‘Hot Ones’ Studio To Investors Including Sean Evans, Soros Fund In A $82.5M All-Cash Deal

BuzzFeed Inc. has agreed to sell First We Feast, the studio behind the popular YouTube series...

Evan Andrew Shares His Journey From Growing Up On A Farm To Pursuing A Flourishing Career As A Fashion Creator

Evan Braaten never expected to become a fashion creator. Growing up on a North Dakota corn...

Two Gen Z Influencers Are Turning One Of America’s Most Notorious Corporate Scandals Into Their Next Performance Art Piece

Connor Gaydos and Peter McIndoe, the social media influencers behind the viral “Birds Aren’t Real” phenomenon,...

Wasserman Creators Signs Young Social Media Star Taylen Biggs, Famous For Interviewing A-List Celebs Like Selena Gomez, The Rock

Wasserman Creators has signed 11-year-old media personality Taylen Biggs for representation, expanding its roster of digital...

Inside The First Reality Show Exclusively For Filipino Digital Creators With A Grand Prize

A new reality competition show aims to identify top Filipino digital talent by testing social media...

Call Her Daddy Host Alex Cooper Launches Hydration Brand To Compete With PRIME, Gatorade

Alex Cooper, host of the second most popular video podcast on Spotify in 2024, is entering...

W Family: Blending Humor And Heart To Create Edutaining YouTube Content

With 5.6 million subscribers and counting, James and Erika Wallace have transformed their everyday family life...

Gaming Creator Turned Entrepreneur MeganPlays Shares The Content Strategy Behind Her Meteoric Rise

When Megan “MeganPlays” Letter set up her laptop to record gaming videos in her college dorm...

Peet Montzingo Breaks Down His Steep Path To Social Media Stardom And Advocacy

With creativity and humor, Peet Montzingo transforms perspectives on disability rights and paranormal exploration into compelling...

How “Real Life Wizard” Xavier Mortimer Cracked The Code Of Social Media Magic

With social media platforms reshaping entertainment, French magician Xavier Mortimer, aka the “Real Life Wizard,” has...