Majority Of Consumers Believe Meta Holds Social Media Monopoly As FTC Takes Company To Court

A new poll conducted by Forrester Research indicates that a majority of consumers agree with the...

Beyond Scrolling: How Gen Z Uses Social Media To Connect, Curate, And Shop

New research from Meta and BAMM Global reveals how Gen Z’s social media habits are reshaping...

LinkedIn Posts With Links See Higher Engagement, Study Shows

Metricool‘s “2025 LinkedIn Study,” analyzing 577,180 posts from 47,735 LinkedIn pages, reveals several counterintuitive findings about...

Young Americans Largely Avoid News Podcasts, Prefer Entertainment Media

A new report by Axios and The Generation Lab reveals that 71% of young Americans don’t...

NAB Launches Creator Council To Amplify Voices In Media & Entertainment Industry

The National Association of Broadcasters (NAB) announced the launch of the NAB Creator Council, a new...

Creators Guild Of America Releases Contract Rider To Protect Digital Content Creators’ Rights

The Creators Guild of America (CGA) has announced the release of its CGA Rider, a document...

Tech, Entertainment Leaders To Explore ‘The Future Of Influence’ At The Information’s Summit In June

The Information has announced its upcoming summit, “The Future of Influence: What’s Next for Creators, Entertainment...

Forecast Shows Podcast Creator Revenues To Nearly $1B In 2025, Outpacing Social Media Growth

U.S. podcast creator revenues are set to reach nearly $1 billion in 2025, marking a 27.3%...

Global Influencer Marketing Awards 2025 Unveils Expert Judging Panel

The Global Influencer Marketing Awards (GIMAs) 2025 officially opens for entries, announcing its panel of industry...

Emplifi Releases Social Media Strategy For 2025: Authenticity And Response Time Critical For Brand Success

A survey of nearly 1,000 U.S. social media users reveals that brands must prioritize authenticity, quick...

After iShowSpeed’s Visit, Hong Kong Chief Executive Vows Support For Social Media Promotion

Hong Kong’s Chief Executive, John Lee Ka-chiu, announced that the city will provide “any possible help”...

Study Reviews Social Media Performance Of Petfluencers Vs. Human Influencers

A recently published study in the Journal of Advertising Research reveals that animal influencers, or ‘petfluencers’,...

Beauty Brands Leverage Influencer Partnerships For Heightened Consumer Impact

Content from influencers and creators deliver higher returns than brand-owned channels across the beauty industry, according...

Creator Economy Job Market Rebounds In Q1 2025, New York Emerges As Top Hub

The creator economy job market showed signs of recovery in the first quarter of 2025, with...

WFA Research Finds 54% Of Brands Planning Increased Influencer Marketing Spending In 2025

Multinational brands are increasingly partnering with specialized agencies as influencer marketing budgets continue to rise, according...

Celebrity Brands Leading Digital Conversation In 2025

Kanye West’s Yeezy leads the pack of celebrity-owned brands generating the most digital engagement in 2025,...

Cannes Lions Expands Creator Awards With Five New Categories For 2025

The Cannes Lions International Festival of Creativity is rebranding its Social & Influencer Lions as the...

Circle Announces Creator Path Summit With 12 Industry Experts

Circle, a community platform for creators and brands, is organizing the Creator Path Summit scheduled for...

Utah Enacts New Legislation Protecting Children Of Influencers Following Ruby Franke Case

Utah is implementing new protections for children of online content creators following the child abuse conviction...

Former Dentsu Aegis CEO Jerry Buhlmann Joins Precise TV As Non-Executive Chairman To Drive U.S. Expansion

Precise TV, the contextual video ad tech platform, has appointed Jerry Buhlmann as Non-Executive Chairman to...

Brad Canning Named Chair Of AiMCO’s New Creator Advisory Sub-Committee

Image: Brad Canning The Australian Influencer Marketing Council (AiMCO) has named award-winning content creator Brad Canning...

Support For TikTok Ban Down 16% In Two Years As Americans Weigh Security Concerns Against Free Speech

Public support for banning TikTok in the United States has fallen over the past two years,...

Report: Japanese Podcast Listeners Growing, Younger Demographic Tuning In

The fifth “Podcast Report in Japan” survey reveals podcast usage reaching 17.2% of internet users in...

Report Shows Shift From Reach To Relationships In Creator Marketing

The influencer marketing industry is shifting beyond mere reach metrics toward deeper audience connections, according to...

TikTok Shop Drives Over $700 Annual Spend Per User, Research Shows

PartnerCentric’s new research, surveying 1,002 Americans aged 18-60, reveals that 37% of TikTok users have purchased...